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The presence and progression of stenosis disturb the normal circulation of blood through an artery and cause serious consequences. The proposed investigation is aimed to assess non-Newtonian characteristics of blood in an elliptical artery having stenosis. The blood is taken as Sutterby fluid flowing via a multi-stenosed elliptical cross-section artery.

The analytical solution of a mathematical model representing the considered problem is extracted in a non-dimensional form by utilizing the perturbation technique under the mild stenosis assumptions.

The graphical nature of these results is examined and discussed comprehensively for different physical parameters. The height and shape of stenosis are noted to have prominent effects on flow velocity. The wall shear stress and flow velocity attained high values in the stenotic portion of the artery. The non-uniform stenosis is observed to create higher resistance to the flow than the uniform stenosis. Further, a high disorder is noticed in the constricted region of the artery by streamlines analysis.

The manuscript completely comprehends the blood’s non-Newtonian flow in the arteries of elliptical shape having multiple stenoses. The present study is about the properties of non-Newtonian blood flow through an elliptical artery with many stenoses. The Sutterby fluid model is used to describe the blood’s non-Newtonian nature. By utilizing presumptions of mild stenosis, the mathematical model’s non-linearity is decreased, and the perturbation method is applied to generate the resulting equations.

The presence of stenosis can significantly impact the circulation of blood flow. When an artery becomes narrowed, it can create a constriction or obstruction in the flow path of blood, which can lead to several important fluid dynamics phenomena, i.e. increased velocity, shear stress, pressure drop, etc. The presence of stenosis can cause various damages and complications in the affected blood arteries and surrounding tissues, resulting in heart attacks or diseases like atherosclerosis.

The work presented in the manuscript was not published earlier in any form.

Consumers and businesses are becoming increasingly conscious of sustainable business practices and are often willing to pay a premium for responsibly sourced and manufactured products. Many countries and organizations have implemented regulations and standards for sustainability and companies face penalties or are barred from exporting for not meeting the requirements. Rooted in the resource-based view theory, this study aims to test a moderated mediation model to improve the sustainability performance of exporting firms.

Textile firms generating more than 25% of export revenues were targeted for this research. The data collected from 245 middle management-level employees were tested for reliability and validity. The structural equation modelling in AMOS 26 was used to test hypotheses.

Organizational readiness for green innovation (ORGI) has a direct positive effect on sustainability performance. The mediation analysis implies that ORGI translates into sustainability performance through improvement in green innovation performance. The moderating effect of knowledge integration highlights the importance of being prepared internally and actively seeking and incorporating external knowledge to improve green innovation performance.

The findings offer a solid foundation for informed decision-making, policy development and strategies to improve sustainability performance while aligning with the global nature of the textile industry and its inherent challenges. The proposed model and practical implications guide policymakers and managers of exporting firms to foster a culture of green innovation to leverage the effect of their readiness for green innovation on sustainability performance.

This investigation delves into the rationale behind the preferential applicability of the non-Newtonian nanofluid model over alternative frameworks, particularly those incorporating porous medium considerations. The study focuses on analyzing the mass and heat transfer characteristics inherent in the Williamson nanofluid’s non-Newtonian flow over a stretched sheet, accounting for influences such as chemical reactions, viscous dissipation, magnetic field and slip velocity. Emphasis is placed on scenarios where the properties of the Williamson nanofluid, including thermal conductivity and viscosity, exhibit temperature-dependent variations.

Following the use of the OHAM approach, an analytical resolution to the proposed issue is provided. The findings are elucidated through the construction of graphical representations, illustrating the impact of diverse physical parameters on temperature, velocity and concentration profiles.

Remarkably, it is discerned that the magnetic field, viscous dissipation phenomena and slip velocity assumption significantly influence the heat and mass transmission processes. Numerical and theoretical outcomes exhibit a noteworthy level of qualitative concurrence, underscoring the robustness and reliability of the non-Newtonian nanofluid model in capturing the intricacies of the studied phenomena.

Available studies show that no work on the Williamson model is conducted by considering viscous dissipation and the MHD effect past over an exponentially stretched porous sheet. This contribution fills this gap.

The Sustainable Development Goal (SDG) 16 outlines sustainability as associated with peace, good governance and justice. The perception of international tourists about security measures and risks is a key factor affecting destination choices, tourist flow and overall satisfaction. Thus, we investigate the impact of armed forces personnel, prices, economic stability, financial development and infrastructure on tourism.

This research used data from 130 countries from 1995 to 2019, which were divided into four income groups. This study employs a two-step generalized method of moments (GMM) technique and a novel tourism index comprising five relevant indicators of tourism.

