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Article
Publication date: 29 December 2023

Lingwen wei, Yan Hong and Xianyi Zeng

The purpose of this research is to conduct a theoretical prediction study exploring the effectiveness of different content marketing strategies in expanding the second-hand market…

1269

Abstract

Purpose

The purpose of this research is to conduct a theoretical prediction study exploring the effectiveness of different content marketing strategies in expanding the second-hand market for fashion brands, comparing the costs and risks involved in these strategies in practice.

Design/methodology/approach

First, the expert interview method is employed to extract the content marketing strategies of the fashion second-hand market. Then, a descriptive space that is able to identify various fashion brand images is established. Then, experts' perceptions of the relationships between content marketing strategies and fashion brand image dimensions are obtained through a subjective evaluation procedure. Data of semantic evaluation were quantified and analyzed using the fuzzy logic method.

Findings

When fashion brands expand to the second-hand market, they not only need to focus on improving the individual differentiation of products but also give priority to the quality of products and services and the overall customer experience. Exploring the “social impact strategy” will become an important direction for the development of fashion brands in the future.

Originality/value

The research methodology employed herein exhibits a noteworthy degree of novelty. This study introduces a pioneering theoretical prediction approach utilizing fuzzy logic, marking the inaugural exploration of this emerging and captivating dimension within the context of the study. Simultaneously, the study provides comparative results among content marketing strategies for expanding the fashion second-hand market, offering guidance for market expansion.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 28 no. 5
Type: Research Article
ISSN: 1361-2026

Keywords

Article
Publication date: 7 November 2024

Hidayet Sariogullari, Merve Demirkurt and Zeynep Yılmazer

This study aims to investigate the impact of varying solid ratios in epoxy-based formulations on their corrosion resistance. The amounts of epoxy resin in the formulations were…

Abstract

Purpose

This study aims to investigate the impact of varying solid ratios in epoxy-based formulations on their corrosion resistance. The amounts of epoxy resin in the formulations were kept constant, and the behavior of paints with varying filler ratios was compared. It also examines the tensiometric and rheological properties of these formulations.

Design/methodology/approach

Three distinct epoxy-based formulations cured with amine compounds were prepared. The formulations underwent various testing protocols to evaluate their performance: coating tests: coated panels with cross lines were exposed to humidity and corrosive atmospheres. Tensiometric Measurements: Conducted using pendant and sessile drop methods. Rheological characterizations: ıncluded flow tests, oscillatory amplitude sweeps and three-interval thixotropy tests. Corrosion resistance assessment: after the panels were immersed in methanol for one week, measurements were taken using electrochemical impedance spectroscopy. Additional tests: neutral salt spray (NSS) and humidity testing.

Findings

The study observed that the coated panels, after exposure to NSS and humidity testing, demonstrated corrosion resistance within acceptable limits as defined by the ISO 12944-6 standard. Results indicate that the epoxy-based formulations show potential for improvements in paints and coatings, suggesting promising advancements in their anticorrosion performance.

Originality/value

This research provides insights into how the solid ratios in epoxy-based formulations influence their performance, particularly in terms of corrosion resistance, tensiometric and rheological properties. The findings contribute to the development of more effective epoxy resin-based coatings for industrial applications.

Details

Pigment & Resin Technology, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0369-9420

Keywords

Article
Publication date: 10 May 2024

Yueming Cao, Dongjie Zhou and Yunli Bai

This paper aims to examine the impacts of unstable off-farm employment on the probability and stability of farmland rent-out and explore its mechanisms.

Abstract

Purpose

This paper aims to examine the impacts of unstable off-farm employment on the probability and stability of farmland rent-out and explore its mechanisms.

Design/methodology/approach

The paper adopts Ordinary Least Squares (OLS), Probit, Tobit, Order probit models with two-way fixed effects to conduct empirical analysis based on the balanced panel data collected in 2016 and 2023 with a national representativeness sample of 1,206 rural households in 100 villages across 5 provinces in China.

