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1 – 8 of 8Deske W. Mandagi and Dave Centeno
Anchored in the theories of brand gestalt and stakeholder perspectives, this study aims to undertake a comprehensive examination of the brand gestalt concept, emphasizing its…
Abstract
Purpose
Anchored in the theories of brand gestalt and stakeholder perspectives, this study aims to undertake a comprehensive examination of the brand gestalt concept, emphasizing its multidimensional nature and the process of co-creation.
Design/methodology/approach
Focused within the context of the Wonderful Indonesia brand, the research draws upon a rich qualitative data set derived from in-depth interviews conducted with 18 international tourists, supplemented by netnography (or internet ethnography) of websites, social media and online articles related to Wonderful Indonesia. Using grounded theory methodology, the qualitative data undergo rigorous analysis to identify emergent themes and patterns.
Findings
The research elucidates the four dimensions (4S) comprising brand gestalt: storyscapes, sensescapes, servicescapes and stakeholderscapes. Each dimension is further delineated into essential categories, providing a comprehensive understanding of brand gestalt. This study highlights the collaborative nature of brand gestalt, emphasizing the involvement of multiple stakeholders in shaping the brand's identity and perception. Consumer perceptions of co-creation are identified as significant contributors to brand gestalt, enhancing the brand's value proposition.
Practical implications
Destination management and practitioners can use the insights from the research to refine their brand management and marketing strategies by leveraging the dimensions of brand gestalt. Recognizing the collaborative construct of brand gestalt can guide businesses in fostering meaningful relationships with stakeholders and aligning branding efforts with collective visions. Understanding the role of consumer co-creation in brand development can inform strategies aimed at enhancing brand equity and fostering consumer loyalty.
Originality/value
This study extends existing literature on brand gestalt by providing a comprehensive examination of its four dimensions and essential categories. By emphasizing the collaborative nature of brand gestalt, this study contributes to advancing the understanding of brand co-creation paradigms. The identification of consumer perceptions of co-creation as a significant factor in brand gestalt adds novel insights to the literature, offering valuable implications for brand management and marketing strategies.
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The purpose of this paper is to conduct a critical analysis of the commonly projected visions on the future of built environment, focusing on transformative research. The primary…
Abstract
Purpose
The purpose of this paper is to conduct a critical analysis of the commonly projected visions on the future of built environment, focusing on transformative research. The primary question is will the construction sector be able to make the projected transformative leap even if the history of technology adoption in construction suggests otherwise? And, what role can academic research play?
Design/methodology/approach
This paper is based on a reflective research and qualitative review of academic articles, white papers and reported projections for the future of construction. The reflections are based on discussions with colleagues and students, including thought experiments.
Findings
There is a general agreement across various sources about the key technical and social drivers for the future of construction. However, these projections seem to be emanating from industry insiders, and more diversity and creativity is needed in exploring alternative possibilities.
Research limitations/implications
The paper should be useful for researchers in assessing their research strategy, especially those aiming to focus on the future of construction and transformative research. The findings of this paper suggest the need for collaboration and explorations with diverse disciplines, including those that may not appear immediately connected to digital construction.
Practical implications
The paper should be useful for individuals and organizations, especially start-ups that are seeking novel opportunities to disrupt the future of construction.
Originality/value
The originality and value of this research lies in a timely critique of the commonly projected trends in the future of digital construction. The use of reflective research and thought experiments emphasizes the need for divergent thinking and creative research methods in construction research.
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Chitra Devi Nagarajan, Mohd Afjal and Ghalieb Mutig Idroes
The purpose of the paper is to analyze the impact of involuntary frugality and deliberate frugality on the household intentions to adopt energy-efficient and energy-generating…
Abstract
Purpose
The purpose of the paper is to analyze the impact of involuntary frugality and deliberate frugality on the household intentions to adopt energy-efficient and energy-generating products. Additionally, the study aims to explore the role of motivation to save as a mediating factor between different types of frugality and the adoption of different kinds of energy products.
Design/methodology/approach
The study involved a survey of 413 households, gathering information through questionnaires from both tier I and tier II urban areas in India. The investigation used confirmatory factor analysis and structural equation modeling with Amos to explore the impact of frugality and also mediating impacts of motivation to save on the correlation between different forms of frugality (involuntary and deliberate) and the desire to acquire energy-efficient and energy-producing goods. This methodology facilitated a thorough examination of how various levels of frugality impact the uptake of sustainable energy solutions, with a specific emphasis on the fundamental motivational drivers behind these choices.
