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The use of digital marketing technologies remains low in Small Medium Enterprises (SMEs), with digital transformation being a concern for governments globally. This study reports on the human-technology interaction process, using digital entrepreneurial marketing (DEM) bricolage and a sociomateriality lens to examine more deeply organisational interaction between marketers and digital marketing technologies in these firms.

A qualitative case study and purposive sampling approach are deployed, using seven SMEs in the same UK region. A bricolage and sociomateriality framework and template analysis are used to identify digital marketing strategies and challenges, levels of digital marketing bricolage and assess the value for each firm.

Firms practice different levels of DEM bricolage depending on the interactions of the marketers with digital marketing tools. Those marketers in firms who had higher levels of interaction between the human and the technological provided greater long-term strategic value for the SME.

This is the first study to apply a sociomateriality lens to bricolage in an SME digital marketing context and allows us to view the way in which employees interact with digital marketing technology and create value. There is scarce empirical data in this area despite numerous calls in the developing field of entrepreneurship and digitalisation in small and growing firms.

The purpose of this study is to provide insight as to how middle-tier frequent flyers react to witnessing the preferential treatment of a top-tier customer, how rule clarity concerning the top tier impacts this effect and which mediators are present.

This study used a single between subjects’ scenario-based experimental design, with 235 MTurk respondents participating. Two treatment groups and a control group were used. PROCESS Macro Models were used for analysing the data.

The results support self-enhancement motivation functioning as a positive mediator of this effect, along with it being positively moderated by rule knowledge. There were no significant findings regarding unfairness perceptions functioning as a mediator. The results also suggest middle-tier bystanding customers respond negatively when attainability and rule knowledge are low, but positively when both moderators are high.

The findings show that when planning and evaluating either the amount of preferential treatment given to frequent flyer top-tier customers, or how clear the rules are for obtaining top-tier frequent flyer status, managers must not only consider the top-tier customers. Middle-tier frequent flyer customers must also be included in planning or evaluating these elements of the frequent flyer club, or the business risks inaccurate planning, evaluation and ultimately decreased profits.

This research considers secret tiers, which are common in frequent flyer clubs. However, past researchers have surprisingly failed to consider the impact of this design feature on customer loyalty. Considering their commonality and lack of research, the findings are both valuable and novel.

This paper explores corporate social responsibility (CSR) in Thailand and analyses how CSR practice is informed by local values rather than merely driven by CSR practices designed in developed countries.

The analysis is based on a comparative series of interviews of Thai business leaders in 2009–10 and 2019–20 within the conceptual context of Thai CSR discourse/practice, especially Buddhist Economics.

This paper argues that CSR practice in Thailand is substantially informed by local socio-economic context, particularly Buddhist Economics, including the concepts of suffering (dukkha), the Eightfold Path of the Middle Way, and gifting and reciprocal exchange.

Local contexts are crucial not only for understanding local models of CSR but also for challenging what has been perceived as an imperialistic neo-liberal agenda in western-originating CSR.

The wider practical implications of this paper are that, like Thailand, CSR practices in other developing economies and emerging markets (DEEMs) may also have their own distinctive ‘local’ origins, contexts and developments which need to be considered.

The social implications of this paper are that local context is determinant in the development of CSR practice, especially in DEEMs.

This paper contributes to the CSR literature by highlighting the often-marginalised existence of local CSR context and practice in DEEMs and questions CSR based solely on western theorisations.

This study explores the experiences of care-experienced people living in supported housing provided by the Rees Foundation in England. This study aims to understand the challenges faced by those over 25 who have aged out of statutory support and explores how the Rees Foundation’s services help address these challenges.

This study uses a qualitative approach, using semi-structured interviews with five tenants and five staff members from the housing project. Thematic analysis identified key themes related to homelessness, safety, stability and the importance of relationships with outreach workers.

The findings reveal that care leavers often face a “cliff edge” when statutory support ends, resulting in risks such as homelessness and social isolation. The Rees Foundation’s approach, which includes ongoing emotional and practical support, plays a crucial role in fostering safety, stability and hope among tenants.

This study offers original insights into the effectiveness of sustained support for care-experienced people beyond the age of 25, an age group that has been largely overlooked in existing research. By focusing on a population often neglected in care leaver studies, it highlights the need for extended support services to prevent long-term adverse outcomes, contributing to the broader understanding of post-care transitions.

The objective of this study is to understand how Arab entrepreneurs in Israel redress the disadvantage of the intersectionality of place and race by setting up their businesses in markets beyond their ethnic enclaves as well as by pursuing opportunity entrepreneurship and the role human values play in this process.

Using the portrait value questionnaire, a survey of Arab entrepreneurs in Israel was conducted. Multiple linear regressions were run to generate the findings.

The authors find that educated and non-conforming Arab men in Israel, driven by stimulation and universalism, successfully neutralise the intersectional disadvantage of place and race through entrepreneurship.

Care is advised in the generalisation of findings of this research to other intersectional communities as they emerge from the unique context of Arab entrepreneurs in Israel.