A 1% increase in armed forces personnel expands tourism in all income groups – 0.369% High Income Countries (HICs), 0.348% Upper Middle Income Countries (UMICs), 0.247% Lower Middle Income Countries (LMICs) and 0.139% Low Income Countries (LICs). The size of the tourism-safety coefficient decreases from high to low-income groups. The impact of inflation is significantly negative in all panels, excluding LICs. The reduction in tourism was 0.033% in HICs, 0.049% in UMICs and 0.029% in LMICs for a 1% increase in prices. The increase in the global tourism index is more in LICs (0.055%), followed by LMICs (0.024%), UMICs (0.009%) and HICs (0.004%) for a 1% expansion in the gross domestic product (GDP)/capita growth. However, the magnitude of the growth-led tourism impact is greater in developing countries. A positive impact of foreign direct investment (FDI) inflow was found in all panels like 0.016% in HICs, 0.050% in UMICs and 0.119% in LMICs for a 1% increase in FDI inflow. The rise in the global tourism index is 0.097% (HICs), 0.124% (UMICs) and 0.310% (LMICs) for a 1% rise in the financial development index. The increase in the global tourism index is 0.487% (HICs), 0.420% (UMICs) and 0.136% (LICs) for a 1% rise in the infrastructure index.

Empirical analysis infers important policy implications such as (a) establishment of a peaceful environment via recruitment of security personnel, use of safe city cameras, modern technology and law enforcement; (b) provision of basic facilities to tourists like sanitation, drinking water, electricity, accommodation, quality food, fuel and communication network and (c) price stability through different tools of monetary and fiscal policy.

First, it explains the effect of security personnel on a comprehensive index of tourism instead of a single variable of tourism. Second, it captures the importance of economic stability (i.e., economic growth, financial development and FDI inflow) in the tourism–peace nexus.

A parabolic trough solar collector is an advanced concentrated solar power technology that significantly captures radiant energy. Solar power will help different sectors reach their energy needs in areas where traditional fuels are in use. This study aims to examine the sensitivity analysis for optimizing the heat transfer and entropy generation in the Jeffrey magnetohydrodynamic hybrid nanofluid flow under the influence of motile gyrotactic microorganisms with solar radiation in the parabolic trough solar collectors. The influences of viscous dissipation and Ohmic heating are also considered in this investigation.

Governing partial differential equations are derived via boundary layer assumptions and nondimensionalized with the help of suitable similarity transformations. The resulting higher-order coupled ordinary differential equations are numerically investigated using the Runga-Kutta fourth-order numerical approach with the shooting technique in the computational MATLAB tool.

The numerical outcomes of influential parameters are presented graphically for velocity, temperature, entropy generation, Bejan number, drag coefficient and Nusselt number. It is observed that escalating the values of melting heat parameter and the Prandl number enhances the Nusselt number, while reverse effect is observed with an enhancement in the magnetic field parameter and bioconvection Lewis number. Increasing the magnetic field and bioconvection diffusion parameter improves the entropy and Bejan number.

Nanotechnology has captured the interest of researchers due to its engrossing performance and wide range of applications in heat transfer and solar energy storage. There are numerous advantages of hybrid nanofluids over traditional heat transfer fluids. In addition, the upswing suspension of the motile gyrotactic microorganisms improves the hybrid nanofluid stability, enhancing the performance of the solar collector. The use of solar energy reduces the industry’s dependency on fossil fuels.

The purpose of this study is to determine the impact of two-phase power law nanofluid on a curved arterial blood flow under the presence of ovelapped stenosis. Over the past couple of decades, the percentage of deaths associated with blood vessel diseases has risen sharply to nearly one third of all fatalities. For vascular disease to be stopped in its tracks, it is essential to understand the vascular geometry and blood flow within the artery. In recent scenarios, because of higher thermal properties and the ability to move across stenosis and tumor cells, nanoparticles are becoming a more common and effective approach in treating cardiovascular diseases and cancer cells.

The present mathematical study investigates the blood flow behavior in the overlapped stenosed curved artery with cylinder shape catheter. The induced magnetic field and entropy generation for blood flow in the presence of a heat source, magnetic field and nanoparticle (Fe₃O₄) have been analyzed numerically. Blood is considered in artery as two-phases: core and plasma region. Power-law fluid has been considered for core region fluid, whereas Newtonian fluid is considered in the plasma region. Strongly implicit Stone’s method has been considered to solve the system of nonlinear partial differential equations (PDE’s) with 10–6 tolerance error.

The influence of various parameters has been discussed graphically. This study concludes that arterial curvature increases the probability of atherosclerosis deposition, while using an external heating source flow temperature and entropy production. In addition, if the thermal treatment procedure is carried out inside a magnetic field, it will aid in controlling blood flow velocity.

The findings of this computational analysis hold great significance for clinical researchers and biologists, as they offer the ability to anticipate the occurrence of endothelial cell injury and plaque accumulation in curved arteries with specific wall shear stress patterns. Consequently, these insights may contribute to the potential alleviation of the severity of these illnesses. Furthermore, the application of nanoparticles and external heat sources in the discipline of blood circulation has potential in the medically healing of illness conditions such as stenosis, cancer cells and muscular discomfort through the usage of beneficial effects.

Ferrofluids are aqueous or non-aqueous solutions with colloidal particles of iron oxide nanoparticles with high magnetic characteristics. Their magnetic characteristics enable them to be controlled and manipulated when ferrofluids are exposed to magnetic fields. This study aims to inspect the features of unsteady stagnation point flow (SPF) and heat flux from the surface by incorporating ferromagnetic particles through a special kind of second-grade fluid (SGF) across a movable sheet with a nonlinear heat source/sink and magnetic field effect. The mass suction/injection and stretching/shrinking boundary conditions are also inspected to calculate the fine points of the features of multiple solutions.