Findings

The empirical results showed that unstable off-farm employment had negative effects on the probability of farmland rent-out, but it had no effects on the stability of farmland rent-out. The mechanism analysis showed that unstable off-farm employment affected the probability of farmland rent-out by decreasing the probability of purchasing houses in city and endowment insurance with high pension. Heterogeneity analysis indicated that the negative effect of unstable off-farm employment was much larger for the households with higher share of labor engaging in off-farm employment outside home county, elder members in the households and those located in the villages of mountain areas.

Originality/value

This paper is the first to define the unstable off-farm employment from the perspective of incontiguous off-farm employment for several years, which could capture the normality rather than particular case in a certain year of off-farm employment among rural labors. Using these new measurements of unstable off-farmland, this paper examined the impacts and mechanisms of share of unstable off-farm employment on the probability and stability of farmland rent-out.

Details

China Agricultural Economic Review, vol. 16 no. 3
Type: Research Article
ISSN: 1756-137X

Keywords

Article
Publication date: 20 May 2024

Shengjian Zhang, Min Li, Baoyi Li, Hansen Zhao and Feng Wang

To improve the corrosion resistance of magnesium alloys, the construction of protective coatings is necessary to extend the service life of Mg-based materials.

Abstract

Purpose

To improve the corrosion resistance of magnesium alloys, the construction of protective coatings is necessary to extend the service life of Mg-based materials.

Design/methodology/approach

SiO2 nanoparticles modified by dodecyltrimethoxysilane (DTMS) were added to the PP and a superhydrophobic Mg(OH)2/PP-60mSiO2 composite coating was fabricated on the surface of AZ31 magnesium alloy via the hydrothermal method and subsequently the immersion treatment.

Findings

Hydrophilic SiO2 nanoparticles become hydrophobic after modified by DTMS, showing a higher dispersibility in xylene. By incorporating modified SiO2 nanoparticles into the composite PP coating, the hydrophobicity of the layer was enhanced, resulting in a contact angle of 166.3° and a sliding angle of 3.4°. It also improved the water repellency and durability of the coating. Furthermore, the intermediate layer of Mg(OH)2 significantly strengthened the bond between the PP layer and the substrate. The Mg(OH)2/PP-60mSiO2 composite coating significantly enhances the corrosion resistance of the magnesium alloy by effectively blocking the infiltration of the corrosion anions during corrosion. The corrosion current density of the Mg(OH)2/PP-60mSiO2 composite coating is approximately 8.23 × 10–9 A·cm-2, which can achieve a magnitude three times lower than its substrate, making it a promising surface modification for the Mg alloy.

Originality/value

The composite coating effectively and durably enhances the corrosion resistance of magnesium alloys.

Details

Anti-Corrosion Methods and Materials, vol. 71 no. 5
Type: Research Article
ISSN: 0003-5599

Keywords

Open Access
Article
Publication date: 7 November 2023

Cristian Barra and Pasquale Marcello Falcone

The paper aims at addressing the following research questions: does institutional quality improve countries' environmental efficiency? And which pillars of institutional quality…

1312

Abstract

Purpose

The paper aims at addressing the following research questions: does institutional quality improve countries' environmental efficiency? And which pillars of institutional quality improve countries' environmental efficiency?

Design/methodology/approach

By specifying a directional distance function in the context of stochastic frontier method where GHG emissions are considered as the bad output and the GDP is referred as the desirable one, the work computes the environmental efficiency into the appraisal of a production function for the European countries over three decades.

Findings

According to the countries' performance, the findings confirm that high and upper middle-income countries have higher environmental efficiency compared to low middle-income countries. In this environmental context, the role of institutional quality turns out to be really important in improving the environmental efficiency for high income countries.

Originality/value

This article attempts to analyze the role of different dimensions of institutional quality in different European countries' performance – in terms of mitigating GHGs (undesirable output) – while trying to raise their economic performance through their GDP (desirable output).

Highlights

  1. The paper aims at addressing the following research question: does institutional quality improve countries' environmental efficiency?

  2. We adopt a directional distance function in the context of stochastic frontier method, considering 40 European economies over a 30-year time interval.

  3. The findings confirm that high and upper middle-income countries have higher environmental efficiency compared to low middle-income countries.

