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Article
Publication date: 9 October 2024

Leif Runefelt and Lauren Alex O’Hagan

The purpose of this paper is to provide the first comprehensive examination of the early cannabis-based food products industry, using Sweden as a case study. Drawing upon…

Abstract

Purpose

The purpose of this paper is to provide the first comprehensive examination of the early cannabis-based food products industry, using Sweden as a case study. Drawing upon historical newspaper articles and advertisements from the Swedish Historical Newspaper Archive, the authors trace the short-lived development of the industry, from the initial exploitation of fears of tuberculosis in the late 19th century, followed by the “boom” in hempseed extract products and the widening of its claimed effects and, finally, increased skepticism and critiques of such products across the popular press in the early 20th century.

Design/methodology/approach

A rigorous search of the Swedish Historical Newspaper Archive was conducted to gather newspaper articles and advertisements on cannabis-based foods. The collected resources were scrutinized using critical discourse analysis to tease out key discourses at work, particularly around the concepts of health, nutrition and science.

Findings

The authors find that central to the marketization of cannabis-based foods was the construction of disease based on scientific and medical discourse, fearmongering to create a strong consumer base and individualization to place responsibility on consumers to take action to protect their family’s health. This demonstrates not only the long historical relationship between science and food marketing but also how brands’ health claims could often be fraudulent or overstated.

Originality/value

It is important to cast a historical lens on the commercialization of cannabis-based food products because demand for similar types of products has rapidly grown over the past decade. Now, just as before, manufacturers tap into consumers’ insecurities about health, and many of the same questions continue to be mooted about products’ safety. Paying greater attention to the broader and problematic history of commercial cannabis can, thus, serve as a reminder for both consumers and policymakers to think twice about whether hemp really is for health and if the claims it espouses are a mirage rather than a miracle.

Details

Journal of Historical Research in Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1755-750X

Keywords

Article
Publication date: 22 November 2024

Rachel M. Lørum, Hilde Skyvulstad, Astrid Eri-Montsma and Frida Smith

The purpose of this study was to explore important elements involved in interorganizational learning (IOL) in the complex context of integrated health care.

Abstract

Purpose

The purpose of this study was to explore important elements involved in interorganizational learning (IOL) in the complex context of integrated health care.

Design/methodology/approach

The study applied concept-driven content analysis of qualitative data collected from documents, protocols, reports, reflection circles and interviews related to an improvement initiative in Norwegian integrated health care for elderly and fragile patients.

Findings

The analysis supports the applicability of Engeström’s activity system model to better understand the local contexts of IOL in integrated health care. However, the study also identified an essential additional contextual element in the case under study: an organizational network structure binding all involved parties together. This structure was crucial for facilitating the IOL process, indicating potential for further development of Engeström’s model to address the complexities of integrated health care.

Originality/value

This study tested and extended a long-standing model – the human activity system – within the context of integrated health care. The authors propose introducing leadership as a distinct element, organized as a network structure that connects all stakeholders. Implications for leaders and policymakers include the importance of developing network structures and conducting contextual analysis before designing IOL processes in integrated health care. The study opens new avenues for research on IOL in integrated health care.

Details

The Learning Organization, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0969-6474

Keywords

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