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Article
Publication date: 17 December 2024

Sneha Pandey, Divesh Kumar and Faizan Ali

The purpose of this study is to primarily focus upon the acknowledged benefits of tourist-to-tourist (t2t) encounters through productive interactions among tourists, rather than…

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Abstract

Purpose

The purpose of this study is to primarily focus upon the acknowledged benefits of tourist-to-tourist (t2t) encounters through productive interactions among tourists, rather than focusing on interactions between tourists and service providers.

Design/methodology/approach

This study delves into various value dimensions among Indian tourists that arise during different co-creation stages. A rigorous mixed-methods approach, coupled with a three-wave analysis, was used to develop a comprehensive six-dimensional scale for measuring t2t value co-creation.

Findings

The research findings shed light on the dimensions constituting t2t value co-creation, thereby providing a nuanced understanding of their interactions. The developed six-dimensional scale offers a structured framework to quantify positive interactions among tourists, previously unexplored in the literature.

Practical implications

This study significantly contributes to the field of tourism experience by enriching the literature on t2t interaction and value co-creation. Moreover, it provides valuable conceptual, practical and instructive insights for service design and administration within the tourism industry. These insights potentially enhance the overall tourist experience and facilitate more meaningful interactions among tourists, thereby contributing positively to the tourism sector.

Originality/value

The research breaks new ground by shifting the focus from tourist-service provider interactions to productive relationships among tourists. It introduces a pioneering six-dimensional scale, quantifying positive t2t value co-creation. Concentrating on Indian tourists, this study offers unique cultural insights. Methodologically rigorous and practically impactful, it clarifies conceptual ambiguities laying the foundation for nuanced research in understanding tourist interactions and value co-creation.

Details

Consumer Behavior in Tourism and Hospitality, vol. 20 no. 1
Type: Research Article
ISSN: 2752-6666

Keywords

Available. Open Access. Open Access
Article
Publication date: 4 July 2024

Faizan Ali, Chokechai Suveatwatanakul, Luana Nanu, Murad Ali and Abraham Terrah

This study aims to examine the interrelationships between social media marketing activities, self-brand connections, brand equity, trust and loyalty.

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Abstract

Purpose

This study aims to examine the interrelationships between social media marketing activities, self-brand connections, brand equity, trust and loyalty.

Design/methodology/approach

A total of 402 valid responses were collected from Amazon MTurk, and the data were subjected to partial least squares structural equation modeling and fuzzy-set qualitative comparative analysis (fsQCA).

Findings

Findings indicate that social media marketing activities strongly and positively influence self-brand connection, brand equity and brand trust. Moreover, brand loyalty was strongly and positively influenced by self-brand connection, brand equity and brand trust. Moreover, the findings from fsQCA indicate that three causal paths lead to a high level of brand loyalty, and one causal path determines a low level of brand loyalty.

Originality/value

This research extends current knowledge by bridging the literature between social media marketing activities and branding using self-brand connections. Additionally, this study uses the strength of two complimentary methods – symmetrical and asymmetrical modeling – to uncover how social media marketing activities bridge customer-brand relationships.

Objetivo

Este estudio examina las interrelaciones entre las actividades de marketing en redes sociales, las conexiones de marca propia, el valor de la marca, la confianza y la lealtad.

Diseño/metodología/enfoque

Se recopilaron 402 respuestas válidas de Amazon MTurk, y los datos fueron sometidos a PLS-SEM y análisis cualitativo comparativo con conjuntos difusos (fsQCA).

Resultados

Los resultados indican que las actividades de marketing en redes sociales influyen fuertemente y de manera positiva en la conexión de marca propia, el valor de la marca y la confianza en la marca. Además, la lealtad a la marca es influenciada fuerte y positivamente por la conexión de marca propia, el valor de la marca y la confianza en la marca. Además, los resultados de fsQCA indican que tres vías causales conducen a un alto nivel de lealtad a la marca, y una determina un bajo nivel de lealtad a la marca.

