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1 – 10 of 11Ajay Jha, R.R.K. Sharma and Vimal Kumar
The study aims to add to the body of knowledge of open source tangible product management (also called open design). The objective is also to develop a guideline for efficient…
Abstract
Purpose
The study aims to add to the body of knowledge of open source tangible product management (also called open design). The objective is also to develop a guideline for efficient open source tangible product development and adoption.
Design/methodology/approach
The exploratory research design using secondary data (like newspapers, magazines, research articles, bogs, papers, etc.) is used to analyze open source tangible product design challenges and enablers. The success stories of Open Source Software projects (OSS) were studied for identification of critical success factors and further their relevancy was tested in the two popular cases of open source drug discovery (malaria and tuberculosis)
Findings
Open innovation has become a part of competitive strategy of current businesses. It requires an efficient intellectual property protection regime for its implementation. However, in a market dominated by proprietary benefits, the open source technology development can serve as remedy for innovation needs of neglected sectors. The OSS literature revealed managing two classes of factors, namely technology sponsor level factors and environmental factors for efficiency and effectiveness. The case study analysis in the context of applicability of these OSS critical factors showed their limitations in open source tangible products, and highlighted understanding additional challenges and remedies.
Research limitations/implications
Open source innovation is a collaborative effort involving inputs from various/diverse players, hence monitoring the effort and motivation level of the contributors is a cumbersome task. Only the information that is available online and in print media is taken as research inputs in this work. Also the data taken were from two case studies; a lot more case studies in the open design domain can progress the theory. The implications of this study are far-reaching in the areas where profit motivated proprietary efforts lack in addressing societal need. It provides guidelines for addressing those unmet needs by developing products in a collaborative way without intellectual property hurdles.
Originality/value
The essence of open design is becoming more vital, and there is a pressing need to build theory to support it, which still is elusive and dispersed. The study fills the gap using secondary data and case study approach.
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Mass markets, bureaucratic hierarchy and impersonal factories have provided the foundation for Western capitalism during the past three to four centuries, but long before this…
Abstract
Purpose
Mass markets, bureaucratic hierarchy and impersonal factories have provided the foundation for Western capitalism during the past three to four centuries, but long before this, the Islamic bazaar fulfilled many of these functions effectively if not admirably despite substantial cultural, political and economic challenges. Paradoxically, bazaar-like arrangements are reappearing in some of the most advanced sectors of the postmodern world at the same time they persist or surface in several other settings. The purpose of this paper is to consider the causes of this persistence and what it means for managers?
Design/methodology/approach
This paper uses the categories of Geertz’s classic ethnographic description of the Sefrou suq in Morocco buttressed with other relevant sources to compare the attributes of the institutions of classic capitalism described by Weber to the Islamic Bazaar and similar hybrid manifestations found in diverse settings today.
Findings
This study suggests five lessons for modern bazaaris: It is never totally about the money – the importance of multiple currencies in creating productive exchanges. The promise and dangers of clientelism – working with trusted collaborators speeds cooperation but poses the danger of stifling innovation. Private lives, public bonds – how the mechanisms of the bazaar permit diverse partners to collaborate successfully. Everyone is a broker – how participants in the bazaar search out creative opportunities for exchange. Creating safe, random interaction – how the physical and social design of the bazaar safely brings together rivals.
Research limitations/implications
These conclusions are drawn from existing ethnographic, historical and theoretical sources.
Practical implications
Contemporary managers dealing with environments where neoclassical markets and hierarchies no longer work or never fully arrived need to do the same, only more carefully, more consistently and more intentionally.
Originality/value
The legacy of the Islamic bazaar as a viable alternative to mass capitalism and a humanizing force has generally not been recognized in mainline management thought, especially in light of the erosion of the dominant metaphors of market and hierarchy in the postmodern world.
