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This paper attempts to provide significant information on the increased growth of literature of chatbots and virtual assistants. Technological changes are dynamic and keep changing at regular intervals. Therefore, it becomes highly crucial to review the performance of chatbots and virtual assistants. This paper aims to review the literature by eminent researchers in the form of authors, keywords and major contributing organizations.

Systematic literature review and bibliometric analysis is used to analyze the growth of literature on chatbots. A sum of articles has been extracted from Scopus database with selected keywords and with certain filters. VOSviewer software is used for analysis of data. A total of 130 documents are extracted from Scopus database from 2017 to 2021 (31st August).

This study provides a significant contribution to an existing literature and provides the understanding of research in the area of chatbots and virtual assistants. The authors with maximum number of citations are Yan, Zaho, Bengio, Weizenbaum, Song, Zhou and Maedche with jointly 180 citations. Research is been contributed by different countries where the United States is the country with highest number of documents published. The United States contributes 17% of the total production in the area of chatbots and virtual assistants. The analysis shows that the area is gaining momentum as contribution in this area is been increasing in last few years.

The study shows that several branches of chatbots are also in mainstream like natural language processing, e-learning, behavioural research, conversational agents, virtual assistants, human–computer interaction, natural language and so on. It provides a wider scope to authors and researchers to gain useful insights. The bibliometric study will provide a broader spectrum in this area.

The developments in technology and also the effect of COVID-19 pandemic is boosting the adoption of technology in different sectors. Deployment of technology will uplift the economy and social infrastructure. Society can avail different services from their comfort area and also in real time. This will help in reducing wastage of resources like people visiting offices for routine jobs which can be easily availed from their workplace. Society may access better services without much human interaction.

This paper adds significant contribution to the existing literature by analysing the published papers from Scopus database. The study contains new and significant information as this study covers all industries where chatbots and virtual assistants are being applied whereas in previous literature only specific industry has been taken into consideration.

This study aims to explore the leaky pipeline issue (attrition of working women due to motherhood) in the Indian information technology (IT) sector. The study analyses the effect of organisational and supervisory support perceptions on the use of flexible work options and its relationship with career outcomes in terms of job satisfaction, work-life conflict and turnover intentions.

A survey questionnaire to test the hypotheses was returned by 203 working women of the Indian IT sector belonging to three categories, namely, women undergoing treatment for infertility, pregnant women and women who had recently given birth at the time of the survey.

The findings state that the use of flexible work options significantly reduce work-life conflict, decrease the intention to turnover and increase job satisfaction, with organisational and supervisory perceptions playing a significant moderating role.

The findings are based on self-reported responses. Nevertheless, the study provides insights into the work-life priorities of Indian women at the time of motherhood and opens up specific research opportunities to address the leaky pipeline due to pregnancy and childbirth.

Organisations should take genuine initiatives to effectively use the flexible work options and provide supervisory training for increased sensitivity to help reduce role conflict and let working women make informed choices in their careers and lives at the time of childbirth.

The paper could be the first known paper to study this special category of working women at the threshold of motherhood in the Indian IT sector.

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

This research paper demonstrates that increased perceived supervisor support and organizational support for the use of flexible work options by women approaching motherhood in India's IT sector increases their job satisfaction, reduces their level of work-life conflict, and lowers their desire to quit. Cultural factors such as an inclination to quit a job upon becoming pregnant following successful fertility treatment present female talent retention challenges for these organizations, since many women do not return to work after becoming mothers.

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

This paper aims to investigate the effects of informativeness, entertainment and credibility of social media on the perceived value of advertising for Muslim millennial parents. It evaluates the impact of these variables on brand awareness and purchase intention.

This study uses a mixed-method analysis with two stages. In the first stage, information from social media was collected. The second stage involved an online survey of 210 Muslim millennial parents. Structural equation modeling-partial least squares was used to test the study’s prediction.

