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The study explores the impact of social media-induced social comparison on impulse travelling, drawing upon social comparison theory. It thoroughly examines the intermediary functions of fear of missing out (FoMO) and compulsive use of social media, alongside exploring the moderating impacts of self-esteem and self-control within this dynamic process.

To meet the objective, we conducted a survey of 382 social media users among Indian millennial tourists. The analysis has been done using SPSS (AMOS 24) and Process macro (model 1) for moderation effect. Purposive and snowball sampling techniques have been employed for data collection.

The results indicate a positive influence of social comparison on impulsive travel. Additionally, the findings suggest that FoMO and the compulsive use of social media serve as serial mediations on the link between social comparison and impulse travelling. Moreover, self-esteem has shown a negatively significant relationship between social comparison and FoMO. Furthermore, self-control has also been found to have a negatively significant effect on the relationship between FoMO and the compulsive use of social media.

The study’s findings offer valuable guidance for destination administrators. It suggests that administrators should refrain from engaging in aggressive and overly tailored marketing tactics. Instead, they should focus on sharing real and authentic stories that resonate with travellers, and administrators can mitigate the effects of social comparison and discourage impulsive travelling.

This study delves into an unexplored realm in digital marketing literature, shedding light on how social comparison on social media influences the impulsive travelling of Indian millennial tourists. This study is an inaugural attempt to formulate a theoretical framework within the scope of the tourism sector.

This study evaluates the relative preference for local foods among foreign tourists. It also assessed how the sociodemographic profiles of tourists influence their local food preferences.

This research utilized a mixed-methods approach. The initial qualitative analysis phase involved semi-structured, in-depth interviews with stakeholders in Fiji’s local food sector, providing feedback on tourists’ preferred dishes. In the second phase, 204 foreign tourists were surveyed through the location intercept approach at various local restaurants, street food joints and eateries across Fiji. The preferences of these foreign tourists for the local food were subsequently analyzed utilizing the analytical hierarchical process (AHP) model and Chi-square statistics.

This research identified 25 local food dishes most preferred by foreign tourists. A pairwise comparison matrix revealed that “Kokoda” was most preferred, while “Tuna Ika Vakalolo” was the least preferred, and the normalized matrix presented the estimated overall priorities of the local foods based on taste and flavor. Among all the factors analyzed for their potential influence on the local food preferences of foreign tourists, “education attainment” and “marital status” were found to have no significant influence.

This study highlights the varied local dishes preferred by tourists, assessed through the AHP model, and provides the sociodemographic factors influencing these preferences. By identifying and presenting local Fijian dishes across regions and examining sociodemographics’ impact on food preference, this research provides invaluable implications for significantly benefiting the local food vending sector.

This empirical study aims to investigate how employee responses to corporate social responsibility (CSR) (i.e. perception of and participation in CSR initiatives) can affect career adaptability in the Vietnamese service industry. Furthermore, the mediating mechanism of psychological capital (PsyCap) and the moderating role of moral identity are explored in this relationship.

The target population for this study includes employees working for service enterprises in which CSR practices are conducted, such as tourism, hospitality, retail, education and others in Vietnam. The data from 685 responses were analyzed for measurement model analysis and structural model analysis using SPSS, AMOS and SmartPLS.

The findings of this study reveal that CSR perception and CSR participation have significant positive effects on career adaptability through PsyCap. This study also confirms that the positive association between CSR perception and PsyCap is more pronounced among employees with a higher level of internalized moral identity and symbolic moral identity.

The collection of data involving multiple dimensions at once did not allow the study to accurately assess the effect of variables over time. Further studies that want to look closely at the impact of perception of and participation in CSR should collect data longitudinally and follow up the target sample over a period of time. Besides, moral identity is a context-dependent construct associated with various social and cultural institutions. Meanwhile, Western moral identity emphasizes individual-oriented morality; Eastern cultures consider a socially oriented person to be highly moral; therefore, this study’s findings might not be appropriate for Western culture. To enrich the existing CSR framework, future studies may attempt to unveil the intervening mechanism of other psychological factors, such as psychological safety, or explore the predictions for other career-related outcomes, such as career satisfaction in the CSR context. Finally, both CB-SEM and PLS-SEM methods can be combined to analyze complex models, especially high-order models.

