Alicia Sanchez Gamonal and Nicolas Kervyn
For the design of this case study, the authors used primary sources of information from the shops visited by them in preparation of the case and website of Fred Perry and…
Abstract
Research methodology
For the design of this case study, the authors used primary sources of information from the shops visited by them in preparation of the case and website of Fred Perry and secondary sources of information from both academic and journalistic publications.
Case overview/synopsis
Fred Perry is a premium clothing brand, well-known for its polo shirts. It was created by Mr Fred Perry, a British tennis player. The brand’s stated values are integrity, personality and individuality. Throughout its history, the brand has been adopted by different British subcultures but recently it has faced a challenge because of the brand appropriation by the Proud Boys, a US far-right white supremacy group and other extremist groups as Antifa and hooligans. The nature and actions of the group mean that Fred Perry runs the risk of losing control over its brand equity. This brand hijack means that Fred Perry risks alienating some of its customers by openly opposing the group but also by embracing this subculture’s appropriation. Practically, the brand opposed the appropriation in a press release and by putting an end to the sale of the black and yellow polo shirts in the USA and Canada. Fred Perry has also made a lot of efforts to reposition the brand away from extremist groups while maintaining its strong historical and cultural roots. Through this case study, students will have the opportunity to discuss this topic and explore solutions for brands that face this type of dilemma.
Complexity academic level
This case is designed to be used in a marketing management, brand strategy or consumer behavior/culture course, especially in the subfield of market segmentation in the telecommunications sector. Specifically, this case is designed for college seniors or master students with basic strategic marketing training. This case will help students understand the difference between the brand identity that the brand owners intend and the brand image that consumers actually perceive. It provides the basis of discussions on the topics of brand management, consumer culture, consumers-brands relationships, brand architecture, brand equity, brand appropriation and repositioning strategy.
Details
Keywords
Greta Keliuotytė-Staniulėnienė and Joana Mačėnaitė
Purpose: This study quantitatively assesses the impact of ESG profile on equity value and risk, as well as identifies potential differences occurring in different sectors, based…
Abstract
Purpose: This study quantitatively assesses the impact of ESG profile on equity value and risk, as well as identifies potential differences occurring in different sectors, based on the data of the Nasdaq Nordic market.
Methodology: To reach this purpose, (i) the stock return and volatility analysis is being conducted (using the methods of paired sample t-test, correlation, etc.), and (ii) panel data models with constant, fixed and random effects are being constructed. The analysis is based not only on the company’s ESG performance but also on a cross-sectoral approach.
Findings: The results revealed that although ESG factors appeared to have a significant impact in most of the constructed models, the impact of these factors varies depending on the sector.
Implications: This research provides a comprehensive and comparative approach to the importance of the ESG profile for investment performance and therefore can be useful both for impact investors making investment decisions in dynamic global financial markets and for companies developing or reforming their ESG strategies.
Limitations: Due to the problem of data availability, the cross-sectoral comparison was performed based on the limited number of sectors. In addition, the limited availability of ESG data in the analysed market did not allow the use of additional methods to assess the impact of ESG.
Future Research: Expanding the data sample and assessing the impact of a company’s ESG profile not only in different sectors but also in different phases of the economic cycle might be the direction for future research.
Details
Keywords
Rasha Najib Al-Jabali, Norasnita Ahmad and Saleh F.A. Khatib
The purpose of this study is to review the literature on the adoption determinants of mobile health (M-health) applications for health behavior change following a systematic…
Abstract
Purpose
The purpose of this study is to review the literature on the adoption determinants of mobile health (M-health) applications for health behavior change following a systematic methodology.
Design/methodology/approach
This review systematically identified 134 peer-reviewed studies out of 10,687 from Scopus, Web of Science, PubMed and the Association for Computing Machinery (ACM) published between 2010 and 2021. This review used a thematic analysis to produce the main themes conceptualizing a holistic framework of the investigated M-health application adoption factors.