The results showed that informativeness, entertainment and credibility of the message significantly influence Muslim millennial parents’ perceived value of social media advertising. These aspects also have a significant effect on brand awareness and purchase intention. The parents appreciate entertainment most, followed by the informativeness and credibility of the message.

This study offers new insights on Muslim millennial parents as a new segment in the market. Social media advertising is the most appropriate strategy for approaching this segment, and therefore, should be given much attention by marketers. The message created needs to be informative, entertaining and credible. It should consider culture, Islamic values and tradition.

The study contributes to the evaluation of a new trend for Muslim millennials as young parents. The tendency to spend more time using social media as the primary source of information is evaluated. Additionally, this study gives marketers a better understanding of Muslim millennial parents, especially in a collective society.

Sustainable practices are the modern-day necessities for organisations as the world is becoming highly dynamic. The purpose of this study is to examine the influence of sustainable training and creativity practices (STP and SCP) on organisational citizenship behaviour (OCB-individual and OCB-organisation) via the mediating role of psychological contract fulfilment (PCF).

A sample of 326 white-collar Indian service industry employees was collected. The data are analysed using structural equation modelling and random forest regression supervised learning (RFRSL).

The findings indicate that sustainable training practices (STP) had an indirect impact on organisational citizenship behaviour (OCB-I, OCB-O) via the mediating effect of transactional (T-PCF) and relational psychological contract fulfilment (R-PCF). In terms of sustainable creative practices (SCP), the impact on OCB-I was indirect due to T-PCF. In addition, R-PCF acts as a mediator between SCP and OCB-O. In the latter portion of the analysis, the RFRSL approach created a prediction model for T-PCF, R-PCF, OCB-I and OCB-O, with demographic characteristics such as industry experience, gender, age, etc. playing a constructive role.

The study conducts a combination of both traditional and newer technology (machine learning), resulting in highlighting the uniqueness of the relationship between variables and the role of demographic variables.

In the context of social media (SM) use, self-disclosure (SD) behaviour meets users' social and emotional needs, but it is also accompanied by risks that can harm users. This paper aims to identify the factors that influence users' SD behaviour on SM in Indonesia, using a comparative analysis based on age groups.

A survey was conducted on 2,210 respondents who were active SM users in Indonesia. Data were processed and analysed using covariance-based structural equation modelling with AMOS 24.0 software.

Results indicate that, in the overall age group data, factors such as use of information (UI), trust, privacy control (PC), interactivity, perceived benefits (PB) and perceived risks (PR) influence users' SD behaviour. This research also found differences in the characteristics of SD behaviour between age groups.

Findings from this study can help SM service providers to evaluate the credibility and reliability of their platforms to encourage user retention.

This study was conducted to analyse the socio-ecological problems faced by the Suhelwa Wildlife Sanctuary and understand its potential and challenges for developing ecotourism following Triple Bottom Line (TBL) principles. The study also benchmarked best ecotourism practices across the globe to create an ecotourism plan that would provide alternative livelihood and help in sustainable management of the area by reducing poverty, dependency on forests and biodiversity protection.

Suhelwa Wildlife Sanctuary was chosen because this area has several socio-ecological crises with limited livelihood options, and there is an urgent need for alternative livelihood opportunities in the form of ecotourism. The study followed an ethnographic approach through observation, participant observation, and semi-structured interviews. Content and thematic analysis was conducted through Atlas Ti9.0 software for data analysis. Subsequently, benchmarking best ecotourism practices through a literature review was done to develop an ecotourism action plan.

The First finding was related to the study area divided into three themes: problems, potential for ecotourism development, and challenges for ecotourism development. The second finding was related to benchmarking best practices and suggesting an action plan.

This work studied an area not sufficiently acknowledged by academicians and policymakers concerning ecotourism development. The work also benchmarks the best practices for ecotourism and proposes a sight-specific ecotourism action plan in accordance with TBL.