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Social networking services (SNS) empower users with a robust capability to connect with others and manage their social relationships. However, as the size of users’ social networks increases, coupled with the inherent boundary-spanning technical features of SNS, users are faced with unprecedented role stresses. This, in turn, leads to maladaptive lurking decisions. This study delves into the mechanism of this technology-induced decision-making process among SNS users.

Survey data were collected from 491 Chinese WeChat Moment users. The model and hypotheses testing were conducted using SmartPLS 4.0.

Our findings indicate that both social network size and boundary spanning have a positive influence on role conflict and role overload. Both role conflict and role overload significantly contribute to SNS fatigue, which further intensifies users’ lurking intention. Furthermore, SNS fatigue fully mediated the relationship between role conflict and lurking intention, and partially mediated the relationship between role overload and lurking intention.

Our study offers a fresh viewpoint for comprehending lurking behaviors on SNS, furnishing practical insights for platform providers. Additionally, it paves the way for future research into the deeper mechanisms driving SNS lurking behaviors, by providing a novel construct (i.e. boundary spanning) to distinguish and measure the unique social environment of SNS.

The research purpose is to investigate the impact of green entrepreneurial orientation (GEO) on operational performance (OP) in renewable energy companies, with a particular focus on the mediating roles of green innovation strategy (GIS) and green innovation culture (GIC).

Data were collected through interactive surveys with 338 middle and senior managers of renewable energy companies prioritizing sustainability. The relationships between variables were analyzed using SmartPLS and Jamovi software, which facilitates structural equation modeling.

The analysis revealed that GEO had a significant positive impact on both GIS and GIC, followed by OP. It is supported by the hypotheses that mediating variables GIS and GIC positively influence OP, and their important role in transforming entrepreneurial efforts into operational success is confirmed.

The research is limited to renewable energy companies and findings may not be generalizable to other sectors. Future research could expand the scope to include different industries and geographic contexts. Additionally, dimensional research studies can provide deeper insights into the long-term effects of GEO, GIS and GIC on OP.

The findings suggest that renewable energy companies should encourage a strong entrepreneurial orientation towards green practices. Emphasizing innovation strategies and developing a green culture within organizations can lead to improved OP, supporting overall sustainability goals.

The research provides a comprehensive framework for understanding the drivers of OP in the renewable energy sector, providing a new perspective by combining GEO with innovation strategies and cultural elements. The originality of the research lies in the application of these concepts to an industry where sustainability is very important.

The profound impact of the COVID-19 pandemic on the film industry has underscored the growing significance of online movies. However, there is limited research available on the factors that influence the viewership of online films. Therefore, this study aims to use the signaling theory to investigate how signals of varying qualities affect online movie viewership, considering both signal transmission costs and prices.

This study uses a sample of 1,071 online movies released on the iQiyi from July 2020 to July 2022. It uses OLS regression and instrumental variable method to examine the impact of various quality indicators on the viewership of online movies, as well as the moderating effect of price.

After conducting a thorough analysis of this study, it can be deduced that the varying impacts on online movie viewership are attributed to disparities in signal transmission costs. Specifically, star influence and rating exhibit a positive effect on the viewership of online movies, whereas the number of raters has a detrimental impact. Furthermore, there exists an “inverted U-shaped” relationship between the number of reviews and online movie viewership. Additionally, within the consumer decision-making process, both price-cost and price-quality relationships coexist. This is evident as prices negatively affect online movie viewership but positively moderate the relationship between rating, number of reviews and online movie viewership.

The research findings of this study offer valuable insights for online film producers to effectively leverage quality signals and pricing, thereby capturing market attention and enhancing film profitability.