Findings
Despite the exploration of multifaceted adoption determinants and behaviors, the current publications exhibit limitations. The studies not only show a lack of representation of multiple health behaviors and medical conditions but also fail to involve data from low- and middle-developing countries, where M-health application utilization is crucial. Findings revealed that there is a considerable absence of a solid theoretical foundation that unveils a gap in interpreting the adoption factors effectively. Understanding cultural and demographic variances and exploring financial factors and healthcare provider involvement is essential for tailoring M-health application interventions. Continuous assessment of technological factors and evaluation of the actual impact of M-health application usage on behavioral changes and health outcomes will further enhance the effectiveness and adoption of these technologies.
Originality/value
This review is one of the first comprehensive reviews of determinants of M-health application adoption targeting health behavior change for the general public and patients.
Details
Keywords
Bernard Lim Jit Heng, Phuah Kit Teng, Siti Intan Nurdiana Wong Abdullah, Ow Mun Waei and Khoong Tai Wai
By market capitalisation, Bitcoin, which debuted in 2009, is the biggest cryptocurrency globally. A decentralised ledger system called blockchain is used in the creation…
Abstract
By market capitalisation, Bitcoin, which debuted in 2009, is the biggest cryptocurrency globally. A decentralised ledger system called blockchain is used in the creation, distribution, trading, and storage of Bitcoin, with the original goal being to address the shortcomings of fiat currency. This chapter highlights potential dangers and legal concerns when Bitcoin interacts with the actual economy and the traditional financial system. Besides, the details also discuss the platform’s design principles and attributes for a non-technical readership. When assessing its transactional potential, some recognise its potential for speculation, while others are doubtful of its admirable intent. The write-up also explores the potential of the adoption of cryptocurrencies in Southeast Asia due to the vast adoption of Bitcoins in countries such as Vietnam and the Philippines following the establishment of cryptocurrency technology and e-commerce. In addition, rankings of the cryptocurrency and legal stance from each country in Southeast Asia were exhibited as the solid foundation of cryptocurrencies existent for transaction purposes. The rise of central bank digital currencies (CBDC) and the future directions of Bitcoins were also highlighted in this write-up to spur the debate on whether cryptocurrency remains a fad of sensation or is legalised as the medium of exchange in an ever-growing digital world of commerce.
Details
Keywords
As economies have reopened after the COVID-19 pandemic, resumption of pre-pandemic normalcy in work has not been uniform. For each worker and leader, an essential question is…
Abstract
Purpose
As economies have reopened after the COVID-19 pandemic, resumption of pre-pandemic normalcy in work has not been uniform. For each worker and leader, an essential question is whether the world of work has changed irreversibly, or if prior careers and business models can be resumed. A philosophical inquiry into theories of the world of work provides a framing that separates everyday changes from systems changes.
Design/methodology/approach
A metatheoretical approach to world theories from 1942 is revisited. Attention is drawn to systems of knowledge along the dimensions of analytic-deductive treatments, and dispersive-integrative treatments. Socio-Technical Systems relate to Organicism, and Socio-Ecological Systems relate to Contextualism. Reworking a processual philosophy, an alternative World Hypothesis is proposed.
Findings
(Con)texturalism-dyadicism reframes causal texture theory as (1) rhythmic pacing; (2) dyadic diachrony; and (3) transformative reifying. New insights into the effects with the onset and passing of the pandemic disruption are gained.
Research limitations/implications
Updating systems theories of socio-technical and socio-ecological perspectives invokes a post-colonial constructivist philosophy that appreciates roots in American pragmatism, ecological anthropology, and Chinese philosophy of science. The emphasis of systems rhythms prioritizes a processual orientation, compatible with a yinyang material-immaterial onto-epistemology.
Practical implications
As the world recovers from the disruptions of the COVID-19 pandemic, the changed nature of work is only one of many aspects that been altered. Systems perspectives both of parts inside an organization (i.e. socio-technical individuals in groups) and wholes alongside other wholes (i.e. socio-ecological groups co-responding with their (con)textures) are not independent, but interrelated. Disruption of work systems may result in only incremental adaptation for some, with transformative shifts in world theory for others. Recognizing that organizations change from within, persistent pathologies may be diagnosed.