  4. The role of institutional quality turns out to be really important in improving the environmental efficiency for high income countries, while the performance decreases for the low middle-income countries.

The paper aims at addressing the following research question: does institutional quality improve countries' environmental efficiency?

We adopt a directional distance function in the context of stochastic frontier method, considering 40 European economies over a 30-year time interval.

The findings confirm that high and upper middle-income countries have higher environmental efficiency compared to low middle-income countries.

The role of institutional quality turns out to be really important in improving the environmental efficiency for high income countries, while the performance decreases for the low middle-income countries.

Details

Journal of Economic Studies, vol. 51 no. 9
Type: Research Article
ISSN: 0144-3585

Keywords

Article
Publication date: 7 August 2023

Changfei Nie, Haohui Wang and Yuan Feng

This paper aims to test the causal relationship between urban-biased policy and urban-rural income gap and further examine the moderating role of government intervention.

Abstract

Purpose

This paper aims to test the causal relationship between urban-biased policy and urban-rural income gap and further examine the moderating role of government intervention.

Design/methodology/approach

Based on the provincial Government Work Reports and the long-term policy practice of implementing the target responsibility system, the authors construct a unique indicator of urban-biased policy in China. Further, applying the panel data of 30 Chinese provinces in 2003–2018, the authors explore the causal relationship between urban-biased policy and urban-rural income gap.

Findings

The results show that urban-biased policy has contributed to the widen urban-rural income gap in China, which supports Lipton's urban-biased hypothesis. Further research shows that the stronger the government intervention, the bigger the role of urban-biased policy in widening urban-rural income gap.

Originality/value

On the one hand, this study not only investigates the direct effect of urban-biased policy on urban-rural income gap, but also examines the moderating effect from the perspective of government intervention, which helps to enrich the relevant studies of urban-biased theory. On the other hand, the authors' findings provide the latest empirical evidence for urban-biased policy to widen urban-rural income gap and presents a reference and warning for China and other developing countries about balancing the relationship between equity and efficiency during economic development.

Details

Kybernetes, vol. 53 no. 11
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 2 September 2024

Yiting Kang, Biao Xue, Jianshu Wei, Riya Zeng, Mengbo Yan and Fei Li

The accurate prediction of driving torque demand is essential for the development of motion controllers for mobile robots on complex terrains. This paper aims to propose a hybrid…

18

Abstract

Purpose

The accurate prediction of driving torque demand is essential for the development of motion controllers for mobile robots on complex terrains. This paper aims to propose a hybrid model of torque prediction, adaptive EC-GPR, for mobile robots to address the problem of estimating the required driving torque with unknown terrain disturbances.

Design/methodology/approach

An error compensation (EC) framework is used, and the preliminary prediction driving torque value is achieved using Gaussian process regression (GPR). The error is predicted using a continuous hidden Markov model to generate compensation for the prediction residual caused by terrain disturbances and uncertainties. As the final step, a gain coefficient is used to adaptively tune the significance of the compensation term through parameter resetting. The proposed model is verified on a sample set, including the driving torque of a mobile robot on three different sandy terrains with two driving modes.

Findings

The results show that the adaptive EC-GPR yields the highest prediction accuracy when compared with existing methods.

Originality/value

It is demonstrated that the proposed model can predict the driving torque accurately for mobile robots in an unconstructed environment without terrain identification.

Details

Industrial Robot: the international journal of robotics research and application, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0143-991X

Keywords

Article
Publication date: 9 September 2024

Xi Jin, Hui Xu, Qifeng Zhao, Hao Zeng, Bing Lin, Ying Xiao, Junlei Tang, Zhen Nie, Yan Yan, Zhigang Di and Rudong Zhou

This study aims to report the development and experimental evaluation of two kinds of PANI@semiconductor based photocathodic anti-corrosion coating, for application on stainless…

Abstract

Purpose

This study aims to report the development and experimental evaluation of two kinds of PANI@semiconductor based photocathodic anti-corrosion coating, for application on stainless steel substrates.