Education, stimulation and universalism facilitate entrepreneurial success beyond Arab ethnic enclaves whereas conformity suppresses it.

With the right attributes and values, marginalised individuals can emerge from the disadvantage of the intersectionality of place and race.

The study advances the intersectionality discourse from “what it is” and “what it does” to “what can be done about it”. It identifies the attributes and values that help Arab entrepreneurs in Israel to remedy their intersectional disadvantage.

This paper aims to focus on concerns unique to international medical graduates (IMGs) and doctors from global majority groups pursuing a career in psychiatry in the UK. It specifically addresses challenges affecting the differential attainment of IMGs in passing the Clinical Assessment of Skills and Competencies (CASC) examination – the final assessment for attaining Membership of the Royal College of Psychiatrists, affording entry to specialty training programmes.

Reflections are provided on learning from a CASC examination preparatory course specifically developed for IMGs in psychiatry, particularly those from global majority groups. The rationale for the course is set out as well as some of the challenges in designing and developing the course.

By reflecting on the experience of developing the course, the intersection of medical education, differential attainment and cultural disparities in training is addressed, alongside the role of group practice in exam preparation and support tailored to the needs of IMGs from global majority groups.

The reflections provided illuminate possible means of innovation to support the progression of IMGs and doctors from global majority backgrounds in the CASC, as a high stakes examination in medical training, and to support action to improve overall outcomes for this community in the field of psychiatry.

Techno-empowerment refers to giving intelligent technology a decision-making power. It is a growing trend, with algorithms being developed to handle tasks like ordering products or investing in stocks without human consent. Nevertheless, people may feel averse to transfer decision-making autonomy to technology. Unfortunately, little attention was paid in the literature regarding what tasks people exclude from being performed autonomously by non-human intelligent actors. Our chapter presents two qualitative studies: the first one examining what decisions people think autonomous technology (AT) should not make, and the another asking workers which tasks they would not transfer to AT. Results show people oppose AT making decisions when task is perceived as (a) requiring empathy, (b) human experience, (c) intuition, (d) complex, (e) potentially harming human life, (f) having long-term effects, (g) affecting personal space, or (h) leading to loss of control. Workers are not willing to delegate such tasks to AT they perceive as (1) time-consuming, (2) demanding social interaction, (3) providing pleasure, (4) difficult, (5) risky, and (6) responsible. Exclusions are driven by three types of perceived risks: material, contextual, and competitive.

The Europe issue was long a basis of intra-party divisions within the Conservative Party, and the 2016 referendum on the United Kingdom's continued membership of the European Union revealed the extent of the divide. The decision of the UK electorate to leave the EU was expected to resolve the issue and allow for a return to unity within the Conservative Party. Yet, under the leadership of Theresa May, divisions on the Europe issue endured. Boris Johnson succeeded, where his predecessors had failed, in restoring intra-party unity. He successfully secured the backing of party members and the electorate, and the loyalty of the parliamentary party, by strategically prioritising the politics of support and placing Brexit at the core of his statecraft. However, it was also the extent to which Johnson was willing to go so as to silence opponents of his Brexit policy that characterised his leadership.

This study presents the impact of Economic Policy Uncertainty (EPU)-induced Trade Supply Chain Vulnerability (TSCV) on the Small and Medium-Sized Enterprises (SMEs) in India by leveraging the World Bank Enterprise Survey data for 2014 and 2022. Applying econometric techniques, it examines firm size’ influence on productivity and trade participation, providing insights for enhancing SME resilience and trade participation amid uncertainty.

The econometric techniques focus on export participation, along with variables such as total exports, firm size, productivity, and capital intensity. It addresses crucial factors such as the direct import of intermediate goods and foreign ownership. Utilizing the Cobb-Douglas production function, the study estimates Total Factor Productivity, mitigating endogeneity and multicollinearity through a two-stage process. Besides, the study uses a case study of North Indian SMEs engaged in manufacturing activities and their adoption of mitigation strategies to combat unprecedented EPU.

Results reveal that EPU-induced TSCV reduces exports, impacting employment and firm size. Increased productivity, driven by technological adoption, correlates with improved export performance. The study highlights the negative impact of TSCV on trade participation, particularly for smaller Indian firms. Moreover, SMEs implement cost-based, supplier-based, and inventory-based strategies more than technology-based and risk-based strategies.

Policy recommendations include promoting increased imports and inward foreign direct investment to enhance small firms’ trade integration during economic uncertainty. Tailored support for smaller firms, considering their limited capacity, is crucial. Encouraging small firms to engage in international trade and adopting diverse SC mitigation strategies associated with policy uncertainty are vital considerations.

This study explores the impact of EPU-induced TSCV on Indian SMEs’ trade dynamics, offering nuanced insights for policymakers to enhance SME resilience amid uncertainty. The econometric analysis unveils patterns in export behavior, productivity, and factors influencing trade participation during economic uncertainty.