Originalidad

Esta investigación amplía el conocimiento actual al vincular la literatura entre las actividades de marketing en redes sociales y el branding utilizando conexiones de marca propia. Además, este estudio utiliza dos métodos complementarios – modelado simétrico y asimétrico – para descubrir cómo las actividades de marketing en redes sociales construyen las relaciones entre cliente y marca.

目的

本研究探讨社交媒体营销活动、自我品牌连接、品牌资产、信任和忠诚度之间的相互关系。

方法

从亚马逊MTurk收集了402个有效回复, 并对数据进行了PLS-SEM和模糊集合质性比较分析 (fsQCA) 的处理。

发现

研究发现, 社交媒体营销活动对自我品牌连接、品牌资产和品牌信任产生了强烈而积极的影响。此外, 自我品牌连接、品牌资产和品牌信任也对品牌忠诚度产生了强烈而积极的影响。fsQCA的结果显示, 导致高水平品牌忠诚度的有三条因果路径, 而导致低水平品牌忠诚度的有一条因果路径。

原创性

本研究通过构建社交媒体营销活动与品牌之间的桥梁, 利用自我品牌连接, 扩展了当前知识。此外, 利用对称和非对称建模两种互补方法的优势, 揭示了社交媒体营销活动如何建立客户品牌关系。

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Article
Publication date: 9 July 2024

M. Omar Parvez, Md Sazzad Hossain, Ataul Karim Patwary, Zakaria Elkhwesky, Shafique Ur Rehman and Faizan Ali

This study aims to focus on tourists with physical disabilities and examine their perceptions of service robots in hotels and their influence on the overall experience, behavioral…

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Abstract

Purpose

This study aims to focus on tourists with physical disabilities and examine their perceptions of service robots in hotels and their influence on the overall experience, behavioral intentions and hotel attachment.

Design/methodology/approach

A survey was conducted via the Prolific platform to collect data from 409 respondents. The data was analyzed using partial least squares–based SEM.

Findings

The salient PLS-SEM findings show that perceived safety and functional benefits significantly affect a hotel's overall experience and intention to revisit. Perceived privacy did not relate to the hotel's overall experience and intention to revisit. Moreover, the hotel's overall experience significantly affects the intention to revisit, further influencing hotel attachment.

Research limitations/implications

This research only examines the perceptions of tourists with physical disabilities of hotel service robots. Findings are based on a survey, and thus, the results cannot be generalized.

Originality/value

Current research indicates the impact of the intention to revisit and hotel attachment. Moreover, this study investigates the mediating role of overall hotel experience in the association between perceived privacy, perceived safety and functional benefits regarding revisit intention.

研究目的

本研究关注身体残障游客, 并检查他们对酒店服务机器人的感知, 以及对整体体验、行为意图和酒店情感联系的影响。

研究方法

通过Prolific平台进行调查, 收集了409名受访者的数据。数据使用PLS-SEM进行分析。

研究发现

显著的PLS-SEM结果表明, 感知安全性和功能性收益显著影响酒店的整体体验和再次入住意愿。感知隐私与酒店的整体体验和再次入住意愿无关。此外, 酒店的整体体验显著影响再次入住意愿, 进而影响酒店情感联系。

研究局限性

本研究仅考察了身体残障游客对酒店服务机器人的感知。研究结果基于调查, 因此无法推广到整体。

研究创新

当前研究表明再次入住意愿和酒店情感联系的影响。此外, 本研究探讨了整体酒店体验在感知隐私、感知安全和功能性收益与再次入住意愿之间的关联中的中介作用。

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Article
Publication date: 23 July 2024

Halimin Herjanto, Muslim Amin, Faizan Ali, Cihan Cobanoglu and Muslim A. A. Djalil

This study aims to examine how affective and technological attitudes influence tourists’ intentions to use ride-sharing services. The authors also explore the moderating effects…

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Abstract

Purpose

This study aims to examine how affective and technological attitudes influence tourists’ intentions to use ride-sharing services. The authors also explore the moderating effects of perceived freedom and digital literacy on these relationships.