Findings
The study uncovers specific connections between various forms of frugality and the desire to embrace energy-efficient and energy-producing items. Unintentional frugality, characterized by sensitivity to prices, is shown to have a positive correlation with the adoption of energy-efficient devices but a negative association with the intention to adopt energy-generating products. Conversely, intentional frugality, distinguished by deliberate reduction actions, positively impacts the inclination to adopt both energy-efficient and energy-generating products. The results suggest that the mediating impact of motivation for savings varies depending on the type of frugality and the class of energy products being considered, emphasizing the subtle ways in which frugality influences sustainable consumption behaviors.
Research limitations/implications
The contrasting effects of involuntary and voluntary frugality on the adoption of energy-efficient versus energy-generating products highlight the need to explore the underlying psychological and economic mechanisms. Future research should investigate the factors influencing the preferences of price-sensitive and deliberate frugal consumers towards this energy-efficient and energy-generating products.
Social implications
Policymakers should develop specific subsidies and financial strategies for low-income households and incentive programs for conscientious consumers. Educational campaigns emphasizing the benefits of energy-generating goods and creating incentive structures with tax advantages, refunds and financial aid are essential. Companies should continue to emphasize cost savings for energy-efficient appliances and consider leasing or instalment plans for energy-generating products to appeal to price-sensitive consumers.
Originality/value
Literature shows that 82% of Indians prefer frugality to conserve energy through reduced consumption. However, consumer motivations for frugality vary. This study analyses the distinct impacts of involuntary and voluntary frugality on adopting energy-efficient and energy-generating products, offering a nuanced understanding of consumer behavior in sustainability—a topic underexplored in existing research. Additionally, this study investigates the role of the motivation to save as a mediator between frugality and energy product adoption, providing a novel perspective on how different frugality motivations influence different category of energy products.
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Zaid Alwashah, Ghaleb J. Sweis, Husam Abu Hajar, Waleed Abu-Khader and Rateb J. Sweis
This study aims to examine the challenges facing the construction industry practitioners toward adopting digital construction technologies in the Jordanian construction industry.
Abstract
Purpose
This study aims to examine the challenges facing the construction industry practitioners toward adopting digital construction technologies in the Jordanian construction industry.
Design/methodology/approach
Quantitative methods were used by reviewing the related literature to include 16 challenges that face the Jordanian construction industry in adopting digital construction. A questionnaire was used to achieve the desired study objectives for 373 respondents from various institutions and companies. The questionnaire was analyzed with SPSS using statistical tests such as mean score, Kruskal–Wallis H test and factor analysis.
Findings
After collecting the quantitative data, the study showed that the most challenges facing construction industry practitioners toward adopting digital construction techniques are lack of qualified workers, high requirement for computing equipment’s, high initial cost of bringing these technologies to the market and construction firms low investment in research and development. These challenges faced by respondents were divided into three main factors, namely, construction’s nature, financial constraints and poor management support.
Originality/value
This study provides information and statistics on the challenges that face individuals or companies toward adopting digital construction techniques in Jordan. It proposes recommendations and proper practical implantation strategies to overcome the challenges.
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Hugo Valdes, Christian Correa, Cristian Suarez, Luis Alberto Laurens Arredondo, Mariela Faviola Hurtado Espinosa, Ismael L. Vera-Puerto, Myrna Zagal and Carlos A. Arias
Develop a conceptual model for the training of Chilean engineers in the construction field that considers the facultative symbiosis between sustainable construction (SC) and…
Abstract
Purpose
Develop a conceptual model for the training of Chilean engineers in the construction field that considers the facultative symbiosis between sustainable construction (SC) and nature-based solutions (NBS).
Design/methodology/approach
This study aims to develop conceptual model for the training of Chilean engineers in the construction field that considers the facultative symbiosis between sustainable construction (SC) and nature-based solutions (NBS). Bibliographic data linked to the complete collection of 7,163 articles published between 2011 and 2022 were extracted from Web of Science and Scopus for BA utilizing VOSviewer software.
Findings
A conceptual model for the education of engineers in SC and NBS was developed, based on Bloom’s taxonomy, initial knowledge and cross-cutting skills. This model includes four thematic clusters: green project management, green building, sustainable materials and bioengineering. Its development began with competencies and activities defined in systematic literature review (SLR), which were validated by engineering program directors and rated in the survey as “extremely important,” “very important” or “important.”
Originality/value
This research provides its readers with an extensive understanding of the salient research themes, trends and patterns for engineering education in SC and NBS. Furthermore, this research contributes to the development of clear guidelines for the rapid updating of training programs.
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This paper aims to document a novel course titled Harm Reduction Design Studio. The course introduced the harm reduction problem space to design students for designing objects…
Abstract
Purpose
This paper aims to document a novel course titled Harm Reduction Design Studio. The course introduced the harm reduction problem space to design students for designing objects, social worlds, infrastructures and ecologies that shape human and nonhuman social interactions within them.
Design/methodology/approach
Extending tenets drawn from social movements for harm reduction from the focus on drugs and habits begins the reparative work of undoing past harms, living well in the present and reducing future harms. This course introduces history, theory and practice of harm reduction in relation to health, well-being, social connection and safety.