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Elisa Garrido-Castro, Francisco-José Torres-Peña, Eva-María Murgado-Armenteros and Francisco Jose Torres-Ruiz
The purpose of this study is to critically review consumer knowledge in marketing and propose a future research agenda. Despite the many works that have examined this variable…
Abstract
Purpose
The purpose of this study is to critically review consumer knowledge in marketing and propose a future research agenda. Despite the many works that have examined this variable, given its strong influence on behaviour, it has generally been studied in association with other constructs, and no studies have focused on it in a specific way. Its definition, measurement and approaches to its role and usefulness are superficial and underdeveloped. After structuring and analysing the existing literature, the authors establish, (I) which aspects are of little use to the discipline, and (II) which research lines have the most potential and should be developed and studied in greater depth, to advance and complete the existing consumer knowledge framework.
Design/methodology/approach
A search was undertaken for documents in the main databases in which the term “consumer knowledge” appears in a marketing or consumer context, and a critical and reflexive approach was taken to analyse the main contributions and to structure them by content blocks.
Findings
Five main content blocks were identified. A set of research gaps were detected, mainly related to the lax conceptualisation of the topic, measurement problems and the scarcity of more useful works connected with business management, and several research lines are proposed that complement the existing framework to make it more complete and operational.
Originality/value
This paper offers a critical review and proposes a research agenda for one of the most used but little studied variables in the field of marketing, which may help academics and professionals in the discipline to continue developing useful theories and models.
Objetivo
El objetivo de este trabajo es revisar críticamente el conocimiento del consumidor en marketing y proponer una agenda de investigación futura. A pesar de los numerosos trabajos que han examinado esta variable, dada su fuerte influencia en el comportamiento, generalmente se ha estudiado en asociación con otros constructos, y ningún estudio se ha centrado en ella de manera específica. Su definición, medición y aproximaciones sobre su papel y utilidad son superficiales y poco desarrollados. Después de estructurar y analizar la literatura existente, establecemos (I) qué aspectos tienen poco uso para la disciplina y (II) qué líneas de investigación tienen más potencial y deben ser desarrolladas y estudiadas con mayor profundidad; para avanzar y completar el marco existente sobre conocimiento del consumidor.
Diseño/metodología/enfoque
Se realizó una búsqueda de documentos en las principales bases de datos en las que aparece el término “conocimiento del consumidor” en un contexto de marketing o consumo, y se adoptó un enfoque crítico y reflexivo para analizar las principales contribuciones y estructurarlas por bloques de contenido.
Resultados
Se identificaron cinco bloques principales de contenido. Se detectó un conjunto de huecos de investigación, principalmente relacionados con la laxa conceptualización del tema, problemas de medición y la escasez de trabajos más útiles conectados con la gestión empresarial; y se proponen varias líneas de investigación que complementan el marco existente para hacerlo más completo y operativo.
Originalidad
Este documento ofrece una revisión crítica y propone una agenda de investigación para una de las variables más utilizadas pero poco estudiadas en el campo del marketing, lo que puede ayudar a académicos y profesionales en la disciplina a continuar desarrollando teorías y modelos útiles.
目的
本文旨在对市场营销中的消费者知识进行批判性审视, 并提出未来的研究议程。虽然已有许多研究检验了该变量, 但由于其对行为产生强大影响, 通常会与其他结构变量一起研究, 而没有以特定方式专注于该变量。对其定义、测量以及其作用和用途的方法仍旧存在研究空白。通过对现有文献进行结构化分析后, 确定了以下两个方面:(I)哪些方面对该学科意义不大, (II)哪些研究方向最具研究潜力, 并且应该进一步深入发展和研究, 以推进和完善现有的消费者知识框架。
设计/方法/途径
通过主要数据库检索市场营销或消费者背景下涉及“消费者知识”一词的文献, 采取批判性和反思性方法来分析其主要贡献, 并通过内容块对其进行结构化。
发现
识别了五个主要内容块, 并发现存在一定程度的研究空白, 主要涉及该主题的概念松散化、测量问题以及与商业管理相关的有效研究的稀缺性。此外, 本文提出了几个研究线索, 这些线索为现有框架补充了信息, 使其更加完整且具备更强的操作性。
独创性
本文对市场营销领域中广泛使用但研究较少的变量进行了批判性评述, 并提出了相关研究议程。这一工作有助于学术界和专业人士继续发展实用的理论和模型。
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This study examines the motivational processes of charged behavior and collective efficacy driving interdependence and agency in new product development (NPD) teams and the…
Abstract
Purpose
This study examines the motivational processes of charged behavior and collective efficacy driving interdependence and agency in new product development (NPD) teams and the moderating impact of team risk-taking propensity as affective, cognitive and behavioral social processes support team innovation.
