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Article
Publication date: 10 February 2025

Linda Alkire, Laura Hesse, Amir Raki, Silke Boenigk, Sertan Kabadayi, Raymond Paul Fisk and Andres Mora

This paper reports the collaborative achievements of transformative service researchers and nonprofit practitioners and their learning processes for refugee integration and social…

202

Abstract

Purpose

This paper reports the collaborative achievements of transformative service researchers and nonprofit practitioners and their learning processes for refugee integration and social impact measurement. The purpose of the paper is to present the process of a cocreating a toolkit designed to help non-profit organizations (NPOs) measure and communicate the social impact of their initiatives. Collaboration with a UK-based NPO resulted in the development of a practical toolkit designed to identify and report social impacts that are typically challenging or difficult to measure.

Design/methodology/approach

Following a three-phase co-creative process model over two years, the project team began by co-defining impact metrics in partnership with an NPO specializing in personalized employment support, language and digital skills training and job search assistance for refugees. This led to the codesign of a social impact measurement strategy. The final phase involved coproducing a social impact reporting toolkit that offers comprehensive guidance to bridge existing gaps in measurement practices and empowers NPO employees to effectively measure and communicate social impact.

Findings

The study found that, although the NPO collected extensive data, its focus was primarily on individual-level economic outcomes, often overlooking broader social impact measurements. The cocreated toolkit addresses this oversight by providing resources for a holistic assessment.

Practical implications

The toolkit equips NPOs with a user-friendly resource for effectively measuring and communicating the social impact of their initiatives, supporting their operational and funding requirements.

Social implications

By improving how social impact is measured and communicated, the toolkit can positively influence funding decisions and enhance the support available to refugees, thereby facilitating their integration into host societies.

Originality/value

This paper highlights two key contributions: (1) the development of a co-produced social impact reporting toolkit consisting of five modules and (2) the co-creation process itself. Through collaboration between the academic team and the NPO, the toolkit was designed to meet both theoretical standards and practical needs, tailored specifically for small to medium-sized NPOs, particularly those working in refugee integration.

Details

European Journal of Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0309-0566

Keywords

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Article
Publication date: 5 September 2024

Chao Shi and Jung Yeon Park

In light of the burgeoning interest in the Metaverse within educational contexts, this study provides a comprehensive review to address the knowledge gap prevalent among K-12 and…

55

Abstract

Purpose

In light of the burgeoning interest in the Metaverse within educational contexts, this study provides a comprehensive review to address the knowledge gap prevalent among K-12 and higher education teachers and educators. The increasing integration of the Metaverse into classroom settings necessitates a systematic exploration of its impact on subject-specific pedagogy, assessment methods, research methodologies and overall learning outcomes.

Design/methodology/approach

The research design involves a systematic review of 34 selected studies published between 2009 and 2023. The inclusion criteria prioritize investigations into Metaverse applications in classroom teaching, with a focus on subject disciplines, pedagogical approaches, measurement metrics and research methodologies. The selected studies undergo a detailed analysis and synthesis to extract meaningful patterns and trends.

Findings

The analysis reveals a predominant concentration on higher education, encompassing both science, technology, engineering, and mathematics (STEM) and non-STEM disciplines. However, few studies adopt comprehensive experimental designs. This suggests a gap in the methodological rigor of current research on Metaverse integration in education. While the Metaverse's impact on higher education is evident, the study underscores the need for more robust experimental designs and comprehensive research methodologies.

Research limitations/implications

The limited exploration of students' experiences with the Metaverse in educational settings highlights a nascent research area that warrants further investigation. Future research should prioritize measuring students' perceptions and performance through indicators such as test grades to enhance our understanding of the Metaverse's efficacy in educational contexts.

Originality/value

The study aims to offer insights into the current state of Metaverse integration in education and identify areas for further research and development.