Originality/value
Systems theories of work from the 1960s were based on pragmatism from the 1940s. The metatheoretical contextualism of Stephen C. Pepper is complemented by a 21st century constructivist philosophy that is post-colonial and non-anthropocentric. Reifying organizational systems theories for audiences founded on a Western philosophy of science requires extended explanations bridging over to a non-Western (i.e. Classical Chinese) lineage.
Details
Keywords
Javed Iqbal, Jeff Brdedthauer and Christopher S. Decker
This study aims to identify the determinants of housing affordability in an effort to inform policy.
Abstract
Purpose
This study aims to identify the determinants of housing affordability in an effort to inform policy.
Design/methodology/approach
The authors use econometric analysis to determine variables that impact housing affordability in the USA.
Findings
The authors find that affordability depends on a number of demographic factors as well as physical characteristics of properties, including average age of homeowner, family size and average dwelling square footage. The authors also find that vacancy rates, increase in house price and median family income also have a significant impact on housing affordability. Additionally, the authors find that households with high-cost burdens are more vulnerable to mortgage rates and property taxes than those with moderate-cost burdens. As a result, changes in economic or policy variables tend to have a disproportionate impact on high-cost-burdened households, and they are more vulnerable to economic and policy shocks.
Originality/value
To date, the literature has not done a systematic investigation of housing affordability using detailed census data.
Details
Keywords
Chee Fui Wong, See Hung Lau, Ooi Kuan Tan and Jeffrey Boon Hui Yap
This paper studies the critical factors from the perspectives of technological quality, personal compatibility and organisational commitment using the technological adoption…
Abstract
Purpose
This paper studies the critical factors from the perspectives of technological quality, personal compatibility and organisational commitment using the technological adoption framework (TAF). The proposed TAF studies the critical factors that influence the intention to use building information modelling (BIM) taking into consideration of the “Perceived Ease of Use (PEU)” and “Perceive Usefulness (PU).”
Design/methodology/approach
The proposed study is a quantitative research study using the TAF model and the statistical analysis using “Partial Least Squares-Structural Equation Modelling (PLS-SEM).” The questionnaires are developed based on the literature review study and disseminated to the stakeholders in the Malaysian construction industry, including consultants, contractors, and clients. The data collected are analysed using PLS-SEM to identify the correlation between the critical factors influencing BIM adoption and the moderation influence of the PEU and PU towards the “Intention to Use (IU)” BIM.
Findings
The data collected from 185 construction industry stakeholders in Malaysia was utilised to develop the structural equation model. The measurement model was analysed in terms of composite reliability, discriminant validity, and collinearity issues. Subsequently, the SEM is analysed, and the findings on the hypothesis on the correlation between the critical factors and the intention to use BIM are examined. The study also examines the mediation effects of the PEU and PU towards the BIM adoption in the Malaysian construction industry.
Originality/value
This research conceptual framework, TAF, is derived from the integration of the existing underpinning theories of the technological adoption model and the technology–organisation–environment framework. This new TAF can be used for the study of new technology adoption. This cross-sectional research study is in line with the “Construction 4.0 Strategic Plan” in Malaysia to establish the current BIM adoption scenario and formulate the framework to promote incentives to promote BIM adoption.
Details
Keywords
The purpose of this study is to achieve a comprehensive understanding of how the intricate interconnections between oil price fluctuations, supply chain disruptions and shifting…
Abstract
Purpose
The purpose of this study is to achieve a comprehensive understanding of how the intricate interconnections between oil price fluctuations, supply chain disruptions and shifting demand patterns collectively shape inflation dynamics within the Chinese economy, especially during critical periods such as the Covid-19 pandemic and geopolitical events like the Russia–Ukraine conflict. The importance of assessing the impact of oil price volatility on China’s inflation becomes particularly pronounced amidst these challenging circumstances.
Design/methodology/approach
This study uses the Markov Regime-Switching generalized autoregressive conditional heteroskedasticity (MRS-GARCH) family of models under student’s t-distributions to measure the uncertainty of oil prices and the inflation rate during the period spanning from 1994 to 2023 in China.