Design/methodology/approach
Data were collected from 92 NPD teams engaged in B2C and B2B product and service development. Mediating and moderating effects are examined using partial least squares structural equation modeling, referencing social cognitive and collective agency theories as the research framework.
Findings
The analysis validates collective self-efficacy and charged behavior as interdependent motivational–affective processes that align cognitive resources and govern team effort toward innovativeness. Teams' risk-taking propensity regulates behavior, and collective efficacy facilitates self-regulated motivational engagement. Charged behavior cultivates the emotional contagion, team identification, cohesion and adaptation required for team functioning. Team potency fosters cohesiveness, while team learning improves adaptability along the innovation journey. The resulting theory asserts that motivational drivers enhance the interplay between cognitive and behavioral processes.
Practical implications
Managers should consider NPD teams as social systems with a capacity for collective agency nurtured through interdependence, which requires collective efficacy and shared competencies to generate motivational purpose and innovativeness. Managers must remain mindful of teams' risk tolerance as regulating the impact of motivational factors on innovativeness.
Originality/value
This study contributes to research on the motivational–affective drivers of NPD charged behavior and collective efficacy as complementary to cognitive and behavioral processes sustaining team innovativeness.
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Damion Waymer and Theon E. Hill
The purpose of this paper is to contribute to science communication literature by further highlighting the underexplored role of organizational and corporate perspectives in…
Abstract
Purpose
The purpose of this paper is to contribute to science communication literature by further highlighting the underexplored role of organizational and corporate perspectives in science communication.
Design/methodology/approach
The paper takes the form of a conceptual article that uses two illustrative vignettes to highlight the power of corporate science communication.
Findings
The key argument is that corporate science communication is a compound ideology that results from merging the hegemonic corporate voice with the ultimate/god-term science (see the work of Kenneth Burke) to form a mega-ideological construct and discourse. Such communication can be so powerful that vulnerable publics and powerful advocates speaking on their behalf have little to no recourse to effectively challenge such discourse. While critiques of corporate science communication in practice are not new, what the authors offer is a possible explanation as to why such discourse is so powerful and hard to combat.
Originality/value
The value of this paper is in the degree to which it both sets an important applied research agenda for the field and fills a critical void in the science communication literature. This conceptual article, in the form of a critical analysis, fills the void by advocating for the inclusion of organizational perspectives in science communication research because of the great potential that organizations have, via science communication, to shape societal behavior and outcomes both positively and negatively. It also coins the terms “compound ideology” and “mega-ideology” to denote that while all ideologies are powerful, ideologies can operate in concert (compound) to change their meaning and effectiveness. By exposing the hegemonic power of corporate science communication, future researchers and practitioners can use these findings as a foundation to combat misinformation and disinformation campaigns wielded by big corporate science entities and the public relations firms often hired to carry out these campaigns.
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Chao Feng, Jinjun Yu, Yajing Fan and Hui Chen
Integrating transaction costs economics and task-technology fit theory, this study distinguishes two categories of social media–enabled interactions, namely task-related…
Abstract
Purpose
Integrating transaction costs economics and task-technology fit theory, this study distinguishes two categories of social media–enabled interactions, namely task-related interactions and tie-related interactions, and explores the match between these two and firms' use of contracts in achieving safeguarding and coordinating purposes in interfirm governance.