The leading equations that govern the ferrofluid flow are reduced to a group of ordinary differential equations by applying similarity variables. The converted equations are numerically solved through the bvp4c solver. Afterward, study and discussion are carried out to examine the different physical parameters of the characteristics of nanofluid flow and thermal properties.

Multiple solutions are revealed to happen for situations of unsteadiness, shrinking as well as stretching sheets. Greater suction slows the separation of the boundary layers and causes the critical values to expand. The region where the multiple solutions appear is observed to expand with increasing values of the magnetic, non-Newtonian and suction parameters. Moreover, the fluid velocity significantly uplifts while the temperature declines due to the suction parameter.

The novelty of the work is to deliberate the impact of mass suction/injection on the unsteady SPF through the special second-grade ferrofluids across a movable sheet with an erratic heat source/sink. The confirmed results provide a very good consistency with the accepted papers. Previous studies have not yet fully explored the entire analysis of the proposed model.

This paper aims to explore dual solutions for the flow of a hybrid nanofluid over a permeable melting stretching/shrinking sheet with nanoparticle shape factor, second-order velocity slip conditions and viscous dissipation. The hybrid nanofluid is formulated by dispersing alumina (Al₂O₃) and copper (Cu) nanoparticles into water (H₂O).

The governing partial differential equations (PDEs) are first reduced to a system of ordinary differential equations (ODEs) using a mathematical method of similarity transformation technique. These ODEs are then numerically solved through MATLAB’s bvp4c solver.

Key parameters such as slip parameter, melting parameter, suction parameter, shrinking parameter and Eckert number are examined. The results reveal the existence of two distinct solutions (upper and lower branches) for the transformed ODEs when considering the shrinking parameter. Increasing value of Cu-volume fraction and the second-order velocity slip enhances boundary layer thicknesses, whereas the heat transfer rate diminishes with rising melting and suction parameters. These numerical results are illustrated through various figures and tables. Additionally, a stability analysis is performed and confirms the upper branch is stable and practical, while the lower branch is unstable.

The analysis of hybrid nanofluid flow over a shrinking surface has practical significance with applications in processes such as solar thermal management systems, automotive cooling systems, sedimentation, microelectronic cooling or centrifugal separation of particles. Both steady and unsteady hybrid nanofluid flows are relevant in these contexts.

While the study of hybrid nanofluid flow is well-documented, research focusing on the shrinking flow case with specific parameters in our study is still relatively scarce. This paper contributes to obtaining dual solutions specifically for the shrinking case, which has been less frequently addressed.

This study aims to analyze the multi-slip effects of entropy generation in steady non-linear magnetohydrodynamics thermal radiation with Williamson nanofluid flow across a porous stretched sheet near a stagnation point. Also, the qualities of viscous dissipation, Cattaneo–Christove heat flux and Arrhenius activation energy are taken into account. Thermophoresis, Brownian motion and Joule heating are also considered.

The Navier–Stokes equation, the thermal energy equation and the Solutal concentration equations are the governing mathematical equations that describe the flow and heat and mass transfer phenomena for fluid domains. By using the proper similarity transformations, a set of ordinary differential equationss are retrieved from boundary flow equations. The classical Runge–Kutta fifth-order algorithm along with the shooting technique is implemented to solve the obtained first order differential equations.

The study concludes that the temperature distribution boosting for thermal radiation, magnetic field and Eckert number where as the velocity and entropy generation escalate for the Williamson parameter, diffusion parameter and Brinkman number. The skin-friction and heat and mass transfer rate increases with the fluid injection. In addition, tabulated values of friction drag and rate of heat and mass transfer for various values of constraints are provided.

The comparison of the present results is carried out with the published results and noted a good agreement.

This study investigates the impact of social media marketing activities on customer purchase intention in the Malaysian property market.

The study utilises a survey research approach to collect data from 331 respondents using a questionnaire.

The findings of the study reveal that entertainment, interaction, customisation and word-of-mouth variables had a significant and positive impact on customer purchase intention in the Malaysian property market. However, the study demonstrates a positive but insignificant impact of trendiness on customer purchase intention.

First, the study relies on a sample of 331 respondents in Malaysia, which may limit the generalizability of the findings to a broader population. Hence, future research could aim for a more extensive and diverse sample to enhance the validity of the results. Second, while the study identified significant relationships, the measurement of variables, in particular “trendiness,” could be refined for better accuracy. The future study may consider including a more precise measurement to provide comprehensive insights.

The results suggest that marketers should focus on creating engaging and interactive content, providing personalised experiences and leveraging word-of-mouth recommendations to enhance customer purchase intention. The overall findings highlight the importance of social media marketing activities in the property market and their potential to drive customer purchase intention.

The study contributes to the existing literature by shedding light on the role of social media marketing activities in influencing customer purchase intention in the Malaysian property market.

To the best of the authors’ knowledge, there is no similar studies have been conducted in this area of research.