Design/methodology/approach

The sample consisted of local and international tourists using ride-sharing services in Bali, Indonesia. The authors used convenience sampling to distribute questionnaires to the respondents, collecting 258 responses. Out of these, 222 responses were fully completed and suitable for analysis.

Findings

The results revealed that hedonia, eudaimonia, technophilia and technophobia each differently influence tourists’ intentions to use ride-sharing services. Perceived freedom and digital literacy moderate the strength of these relationships.

Research limitations/implications

This research builds on previous studies by investigating how various aspects of happiness affect tourists' intentions to use ride-sharing services. It also emphasizes the role of perceived freedom and digital literacy in moderating the relationship between happiness, technology adoption attitudes and ride-sharing intentions.

Originality/value

This study contributes to the existing ride-sharing literature by integrating two dimensions of affective attitude (hedonia and eudaimonia) and technology adoption attitude (technophilia and technophobia) to examine their effects on tourists’ intentions to use ride-sharing services.

Details

International Journal of Tourism Cities, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2056-5607

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Article
Publication date: 2 October 2023

Satish Kumar, Saumyaranjan Sahoo, Faizan Ali and Cihan Cobanoglu

The purpose of this review paper is to address the need for mapping the thematic structure of fuzzy-set qualitative comparative analysis (fsQCA) in the context of tourism and…

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Abstract

Purpose

The purpose of this review paper is to address the need for mapping the thematic structure of fuzzy-set qualitative comparative analysis (fsQCA) in the context of tourism and hospitality research, in response to the growing interest in this methodology.

Design/methodology/approach

This study conducts a comprehensive systematic review using the SPAR-4-SLR procedure to produce a scientific map of top-tier research using the fsQCA technique in tourism and hospitality studies.

Findings

A major finding of this review investigation is the identification of six knowledge clusters: business competitiveness in the hospitality sector; psychoanalysis of tourist behaviour and satisfaction; entrepreneurship in the tourism and hospitality sector; tourism business ecosystem; sustainable tourism; and service quality in the tourism and hospitality sectors.

Research limitations/implications

Although this review assessment relied heavily on articles published in prestigious journals, it does not rule out the idea that other sources, such as conference proceedings, can provide valuable insight.

Originality/value

Novel insights into the intellectual structure of tourism and hospitality research using the fsQCA technique, as well as ideas for future exploration in this domain, are presented in this review.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 7
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 10 January 2024

Millicent Njeri, Malak Khader, Faizan Ali and Nathan Discepoli Line

The purpose of this study is to revisit the measures of internal consistency for multi-item scales in hospitality research and compare the performance of Cronbach’s α, omega total…

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Abstract

Purpose

The purpose of this study is to revisit the measures of internal consistency for multi-item scales in hospitality research and compare the performance of Cronbach’s α, omega total (ωTotal), omega hierarchical (ωH), Revelle’s omega total (ωRT), Minimum Rank Factor Analysis (GLBfa) and GLB algebraic (GLBa).

Design/methodology/approach

A Monte Carlo simulation was conducted to compare the performance of the six reliability estimators under different conditions common in hospitality research. Second, this study analyzed a data set to complement the simulation study.

Findings

Overall, ωTotal was the best-performing estimator across all conditions, whereas ωH performed the poorest. α performed well when factor loadings were high with low variability (high/low) and large sample sizes. Similarly, ωRT, GLBfa and GLBa performed consistently well when loadings were high and less variable as well as the sample size and the number of scale items increased. Of the two GLB estimators, GLBa consistently outperformed GLBfa.

Practical implications

This study provides hospitality managers with a better understanding of what reliability is and the various reliability estimators. Using reliable instruments ensures that organizations draw accurate conclusions that help them move closer to realizing their visions.