Design/methodology/approach

PANI was in situ chemical polymerized on TiO2 and BiVO4 particles, and FT-IR and SEM/EDS were used to understand the characteristics and elemental distribution of the composite particles. Composite coatings, which consisted of epoxy, PANI@TiO2 or PANI@BiVO4 and graphene, were prepared on the 304L stainless steel. Photoelectrochemical response measurement, electrochemical tests and immersion tests were used to assess the anti-corrosion performance of the prepared coatings in 45°C 3.5 wt.% NaCl solution. And the corrosion protection mechanism was further explained by combining with surface observation.

Findings

The photoelectrochemical response tests revealed the good photocathodic effect of the coatings, and the reversible oxidation-reduction properties of PANI (pseudocapacitive effect) leading to the repeated usage of the coatings. Consequently, the anti-corrosion mechanism of the composite coating is attributed to the physical barrier effect of the coating, the anodic protection effect of PANI and the photocathodic and energy store effect.

Originality/value

These kind coatings could prevent corrosion from day to night for stainless steel, which has great engineering application prospects on stainless steel corrosion protection.

Details

Anti-Corrosion Methods and Materials, vol. 71 no. 6
Type: Research Article
ISSN: 0003-5599

Keywords

Article
Publication date: 8 May 2023

Liya Wang, Rong Cong, Shuxiang Wang, Sitan Li and Ya Wang

The research aims to explore the influence mechanism of peer feedback and users' knowledge contribution behavior. This study draws on the social identity theory and considers…

Abstract

Purpose

The research aims to explore the influence mechanism of peer feedback and users' knowledge contribution behavior. This study draws on the social identity theory and considers social identity as a mediating factor into the research framework.

Design/methodology/approach

This paper collected users' activity data of 142,191 ideas submitted by 76,647 users from the MIUI community between October 2010 and May 2018 via Python software, and data were processed using Stata 16.0.

Findings

The results indicate that knowledge feedback and social feedback positively influence users' knowledge contribution (quantity and quality), respectively. User's cognitive identity positively mediates the relationship between peer feedback and knowledge contribution behavior, affective identity positively mediates the relationship between peer feedback and knowledge contribution behavior, while evaluative identity positively mediates the relationship between peer feedback and knowledge contribution quality, but there is no mediating effect between peer feedback and knowledge contribution quantity.

Originality/value

This study advances knowledge management by highlighting peer feedback on online innovation communities. By demonstrating the significant mediating effect of social identity, this study empirically clarifies the relationships of peer feedback (knowledge feedback and social feedback) to specific dimensions of knowledge contribution, thereby providing managerial guidance to the online innovation community on incentivizing and managing user interaction to foster the innovation development of firms.

Details

Kybernetes, vol. 53 no. 10
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 6 February 2024

Luwei Zhao, Qing’e Wang, Bon-Gang Hwang and Alice Yan Chang-Richards

The purpose of this study is to develop a new hybrid method that combines interpretative structural modeling (ISM) and matrix cross-impact multiplication applied to classification…

Abstract

Purpose

The purpose of this study is to develop a new hybrid method that combines interpretative structural modeling (ISM) and matrix cross-impact multiplication applied to classification (MICMAC) to investigate the influencing factors of sustainable infrastructure vulnerability (SIV).

Design/methodology/approach

(1) Literature review and case study were used to identify the possible influencing factors; (2) a semi-structured interview was conducted to identify representative factors and the interrelationships among influencing factors; (3) ISM was adopted to identify the hierarchical structure of factors; (4) MICMAC was used to analyze the driving power (DRP) and dependence power (DEP) of each factor and (5) Semi-structured interview was used to propose strategies for overcoming SIV.

Findings

Results indicate that (1) 18 representative factors related to SIV were identified; (2) the relationship between these factors was divided into a five-layer hierarchical structure. The 18 representative factors were divided into driving factors, dependent factors, linkage factors and independent factors and (3) 12 strategies were presented to address the negative effects of these factors.

Originality/value

The findings illustrate the factors influencing SIV and their hierarchical structures, which can benefit the stakeholders and practitioners of an infrastructure project by encouraging them to take effective countermeasures to deal with related SIVs.

Details

Engineering, Construction and Architectural Management, vol. 31 no. 9
Type: Research Article
ISSN: 0969-9988

Keywords

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