Design/methodology/approach
Two studies were conducted to test the hypotheses. In Study 1, this study collaborated with a professional market research firm and collected responses from Chinese manufacturing firms in a survey. In Study 2, this study designed a scenario-based experiment and collected 239 participants from the Credamo platform.
Findings
This study categorized social media–enabled interactions into task-related interactions and tie-related interactions and conducted two studies to reveal that the safeguarding purpose of contract specificity is amplified by tie-related interactions, whereas the coordinating purpose of contract specificity is strengthened by task-related interactions.
Research limitations/implications
This study assumes that firms permit and encourage the use of social media. However, some firms might prohibit the use of social media due to risk issues, or their partners may be prohibited from using social media.
Practical implications
Given that social media–enabled interactions have joint effects with contracts in achieving safeguarding and coordinating purposes, a firm's employees should match their goals with an appropriate type of social media–enabled interactions.
Originality/value
This study enriches the interfirm governance literature by uncovering the roles of these two types of interactions in matching contract specificity to achieve safeguarding and coordinating purposes, which provides actionable insights for managers in governing interfirm relationships.
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This study examines the effects of organizational spirituality, leadership styles and organizational trust on employee well-being as explained by work engagement and job burnout…
Abstract
Purpose
This study examines the effects of organizational spirituality, leadership styles and organizational trust on employee well-being as explained by work engagement and job burnout. Specifically, the study aims to examine the moderating role of organizational trust on the relationships between these variables.
Design/methodology/approach
The study uses a quantitative approach and utilizes a survey for data collection involving 783 employees from Kosovo. Data analysis was conducted using structural equation modeling (SEM).
Findings
The research results show that organizational spirituality positively affects work engagement and negatively affects job burnout. Furthermore, both transformational and transactional leadership styles show a positive association with work engagement, while only transactional leadership is significantly associated with job burnout. The SEM results underscore that organizational trust does not moderate the relationship between organizational spirituality and employee engagement or job burnout. Organizational trust does, however, moderate the relationships between transformational and transactional leadership styles and both work engagement and job burnout.
Research limitations/implications
This study has several limitations, including the non-random sampling method and the cross-sectional nature of the study. In light of the findings, the implications of the study are discussed and recommendations for future studies are provided.
Originality/value
This study is an enrichment to the existing literature as it explores the subtle role of organizational trust as a moderator in the aforementioned relationships. It highlights the significant influence of organizational spirituality and leadership styles on work engagement and job burnout and provides new insights for researchers and practitioners alike.
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Nadine Schmidt Rojas, Manuel S. Sand and Sven Gross
This study aims to provide an overview of the regenerative concept and how this can be implemented in adventure travel. It looks into the history of sustainable adventure tourism…
Abstract
Purpose
This study aims to provide an overview of the regenerative concept and how this can be implemented in adventure travel. It looks into the history of sustainable adventure tourism and showcases best practice examples. This study is encouraging operators within the adventure tourism industry to adopt a regenerative approach.
Design/methodology/approach
A comprehensive literature review on the paradigm of regenerative tourism has been conducted and applied to the adventure tourism industry. Three case studies of selected adventure tourism operators have been selected to enforce this concept.
Findings
With nature being an essential element of adventure travel, the industry has a long history in terms of sustainability. While tour operators, destination management organisations and other stakeholders are working towards sustainable products, consumers are still convenient and not willing to restrict themselves. The attitude behaviour gap is also noticeable in this segment and a rethinking is necessary. Through the pandemic and the climate crisis, among other aspects, a shift within the tourism industry is inevitable. Adventure tourism can be a role model in this process and good examples from the industry give hope for change. A concept that focuses on the solutions to address the polycrises is regenerative development, which is based on an ecological worldview and a living systems thinking and aims to restore locally visited communities and environments. Numerous operators have already taken measures to help local communities, such as starting projects for nature conservation or encouraging social justice.