Originality/value

Though popular in other fields, reliability discussions have not yet received substantial attention in hospitality. This study raises these discussions in the context of hospitality research to promote better practices for assessing the reliability of scales used within the hospitality domain.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 9
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 4 April 2023

Chinedu Chinakwe, Adekunle Adelaja, Michael Akinseloyin and Olabode Thomas Olakoyejo

Inclination angle has been reported to have an enhancing effect on the thermal-hydraulic characteristics and entropy of some thermal systems. Therefore, this paper aims to…

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Abstract

Purpose

Inclination angle has been reported to have an enhancing effect on the thermal-hydraulic characteristics and entropy of some thermal systems. Therefore, this paper aims to numerically investigate the effects of inclination angle, volume concentration and Reynolds number on the thermal and hydraulic characteristics and entropy generation rates of water-based Al2O3 nanofluids through a smooth circular aluminum pipe in a turbulent flow.

Design/methodology/approach

A constant heat flux of 2,000 Watts is applied to the circular surface of the tube. Reynolds number is varied between 4,000 and 20,000 for different volume concentrations of alumina nanoparticles of 0.5%, 1.0% and 2.0% for tube inclination angles of ±90o, ±60o, ±45o, ±30o and 0o, respectively. The simulation is performed in an ANSYS Fluent environment using the realizable kinetic energy–epsilon turbulent model.

Findings

Results show that +45o tube orientation possesses the largest thermal deviations of 0.006% for 0.5% and 1.0% vol. concentrations for Reynolds numbers 4,000 and 12,000. −45o gives a maximum pressure deviation of −0.06% for the same condition. The heat transfer coefficient and pressure drop give maximum deviations of −0.35% and −0.39%, respectively, for 2.0% vol. concentration for Reynolds number of 20,000 and angle ±90o. A 95%–99.8% and 95%–98% increase in the heat transfer and total entropy generation rates, respectively, is observed for 2.0% volume concentration as tube orientation changes from the horizontal position upward or downward.

Originality/value

Research investigating the effect of inclination angle on thermal-hydraulic performance and entropy generation rates in-tube turbulent flow of nanofluid is very scarce in the literature.

Details

World Journal of Engineering, vol. 21 no. 3
Type: Research Article
ISSN: 1708-5284

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Article
Publication date: 17 September 2024

Omar Ali, Syed Faizan Hussain Zaidi and Marsela Thanasi-Boçe

The main purpose of this research study is to investigate and examine the factors that might influence the intention to adopt and use mobile payment and their relationships during…

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Abstract

Purpose

The main purpose of this research study is to investigate and examine the factors that might influence the intention to adopt and use mobile payment and their relationships during the COVID-19 pandemic.

Design/methodology/approach

This research study used both mobile payment adoption literature, The Technology Adoption Model and Unified Theory of Acceptance and Use of Technology, to propose a conceptual framework for mobile payment adoption. Quantitative method is used in which 306 participants responded to an online survey to validate the proposed conceptual framework.

Findings

The introduced integrated model embraced perceived risk, transaction transparency, mobile payment usefulness, social influence, performance expectation as independent variables and usage continuation intention to adopt mobile payment as the dependent variable. The results from data analysis have statistically revealed significant relationships and a positive impact of perceived risk, mobile payment usefulness, social influence and performance expectation. Also, the results identified a negative impact for the transaction transparency factor. As this research study is conducted at a later stage of the COVID-19 pandemic, it adds value to the existing literature by providing insights to business managers on the factors influencing mobile payment usage and other implications related to increasing the market potential for businesses in the new normality of the coronavirus pandemic.

Originality/value

This paper offers a combination conceptual framework of mobile payment adoption based on a literature review on mobile payment adoption from information systems perspective. It adapts integrated model to establish a more comprehensive innovation adoption framework for mobile payment.

