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This study investigates the impact of emoji use and user personality traits (conscientiousness vs extraversion) on user behavior in the context of academic advising. It uniquely considers the interaction between these chatbot characteristics and human users' dominant personality traits (conscientiousness and extraversion).

A mixed-factor design experiment involving 153 university students was employed. Participants interacted with four different chatbot conditions: a conscientious bot and an extroverted bot, each with and without emojis.

The inclusion of emojis negatively influenced users' intentions to use the chatbots but did not affect trust, perceived authenticity or intended engagement with the bots. Additionally, the students' personality traits played a role in evaluating the different chatbot types.

This research introduces a novel approach by integrating emoji use and human personality traits into chatbot communication, focusing on academic advising. It examines the interaction effects of emojis and personality traits (conscientiousness and extraversion) on user behavior, also considering the user’s personality traits. This work enriches the human-computer interaction field and guides future chatbot development.

This study aims investigate in-service teachers’ perspectives on the integration of ChatGPT, an artificial intelligence (AI)-driven chatbot, into United Arab Emirates (UAE) private schools. As the UAE progresses towards a knowledge-based economy, aligning with the goals of the UAE 2030 vision, this research assesses the capacity of ChatGPT to enhance the educational experience within the framework of technological pedagogical content knowledge.

A mixed-methods approach is used, combining a survey assessing teachers’ attitudes and a thematic analysis of open-ended responses, to explore the effectiveness, challenges and pedagogical implications of ChatGPT’s use in the classroom.

Findings reveal that teachers value ChatGPT for its potential to individualize learning and streamline the creation of educational materials, aligning with the shift towards student-centred approaches and the demands of 21st-century skills. However, significant challenges are noted, including ethical concerns, the need for reliable content and a necessity for extensive professional development to fully realize ChatGPT’s benefits.

While ChatGPT transforms teaching and learning practices, realizing this potential requires addressing critical issues through adaptive policy-making, continuous educator training and thoughtful integration into the curriculum.

The study highlights the importance of a collaborative approach to dealing with the details of AI in education, ensuring that advancements like ChatGPT align with the evolving educational paradigms of the UAE.