Research limitations/implications
This is a conceptual review without an empirical foundation. The best-case examples are based on an Anglo-Western perspective.
Originality/value
To the best of the authors’ knowledge, this study is the first to provide an overview of the current state of research into sustainable adventure tourism and categorise it within the concept of regenerative tourism.
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Hui-Min Lai, Shin-Yuan Hung and David C. Yen
Seekers who visit professional virtual communities (PVCs) are usually motivated by knowledge-seeking, which is a complex cognitive process. How do seekers search for knowledge…
Abstract
Purpose
Seekers who visit professional virtual communities (PVCs) are usually motivated by knowledge-seeking, which is a complex cognitive process. How do seekers search for knowledge, and how is their search linked to prior knowledge or PVC situation factors? From the cognitive process and interactional psychology perspectives, this study investigated the three-way interactions between seekers’ expertise, task complexity, and perceptions of PVC features (i.e. knowledge quality and system quality) on knowledge-seeking strategies and resultant outcomes.
Design/methodology/approach
A field experiment was conducted with 119 seekers in a PVC using a 2 × 2 factorial design of seekers’ expertise (i.e. expert versus novice) and task complexity (i.e. low versus high).
Findings
The study reveals three significant insights: (1) For a high-complexity task, experts adopt an ask-directed searching strategy compared to novices, whereas novices adopt a browsing strategy; (2) For a high-complexity task, experts who perceive a high system quality are more likely than novices to adopt an ask-directed searching strategy; and (3) Task completion time and task quality are associated with the adoption of ask-directed searching strategies, whereas knowledge seekers’ satisfaction is more associated with the adoption of browsing strategy.
Originality/value
We draw on the perspectives of cognitive process and interactional psychology to explore potential two- and three-way interactions of seekers’ expertise, task complexity, and PVC features on the adoption of knowledge-seeking strategies in a PVC context. Our findings provide deep insights into seekers’ behavior in a PVC, given the popularity of the search for knowledge in PVCs.
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Marisa Fuchs and Madeleine Loren Kirstein
Sustainable and climate-adapted urban development requires integrative governance approaches and forms of collaboration between different disciplinary actors in urban society…
Abstract
Purpose
Sustainable and climate-adapted urban development requires integrative governance approaches and forms of collaboration between different disciplinary actors in urban society. Integrative approaches are a particular challenge for those planning cultures in which they are not yet sufficiently established. This also applies to formal urban land-use planning in Germany, which forms the governance setting of this study. This study aims to examine how interdisciplinary participation in formal urban land-use planning contributes to the consideration of climate adaptation in the planning process.
Design/methodology/approach
This paper traces the process of two differently designed interdisciplinary participation formats based on the methodological framework of a gaming simulation, each in the context of a formal urban land-use planning procedure in Bottrop, Germany. The gaming simulations are designed as performance simulations in which we involved several representatives from different public authorities.
Findings
The gaming simulations show that interdisciplinary participation can lead to an increased awareness of climate adaptation requirements in particular and a mutual understanding of different logics of action in the context of comprehensive and sustainable urban planning in general. In addition, this paper provides recommendations as to how and under what conditions the benefits of the simulations can be transferred to municipal practice.
Originality/value
While integrative and interdisciplinary formats are increasingly being used in the context of informal urban planning, this does not apply to formal urban land-use planning. Participation in formal urban land-use planning procedures is classically linear and multidisciplinary in Germany. Using two simulated interdisciplinary participation formats, this paper tested to what extent the consideration of climate adaptation requirements as a cross-sectoral task can benefit from interdisciplinarity in the context of two formal urban land-use planning procedures.
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