Details

Journal of Systems and Information Technology, vol. 26 no. 4
Type: Research Article
ISSN: 1328-7265

Keywords

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Article
Publication date: 25 February 2025

Mohd Faizan and Shamim Aktar Munshi

The purpose of this study is to investigate the integrated ICT-based library services at the Indian Institute of Technology (IIT) from the users' perspectives. By evaluating these…

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Abstract

Purpose

The purpose of this study is to investigate the integrated ICT-based library services at the Indian Institute of Technology (IIT) from the users' perspectives. By evaluating these services, the study seeks to know how ICT integration enhances academic access, user satisfaction and overall library functionality.

Design/methodology/approach

The research employed a survey approach with a questionnaire as the primary data collection tool, involving a sample of 277 participants, determined through the Cochran sample size formula, with a 95% confidence level and a ±5% margin of error, drawing upon 25% of the population using a stratified random sampling technique. The collected data were analyzed using SPSS software version 23, applying statistical tests including T-tests, ANOVA and multivariate MANOVA, along with Tukey’s post hoc analysis.

Findings

The findings revealed that the library is equipped with a state-of-the-art ICT infrastructure facility, which significantly impacts users' academic performance. Research scholars (RS) perceived the highest impact with a mean score of 60.01, followed by postgraduates at 50.04 and undergraduates at 39.83. In terms of ICT-based library services, RS exhibit the highest usage. Additionally, the results indicate a high overall satisfaction level among users regarding library resources and services, with a mean satisfaction score of 4.10. However, 28.5% (N = 79) of respondents reported issue “in locating specific information.”

Practical implications

The study demonstrates how the integration of ICT can significantly enhance service delivery, support academic advancement and improve user satisfaction in an increasingly digital and networked environment. These findings and strategies are valuable for libraries around the world, providing a roadmap for using technology to satisfy their users' changing requirements and encouraging an atmosphere of innovation and constant development for library services.

Originality/value

By focusing on user perspectives, the study provides actionable recommendations for library administrators and policymakers aiming to optimize library services in the digital age. The findings can serve as a benchmark for similar academic institutions striving to enhance academic access through technological advancements.

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Article
Publication date: 5 September 2024

Shamim Aktar Munshi, Sayantoni Barsha, Anjan Pal and Mohd Faizan

The purpose of this study is to examine the Google Scholar (GS) and Scopus citations profiles of library and information science (LIS) faculty members employed in central…

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Abstract

Purpose

The purpose of this study is to examine the Google Scholar (GS) and Scopus citations profiles of library and information science (LIS) faculty members employed in central universities in India to determine their research online visibility.

Design/methodology/approach

The data was collected through manual searches conducted on GS and Scopus profiles by the end of August 2023, using the names of the faculty members along with their affiliations. The determination of the minimum sample size for each was calculated based on Cochran’s formula.

Findings

The study revealed that out of 104 LIS faculty members from 19 central universities, 78 (75.0%) faculty members have profiles on GS, while 61 (58.6%) of them are on Scopus. The study found that the faculty members have a substantial number of publications on GS, while their publication count on Scopus appears comparatively lower. The results suggest that certain faculty members have produced a modest number of publications but have received a substantial number of citations compared to their colleagues. Consequently, it can be inferred that there is no straightforward correlation between the volume of publications and citation metrics.

Research limitations/implications

As the study exclusively focused on LIS faculty members working within central universities in India who have profiles on GS and Scopus, the researchers did not reach all LIS faculty members in India.

Practical implications

The significance of this research lies in its potential of insights into research productivity and its impact, which are crucial aspects of academia. The study provides valuable insights for individual researchers, LIS departments, institutes and universities in India and other countries to enhance their research performance and foster collaboration by establishing new research guidelines.

Originality/value

There have been no published research studies regarding the GS and Scopus citation metrics concerning LIS faculty members across all central universities in India.

Details

Information Discovery and Delivery, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2398-6247

Keywords

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