Findings
The results indicate that the MRS-GJR-GARCH-in-mean (MRS-GARCH-M) models, when used under student’s t-distributions, exhibit superior performance in modeling the volatility of both oil prices and the inflation rate. This finding underscores the effectiveness of these models in capturing the intricacies of volatility dynamics in the context of oil prices and inflation. The study has identified compelling evidence of regime-switching behavior within the oil price market. Subsequently, the author conducted an analysis by extracting the forecastable component, which represents the expected variation, from the best-fitted models. This allowed us to isolate the time series of oil price uncertainty, representing the unforecastable component. With this unforecastable component in hand, the author proceeded to estimate the impact of oil price fluctuations on the inflation rate. To accomplish this, the author used an autoregressive distributed lag model, which enables us to explore the dynamic relationships and lags between these crucial economic variables. The study further reveals that fluctuations in oil prices exert a noteworthy and discernible influence on the inflation rate, with distinct patterns observed across different economic regimes. The findings indicate a consistent positive impact of oil prices on inflation rate uncertainty, particularly within export-oriented and import-oriented industries, under both of these economic regimes.
Originality/value
This study offers original value by analyzing the impact of crude oil price volatility on inflation in China. It provides unique insights into the relationship between energy market fluctuations and macroeconomic stability in one of the world’s largest economies. By focusing on crude oil – a critical but often overlooked component – this research enhances understanding of how energy price dynamics influence inflationary trends. The findings can inform policymakers and stakeholders about the significance of energy market stability for maintaining economic stability and guiding inflation control measures in China.
Details
Keywords
This paper aims to review the relevant forensic accounting research (FAR) around the world and suggests avenues for future research in forensic accounting.
Abstract
Purpose
This paper aims to review the relevant forensic accounting research (FAR) around the world and suggests avenues for future research in forensic accounting.
Design/methodology/approach
The study used the thematic and systematic literature review methodology to analyse the existing literature in FAR.
Findings
The major thematic areas in the literature are fraud motivation, fraud consequences, fraud detection using forensic accounting techniques, forensic accounting theory, forensic accounting skills, forensic accounting education and forensic accounting jobs. The quantity of FAR is relatively small compared to the quantity of research in other accounting specializations. FAR is well developed in the USA and Canada and is less developed in Europe, Oceania and Asia. There is high interest in FAR in African countries. There is a relatively low global interest in internet information about “forensic accounting research” compared to global interest in other forensic accounting topics. Areas for future research include the role of the environment, digitalization, religiosity and sustainable development in forensic accounting.
Practical implications
FAR around the world is lopsided, as some regions have more advanced FAR compared to other regions. There is a need for even development of FAR across all regions and a need to publicize the outputs of FAR to a larger audience to increase people’s interest in forensic accounting.
Originality/value
The study extends the literature by presenting a rigorous thematic and systematic review of the existing literature. It highlights the depth of FAR, the major thematic areas, the benefits of FAR to society and the geographical reach of existing FAR.
Details
Keywords
Christina Anderl and Guglielmo Maria Caporale
The article aims to establish whether the degree of aversion to inflation and the responsiveness to deviations from potential output have changed over time.
Abstract
Purpose
The article aims to establish whether the degree of aversion to inflation and the responsiveness to deviations from potential output have changed over time.
Design/methodology/approach
This paper assesses time variation in monetary policy rules by applying a time-varying parameter generalised methods of moments (TVP-GMM) framework.
Findings
Using monthly data until December 2022 for five inflation targeting countries (the UK, Canada, Australia, New Zealand, Sweden) and five countries with alternative monetary regimes (the US, Japan, Denmark, the Euro Area, Switzerland), we find that monetary policy has become more averse to inflation and more responsive to the output gap in both sets of countries over time. In particular, there has been a clear shift in inflation targeting countries towards a more hawkish stance on inflation since the adoption of this regime and a greater response to both inflation and the output gap in most countries after the global financial crisis, which indicates a stronger reliance on monetary rules to stabilise the economy in recent years. It also appears that inflation targeting countries pay greater attention to the exchange rate pass-through channel when setting interest rates. Finally, monetary surprises do not seem to be an important determinant of the evolution over time of the Taylor rule parameters, which suggests a high degree of monetary policy transparency in the countries under examination.
Originality/value
It provides new evidence on changes over time in monetary policy rules.