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The research purpose is to investigate the impact of green entrepreneurial orientation (GEO) on operational performance (OP) in renewable energy companies, with a particular focus on the mediating roles of green innovation strategy (GIS) and green innovation culture (GIC).

Data were collected through interactive surveys with 338 middle and senior managers of renewable energy companies prioritizing sustainability. The relationships between variables were analyzed using SmartPLS and Jamovi software, which facilitates structural equation modeling.

The analysis revealed that GEO had a significant positive impact on both GIS and GIC, followed by OP. It is supported by the hypotheses that mediating variables GIS and GIC positively influence OP, and their important role in transforming entrepreneurial efforts into operational success is confirmed.

The research is limited to renewable energy companies and findings may not be generalizable to other sectors. Future research could expand the scope to include different industries and geographic contexts. Additionally, dimensional research studies can provide deeper insights into the long-term effects of GEO, GIS and GIC on OP.

The findings suggest that renewable energy companies should encourage a strong entrepreneurial orientation towards green practices. Emphasizing innovation strategies and developing a green culture within organizations can lead to improved OP, supporting overall sustainability goals.

The research provides a comprehensive framework for understanding the drivers of OP in the renewable energy sector, providing a new perspective by combining GEO with innovation strategies and cultural elements. The originality of the research lies in the application of these concepts to an industry where sustainability is very important.

In order to make a difference in a globally competitive environment, companies should analyze their competitors, which is one of the factors around them, well, do research, observe the environment and know how to adapt. For this purpose, the research examines the effects of competitive intensity and marketing and sales capabilities, together with the global capabilities of logistics companies operating internationally (third-party logistics companies (3PL)), which are examined.

To establish and test the model, a sample of 504 participants working at senior levels in internationally operating logistics companies (third-party logistics companies (3PL)) with their headquarters in Istanbul was taken and a scale consisting of a total of 32 statements was presented to them. Analyses were performed using Jamovi and SmartPLS 3.3.5. This program was used because, in addition to estimating path models with latent variables, it also calculated standard results evaluation criteria. First, the results of factor analysis are given. After these analyses were completed, the hypotheses were tested.

This research is supported by hypotheses as a result of the analysis that global capabilities are an important factor for logistics companies at the international level, and that the competitive intensity also affects the performance outputs and that marketing and sales capabilities also have an impact.

Since data are collected from logistics companies operating globally, it is necessary to pay attention when the analysis results are compared with different sectors. Because the intensity of competition may vary depending on the sector and market in which companies operate. At the same time, the data were collected from authorized white-collar employees working at a senior level in logistics companies. Because, in terms of the level of being able to answer the questions about the variables examined in the research model, data were collected from high-level officials.

It is getting harder and harder to compete on a global scale by going beyond national borders. The results of the analysis show how important the global capabilities of logistics companies are, especially the increasing importance of logistics activities for countries. For this reason, logistics companies operating on an international scale need to attach importance to the competitive intensity and develop their marketing and sales capabilities.

The research is original in that it examines the global capabilities of logistics companies in their international activities and the effects of competition intensity. In addition, it is important for companies in this sector to examine the effects of marketing and sales capabilities so that logistics companies can reach more customers in their international activities and be more effective in the market compared to their competitors.

The purpose of the research is to examine the effects of technology orientation (TO) on information technology companies, not as a dimension of strategic orientation (SO), but as an independent variable and together with technology innovation strategy (TIS).

In the research, technoparks operating in the province of Istanbul were determined as the main population. The questionnaire used was applied to the participants working in senior and middle management positions in the companies in these technoparks. Questionnaires were sent via e-mail to the participants (by random sampling method) after obtaining the necessary permissions. In total, the data of 665 participants were included in the analysis. SmartPLS program was used for analysis.

As a result of the analysis, it is supported by hypotheses that TO, TIS and SO have positive effects on performance variables.

However, when looking at the situation that researchers should consider in terms of the limitations of the research, the data were collected only from information technology companies located in technoparks in Istanbul. Therefore, it may not be correct to make a general judgment.

Because future technology investments among information technology companies are important, it can be argued according to the results of the analysis that TO and technology innovation strategies are important in terms of gaining competitive advantage. At the same time, it is supported by hypotheses that SO is important to be successful in the field of technology against competitors.