Findings
The course was piloted from August to December 2024 in the Department of Science and Technology Studies at Rensselaer Polytechnic Institute in Troy, New York, USA.
Social implications
Society-wide implications for mainstreaming harm reduction are far-reaching. For instance, the U.S. National Science Foundation has recently called for ways to “incorporate ethical, social, safety, and security considerations” into research design to mitigate potential harms of scientific research and amplify societal benefits. This course prepares students to think upfront about incorporating harm reduction into the design of technological artifacts.
Originality/value
This course presents a replicable model for bringing harm reduction and design pedagogy together in the shared spirit of encouraging the readership of Drugs, Habits and Social Policy to widen participation in design practice.
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Jessica Siva, Thayaparan Gajendran, Owi Toinpre and Josephine Vaughan
In the fast-changing field of zero-carbon construction there is a gap in understanding how zero-carbon construction strategies are experienced in practice. This paper aims to…
Abstract
Purpose
In the fast-changing field of zero-carbon construction there is a gap in understanding how zero-carbon construction strategies are experienced in practice. This paper aims to identify the key barriers and enablers to driving a zero-carbon construction strategy by industry, policymakers and educators.
Design/methodology/approach
The research was conducted in two stages. The first stage used a literature review to determine thematic areas from which to develop discussion points for the second stage of the research, which gathered insights into key barriers and enablers to driving a zero-carbon construction strategy from analysing recorded discussion with industry, policymakers and educators. This study adopts a qualitative research methodological design underpinned by dialectical approach of enquiries involving 31 participants. The philosophical standpoint aligns with a constructivist participatory worldview based on multiple stakeholder perspectives. Data involving virtual and face-to-face engagement held simultaneously in Australia and India were transcribed, coded and synthesised to identify the barriers and enablers to driving zero-carbon construction strategy.
Findings
The paper identified key barriers and enablers driving zero-carbon construction strategy. Barriers included limited awareness of industry dynamics; fixed mental models of professional practice; complexities in identifying appropriate skillsets; difficulties associated with reviewing education and training models and integrating sustainable strategies at early stages of projects. Enablers included: fostering education reform and supporting frameworks and procurement strategies for developers and clients; implementing efficient building designs, construction and operationalisation of zero-carbon buildings and; utilising an industry-led integrated approach. A framework was developed to provide an illustrative view of the linkage between the research projects’ focus areas and emergent themes.
Originality/value
The paper provides zero-carbon action priorities for four significant stakeholder groups in the build environment, developers, building occupiers, educators and government. As the priorities are derived in the research from examination of current literature and analysis of stakeholder viewpoints, this paper presents a unique, realistic and timely identification of barriers and key enablers driving zero-carbon construction strategies. Methodology applied in terms of data collection involved a public discourse and a unique technology-driven collaborative approach where participants simultaneously contributed across countries and time zones in a synchronous manner across key topics related to driving the zero-carbon construction strategy.
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In recent decades, interest in digital transformation (DX) within the architecture, engineering, and construction (AEC) industry has significantly increased. Despite the existence…
Abstract
Purpose
In recent decades, interest in digital transformation (DX) within the architecture, engineering, and construction (AEC) industry has significantly increased. Despite the existence of several literature reviews on DX research, there remains a notable lack of systematic quantitative and visual investigations into the structure and evolution of this field. This study aims to address this gap by uncovering the current state, key topics, keywords, and emerging areas in DX research specific to the AEC sector.
Design/methodology/approach
Employing a holistic review approach, this study undertook a thorough and systematic analysis of the literature concerning DX in the AEC industry. Utilizing a bibliometric analysis, 3,656 papers were retrieved from the Web of Science spanning the years 1990–2023. A scientometric analysis was then applied to these publications to discern patterns in publication years, geographical distribution, journals, authors, citations, and keywords.
Findings
The findings identify China, the USA, and England as the leading contributors in the field of DX in AEC sector. Prominent keywords include “building information modeling”, “design”, “system”, “framework”, “adoption”, “model”, “safety”, “internet of things”, and “innovation”. Emerging areas of interest are “deep learning”, “embodied energy”, and “machine learning”. A cluster analysis of keywords reveals key research themes such as “deep learning”, “smart buildings”, “virtual reality”, “augmented reality”, “smart contracts”, “sustainable development”, “building information modeling”, “big data”, and “3D printing”.
Originality/value
This study is among the earliest to provide a comprehensive scientometric mapping of the DX field. The findings presented here have significant implications for both industry practitioners and the scientific community, offering a thorough overview of the current state, prominent keywords, topics, and emerging areas within DX in the AEC industry. Additionally, this research serves as an invaluable reference and guideline for scholars interested in this subject.
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