By leveraging influence processes within the model, service managers can foster human resource development in the workplace by raising the active involvement of employees in CSR activities.

This research enriches the literature on CSR and employee-related outcomes by formulating a conceptual model focusing on employee responses to CSR as key antecedents. This study also contributes to the existing understanding of the CSR context by empirically investigating micro-level CSR in an emerging economy like Vietnam.

This study provides a comprehensive overview of the research landscape of Kansei engineering (KE) within the domain of emotional clothing design. It explores the pivotal technologies, challenges and potential future directions of KE, offering application methodologies and theoretical underpinnings to support emotional clothing design.

This study briefly introduces KE, outlining its overarching research methodologies and processes. This framework lays the groundwork for advancing research in clothing Kansei. Subsequently, by reviewing literature from both domestic and international sources, this research initially explores the application of KE in the design and evaluation of clothing products as well as the development of intelligent clothing design systems from the vantage point of designers. Second, it investigates the role of KE in the customization of online clothing recommendation systems and the optimization of retail environments, as perceived by consumers. Finally, with the research methodologies of KE as a focal point, this paper discusses the principal challenges and opportunities currently confronting the field of clothing Kansei research.

At present, studies in the domain of clothing KE have achieved partial progress, but there are still some challenges to be solved in the concept, technical methods and area of application. In the future, multimodal and multisensory user Kansei acquisition, multidimensional product deconstruction, artificial intelligence (AI) enabling KE research and clothing sales environment Kansei design will become new development trends.

This study provides significant directions and concepts in the technology, methods and application types of KE, which is helpful to better apply KE to emotional clothing design.

The present study explores the possible ramifications of insomnia and sleep quality on attitudes and expectations from a hotel accommodating guests suffering from insonia and poor sleep quality.

The current study adopts a quantitative dominant (QUAN + qual) concurrent mixed methods design. 20 participants (11 women and nine men) aged 22 to 80 participated in the qualitative research. Purposeful sampling (n = 369) was employed to solicit participants for the quantitative phase of the study.

Findings suggest that subjective norm influence is significantly associated with service quality expectations and intentions to visit a hotel accommodating sleep-deprived individuals. Hotels accommodating such guests possess a substantial competitive advantage.

While our study provides valuable insights, it is essential to note that the data was collected from a single country. Therefore, caution should be exercised when generalizing the findings to hotel guests from other countries. This highlights the need for future research to explore cross-cultural aspects of sleep disorders and their impact on the interaction between hotel service providers and guests.

The study results underscore the importance of understanding and addressing the unique needs of travelers’ with sleep disorders. They also emphasize the added benefit of better accommodating other guests who do not necessarily suffer from the disorder to enjoy substantially more sleep.

The extant tourism literature focuses on neurological disorders. However, the possible ramifications of insomnia and poor hotel sleep quality on travel, guest preferences, expectations and choices were mostly overlooked.

In this paper, a dynamic projection scanning lithography (DPSL) technology and system is proposed to achieve cross-scale 3D printing, addressing the limitations of the traditional 3D printing methods that struggle to achieve both large build volumes and high precision. The method achieves a printing accuracy of 10 µm within a build volume of 100 × 100 × 100 mm, and successfully fabricates complex hollow structures and functional models.

DPSL uses a digital micromirror device (DMD)-based digital projector to generate light patterns for light-curing printing. The light patterns are created by sequentially loading the print design frame by frame, forming dynamic light patterns that are scanned line by line across the material surface for solidifying the printing materials. By controlling the scanning range of the digital projector, it is theoretically able to print models of any size. Additionally, by using DMD oblique scanning, the impact of the DMD micromirrors’ shape and arrangement on print accuracy is addressed by overlapping exposures along the scanning direction of the digital projector.