Details

Journal of Applied Research in Higher Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2050-7003

Keywords

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Article
Publication date: 31 July 2024

Nida Shamim, Suraksha Gupta and Matthew Minsuk Shin

The purpose of this paper is to explore user engagement (UE) within the Metaverse (MV) environment, emphasising the crucial role of immersive experiences (IEs). This study aims to…

723

Abstract

Purpose

The purpose of this paper is to explore user engagement (UE) within the Metaverse (MV) environment, emphasising the crucial role of immersive experiences (IEs). This study aims to understand how IEs influence UE and the mediating effects of hedonic value (HV) and utilitarian value (UV) on this relationship. Additionally, the authors examine the moderating impacts of user perceptions (UPs) such as headset comfort, simulation sickness, prior knowledge and ease of use on the utilisation of the MV. This study seeks to elucidate the dynamics of virtual travel at a pre-experience stage, enhancing the comprehension of how digital platforms can revolutionise UE in travel and tourism.

Design/methodology/approach

This study used a triangulation methodology to provide a thorough investigation into the factors influencing UE in the MV. A systematic literature review (SLR) was conducted to frame the research context and identify relevant variables. To gather empirical data, 25 interviews were performed with active MV users, supplemented by a survey distributed to 118 participants. The data collected was analysed using structural equation modelling (SEM) to test the hypothesised relationships between IEs, UPs, HV and UV and their combined effect on UE within the MV.

Findings

The findings from the SEM indicate that engaging in the MV leads to a positive IE, which significantly enhances UE. Additionally, it was discovered that HV and UV play a mediating role in strengthening the link between IEs and UE. Furthermore, UPs, including headset comfort, simulation sickness, prior knowledge and ease of use, are significant moderators in the relationship between IEs and MV usage. These insights provide a nuanced understanding of the variables that contribute to and enhance UE in virtual environments.

Originality/value

This research contributes original insights into the burgeoning field of digital tourism by focusing on the MV, a rapidly evolving platform. It addresses the gap in the existing literature by delineating the complex interplay between IEs, UPs and value constructs within the MV. By using a mixed-method approach and advanced statistical analysis, this study provides a comprehensive model of UE specific to virtual travel platforms. The findings are particularly valuable for developers and marketers in the hospitality and tourism sectors seeking to capitalise on digital transformation and enhance UE through immersive technologies.

Details

International Journal of Contemporary Hospitality Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 12 April 2024

Diana Escandon-Barbosa, Jairo Salas-Paramo and Luis Fernando Caicedo

The main objective of our study is to shed light on how perceived enjoyment influences the intricate relationship between value cocreation and consumer satisfaction, with a…

165

Abstract

Purpose

The main objective of our study is to shed light on how perceived enjoyment influences the intricate relationship between value cocreation and consumer satisfaction, with a specific focus on the realms of tourist services.

Design/methodology/approach

To achieve the objective outlined in this research, an information survey was carried out on 400 consumers of tourist services who have participated in virtual cocreation processes through digital platforms. As a data analysis technique, the dynamic structural equation modeling (DSEM) analyzes the causal relationships between the elements under study.

Findings

Our extensive analysis draws upon the data collected through a survey spanning from 2018 to 2023, encompassing 400 participants who actively engaged in value cocreation processes in both physical and virtual settings. Our investigation considers two competing models to elucidate the role of perceived enjoyment. Our findings, established through DSEM illuminates that perceived enjoyment predominantly functions as a mediator, exerting a more pronounced influence on the connection between value cocreation and consumer satisfaction. Contrary to a moderating role, perceived enjoyment emerges as a significant mediator in our study.

Originality/value

The most significant addition is recognizing virtual value cocreation behaviors in tourist sector activities over time, primarily because it indicates the likelihood of negative repercussions of its usage. Furthermore, it must be capable of designing surroundings according to the characteristics of customers in terms of immersion and technology usage, preventing a rise in stress situations that might result in more negative consequences than planned. Another important insight is that virtual value cocreation initiatives have detrimental long-term implications, particularly in tourism.

Details

The TQM Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1754-2731

Keywords

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