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We introduce the notion of rainbow burning and develop the concept of rainbow washing, which draws on the concept of genderwashing, to explicate the instrumentalization of Lesbian, Gay, Bisexual and Trans Plus (LGBT+) inclusion. Rainbow burning happens when LGBT+ rights and visibility are targeted through hate to divert attention from economic, social, and political decline. For example, LGBT+ rights are unjustly blamed for the decline of the social and economic fabric. Rainbow washing happens when an organization uses or instrumentalizes LGBT+ concerns for commercial and social ends. We draw on examples from unsupportive and supportive capitalist market systems and explore how rainbow burning and washing manifest in each. This chapter explores the antecedents, correlates and consequences of rainbow burning and washing in unsupportive and supportive contexts. We identify regulatory, cultural and governance measures that can be taken against rainbow burning and rainbow washing to foster LGBT+ inclusion.

Appearance has two meanings. On the one hand, appearance is about the physical qualities of a person being of certain height, weight, complexion and having a particular hair, eye and skin colour as well as choice and style of dress and attire. On the other hand, appearance has a social dimension, as those physical qualities of a person are interpreted, rated and judged, and attributed varied meanings and values across different settings. Appearances can influence the experiences of individuals in the workplace in both positive and negative ways: Positive, when they are mobilised as a resource that increases the influence and advantage of individuals on others; and negative, when individuals are discriminated or disadvantaged on the basis of their appearance. Drawing on a Bourdieusian conceptual repertoire, this chapter delves into this duality of appearance and frames appearance both as a resource (a form of carnal capital) and a source of symbolic violence. As appearance is an aspect of an individual's self-identity in the workplace, this chapter explores appearance and intersectionality across gender, ethnicity, class and sexual orientation at work. Appearance is examined as a cross cutting category of diversity as both privilege (carnal capital) and disadvantage (symbolic violence).