The research emphasizes how companies that are proactive in adopting and integrating new technologies can achieve superior performance results. A detailed perspective is presented on how companies can benefit from SO to maximize the return they receive from their technological investments. Additionally, focusing on technoparks as unique environments that facilitate the integration of industrial and technological resources, the research emphasizes the importance of such ecosystems in promoting innovation and economic development.

The research is important research that will contribute to the literature in terms of collecting and examining data from information technology companies in technoparks and examining the effects of TO and TIS of information technology companies in technoparks.

The research examines the impact of creativity-oriented human resources management (HRM) and quality management (QM) on firm performance, social sustainability and environmental performance, focusing on the mediating role of commercialization.

Data were collected from 527 experts based in Istanbul with at least 5 years of experience in the information technologies (IT) sector. The sample includes a demographic distribution according to age ranges and educational qualifications. Using a survey containing 47 scales, confirmatory factor analysis (CFA) and structural equation modeling (SEM) analyzes were conducted through Jamovi 2.3.28.

The results show that both creativity-oriented HRM and QM positively affect commercialization. In addition, commercialization positively affects firm performance, social sustainability and environmental performance, thus establishing a mediating role in the relationship between management practices and performance results.

The research is limited to the IT sector in Istanbul, Turkey, and may not be generalizable to other regions or sectors. Future research may expand geographic and sectoral coverage to confirm and extend these findings.

Companies can leverage creative HRM and QM strategies not only to increase commercialization efforts but also to achieve superior firm performance, social sustainability and environmental outcomes. This highlights the strategic role of HR and quality initiatives in driving overall business success.

In the research, it is stated that creativity-oriented HR is important to promote human capital as an important driver of performance improvement, supported by the resource-based view (RBV) theory. Also, by supporting the dynamic capabilities theory, by promoting quality and creativity, innovations can be better commercialized and both performance outcomes and sustainability results can be positively affected.

This research provides new insights into the mediating effects of commercialization between internal management practices and broad performance measures in the IT sector. It underlines the importance of promoting innovative HR and quality practices to achieve sustainable business performance.

The main purpose of examining innovation development (ID), technology management (TM) and big data analytics capability (BDAC) from the perspective of information technology companies is to help these companies optimize their business strategies and increase their competitiveness. When these concepts are considered together, it is aimed to present suggestions that information technology companies can increase their innovation capacities, optimize their technology portfolios and develop their big data analytics capacities.

Data were collected from information technology companies working on big data analytics in technoparks in Istanbul. In the research, the Marmara region of Turkey was preferred because it is the region where the information technology sector is most common. In total, 503 questionnaires were collected. SmartPLS (4.0.8.4) licensed software was used in the research, and the results are presented with tables and figures.

As a result of the analysis of the data, it is supported by hypotheses that ID and TM have positive effects as independent variables and BDAC has positive effects as both independent and mediation variables.

In terms of the limitations of the research, since the data were collected only from the information technology companies in the technoparks in Istanbul, it would not be correct to generalize the analysis results. For this reason, it is recommended to develop a research model and contribute to the literature by considering this limited situation for similar studies to be conducted in the future.

By focusing on ID, it is important for companies to analyze their innovation processes and increase their ID capacity. On the subject of TM, analyses help companies identify their current technological infrastructure and development needs and optimize their technology portfolios. Big data analytics is an important tool that companies can use in their decision-making processes. Therefore, analyses of big data analytics can evaluate companies' current data analytics capacities and offer improvement suggestions.

So why are ID, TM and BDAC important? Why should a research model be developed to examine the effects of these variables? This situation can be understood by looking at the investments made by two world-class companies with headquarters in Istanbul/Turkey. L'Oréal Turkey integrates big data, cloud computing, artificial intelligence and digital platforms into its business processes by investing in new technologies and also makes a difference with innovation in environmental sustainability and social responsibility. PepsiCo, on the other hand, placed a great emphasis on innovation by opening its third Design and Innovation Center in Turkey and Europe in Istanbul. For this reason, examining the effects of ID, TM and big data analytics together in the research is important for the originality of the research. Examining these variables by focusing on their interactions and effects increases the originality of the subject.