This study shows the printing system resolution of 1.3 µm, while the maximum size of the printing model depends on the system scanning range. Additionally, by using DMD oblique scanning, the impact of the DMD micromirrors’ shape and arrangement on print accuracy is addressed by overlapping exposures along the scanning direction of the digital projector.

This work demonstrates that DPSL based on oblique scanning technology is used to achieve 3D printing with high precision, large area and smoother surface. In addition, a rigid release method is used to achieve a precise printing layer thickness in the top-down printing process. By adhering the release film to the bottom surface of the glass and adjusting the descent distance of the stage for each layer, uniform layer thickness can be achieved for each exposure.

The purpose of this study is to empirically explore the impact of government subsidies for the digital economy on corporate innovation. It aims to determine whether these subsidies promote innovation, and to examine the specific ways in which they inspire corporate innovation.

This study selects Chinese A-share listed companies during the period from 2007 to 2019 as the research object. It employs panel data to empirically examine the impact of government subsidies in the digital economy on corporate innovation.

The findings reveal that government subsidies for the digital economy effectively promote corporate innovation. They significantly increase the number and share of invention patents and improve the quality of corporate innovation. Moreover, it is noted that the positive impact is largely confined to non-state-owned enterprises, small firms and those in highly competitive markets.

The contribution of this paper lies in focusing on government subsidies in the digital economy, which is distinct from the general government subsidies in a broad sense.

This study aims to investigate how the frame orientation format and visual content of tourism short videos interact to influence tourists’ travel intention.

Two scenario-based experiments were designed and conducted through Credamo. The researchers enrolled 187 participants for Study 1 using convenience sampling, measuring the impact of video frame orientation and visual content on travel intention by conducting a two-factor analysis of covariance. Study 2 retested the interaction effect using 237 sample data and conducted bootstrapping to examine the serially mediating effect of imagery fluency and travel inspiration.

Frame orientation formats and visual content interactively affect the video audience’s travel intention: For site-centric tourism short videos, the horizontal frame orientation format can help inspire audiences’ travel intention; However, for activity-centric tourism short videos, the vertical frame orientation format is more suitable. Imagery fluency and travel inspiration have serially mediated effects in the above interactions.

Destination marketers can use a combination of vertical format and activity-centric content (or horizontal format and site-centric content) to ensure the marketing effectiveness of short videos.

This study explores how frame orientation and visual content interact to influence video audiences’ travel intention. The findings challenge the traditional understanding of frame orientation selection in short videos, provide a meaningful extension of construal-level theory and contribute to the research on visual effects in short tourism videos.

本文旨在研究旅游短视频的画面方向格式和视觉内容如何交互影响游客的出游意愿。

本研究利用见数平台开展了两个情景实验。实验1招募了187名被试者, 利用双因素方差分析测量了视频画面方向和视觉内容对出游意愿的交互效应。实验2利用237个样本数复测了交互效应, 并验证了图像流畅性和旅游灵感对上述交互效应的链式中介作用。

框架方向格式和视觉内容交互影响视频受众的旅游意向：对于以景点为中心的旅游短视频而言, 水平方向的画面形式有助于激发受众的出游意愿; 但对于以活动为中心的旅游短视频而言, 垂直方向的画面形式更为适合。在上述交互作用中, 图像流畅度和旅游灵感具有链式中介效应。

目的地营销人员可以将垂直格式和以活动为中心的内容（或水平格式和以景点为中心的内容）结合起来使用, 以确保短视频的营销效果。

本研究探讨了框架取向和视觉内容如何相互作用并影响视频受众的出游意愿。研究结果挑战了关于短视频中画面方向选择的传统理解, 为旅游短视频构图相关理论提供了有意义的延伸, 并为旅游短视频中视觉效果的研究做出了贡献。

Este estudio investiga cómo el formato de orientación del marco y el contenido visual de los vídeos cortos turísticos interactúan para influir en la intención de viaje de los turistas.

Se diseñaron y llevaron a cabo dos experimentos basados en escenarios a través de Credamo. Los investigadores reclutaron a 187 participantes para el Estudio 1 mediante un muestreo de conveniencia, y midieron el impacto de la orientación del fotograma de vídeo y el contenido visual en la intención de viajar realizando un análisis de covarianza de dos factores. El Estudio 2 volvió a probar el efecto de interacción utilizando 237 datos de muestra y realizó bootstrapping para examinar el efecto de mediación en serie de la fluidez de las imágenes y la inspiración para viajar.

Los formatos de orientación de los fotogramas y el contenido visual influyen de forma interactiva en la intención de viajar del público del vídeo: Para los vídeos turísticos de corta duración centrados en un lugar, el formato de orientación horizontal puede ayudar a inspirar la intención de viajar del público; sin embargo, para los vídeos turísticos de corta duración centrados en una actividad, el formato de orientación vertical es más adecuado. La fluidez de las imágenes y la inspiración para viajar tienen efectos mediados en serie en las interacciones mencionadas.

Los responsables de marketing de destinos pueden utilizar una combinación de formato vertical y contenido centrado en la actividad (o formato horizontal y contenido centrado en el sitio) para garantizar la eficacia de marketing de los vídeos cortos.

Este estudio explora cómo la orientación del encuadre y el contenido visual interactúan para influir en la intención de viaje de los espectadores de vídeos. Los resultados cuestionan la interpretación tradicional de la selección de la orientación del encuadre en los vídeos cortos, proporcionan una ampliación significativa de la teoría del nivel de construcción y contribuyen a la investigación sobre los efectos visuales en los vídeos turísticos cortos.

The purpose of this study is to investigate the pricing strategies for knowledge payment products, taking into account the quality level of pirated knowledge products, in the context of platform copyright supervision.

This study abstracts the knowledge payment transaction process and aims to maximize producer's revenue by constructing a pricing model for knowledge payment products. It discusses pricing strategies for knowledge payment products under two scenarios: traditional supervision and blockchain supervision. The analysis explores the impact of pirated knowledge products quality level and blockchain technology on pricing strategies and consumer surplus, while providing threshold conditions for effective strategies.

Deploying blockchain technology in platform operations can significantly reduce costs and increase efficiency. In both scenarios, knowledge producer needs to balance factors such as the quality of pirated knowledge products, the supervision level of platform, and consumer surplus to dynamically adjust pricing strategies in order to maximize his own revenue.

This study enriches the literature on the pricing models of knowledge payment products and has practical significance in guiding knowledge producer to develop effective pricing strategies under copyright supervision.

This paper aims to design a novel hybrid terrestrial-aerial robot, FlyingDog, including its modeling and implementation. By combining the complementary advantages of a quadrotor drone and a quadruped robot, FlyingDog demonstrates excellent maneuverability and high energy efficiency, showcasing great potential for applications in industrial inspection, field exploration, and search and rescue operations.

By integrating propellers and leg mechanisms, FlyingDog achieves hybrid motion, encompassing both aerial flight and ground movement. This paper first provides an overview of the robot’s structural design, emphasizing the minimization of interactions between the aerial and ground mechanisms while balancing the thrust-to-weight ratio and payload capacity. A distributed control framework is then proposed to achieve the hybrid motion, alongside the development of corresponding control strategies to ensure stability during various movements.

Experiments conducted in real-world conditions validated FlyingDog’s performance in terms of motion stability, energy efficiency, and obstacle-crossing ability. The results demonstrate that FlyingDog exhibits outstanding mobility by combining ground locomotion with aerial flight capabilities, allowing it to overcome challenging obstacles in purely ground-based mode. In ground mode, the robot achieved an energy efficiency of up to 93.5%.

The hybrid terrestrial-aerial robot presented in this paper features stable land and aerial mobility, a lightweight structure, high energy efficiency, and low manufacturing costs, making it a valuable innovation in the field of robotics.