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1 – 10 of 172Siyuan Huang, Limin Liu, Xiongjun Fu, Jian Dong, Fuyu Huang and Ping Lang
The purpose of this paper is to summarize the existing point cloud target detection algorithms based on deep learning, and provide reference for researchers in related fields. In…
Abstract
Purpose
The purpose of this paper is to summarize the existing point cloud target detection algorithms based on deep learning, and provide reference for researchers in related fields. In recent years, with its outstanding performance in target detection of 2D images, deep learning technology has been applied in light detection and ranging (LiDAR) point cloud data to improve the automation and intelligence level of target detection. However, there are still some difficulties and room for improvement in target detection from the 3D point cloud. In this paper, the vehicle LiDAR target detection method is chosen as the research subject.
Design/methodology/approach
Firstly, the challenges of applying deep learning to point cloud target detection are described; secondly, solutions in relevant research are combed in response to the above challenges. The currently popular target detection methods are classified, among which some are compared with illustrate advantages and disadvantages. Moreover, approaches to improve the accuracy of network target detection are introduced.
Findings
Finally, this paper also summarizes the shortcomings of existing methods and signals the prospective development trend.
Originality/value
This paper introduces some existing point cloud target detection methods based on deep learning, which can be applied to a driverless, digital map, traffic monitoring and other fields, and provides a reference for researchers in related fields.
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Matthew Tingchi Liu and James L. Brock
This study seeks to investigate the relationship among attractiveness of female athlete endorsers, product/service match‐up, and consumers' purchase intention within the context…
Abstract
Purpose
This study seeks to investigate the relationship among attractiveness of female athlete endorsers, product/service match‐up, and consumers' purchase intention within the context of China.
Design/methodology/approach
A 3×2×2 between‐subject experimental design enabled a 12‐scenario study depicting a purchase experience manipulated by endorser attractiveness levels (high/middle/low), endorser‐product match‐up (high/low), and two different product types (to prevent single‐product bias). Differences between female and male samples are also compared.
Findings
In terms of the generation of purchase intent, there is no difference between a middle attractive female athlete endorser and a low‐attractive one when both are in a low match‐up condition. While the use of middle attractive female athlete endorsers works only in a high match‐up condition with female consumers, it is certain that high attractiveness always works better than low attractiveness. In total, the results suggest that female athlete endorsers' attractiveness affects Chinese consumers' purchase intention more than match‐up.
Originality/value
The results not only compare the relationships between attractiveness and match‐up, but also push traditional endorser theories one step farther by examining the concept of middle level attractiveness and by probing the effect of a middle‐attractive female endorser. The cultural influence of Chinese traditional philosophy, The Doctrine of the Mean, on Chinese consumers is discussed and considered. The influence of middle attractiveness endorsers on study subjects of different genders is also discussed.
The challenge of sustaining growth seems to be getting steeper and steeper. This Masterclass provides context for two recent books that have valuable insights to offer to company…
Abstract
Purpose
The challenge of sustaining growth seems to be getting steeper and steeper. This Masterclass provides context for two recent books that have valuable insights to offer to company leaders and strategists on how to build resilience and sustain growth in increasingly dynamic and uncertain global competitive markets.
Design/methodology/approach
In The Founder’s Mentality: How to Overcome the Predictable Crises of Growth (2016), well-known Bain strategy consultants, Chris Zook and James Allen offer a strategy for consciously embedding “the founder’s mentality” into the culture of young firms as they scale or rediscovering it in mature firms that might be stalling and losing their way. For strategy and innovation guru, Vijay Govindarajan, sustaining growth increasingly requires being able to pursue simultaneously two very different types of activity and mindset – exploiting a legacy business while exploring new business opportunities. He offers a very practical framework for approaching this challenge in The Three Box Solution: A Strategy for Leading Innovation.
Findings
The “founder’s mentality” refers to “a collection of specific behaviors and attitudes best exemplified by the traits of great founders that if properly cultivated in the rest of the organization, can lead more reliably to sustainable growth.” Some young firms fail to establish a founder’s mentality from the outset, while many mature founder-led companies come to lose their sense of insurgency and other key founder’s mentality traits over time. “Just about every company, at any stage in its life, can benefit from the attitudes and behaviors that make up the founder’s mentality.”
Practical implications
Govindarajan argues that “asking what assumptions must be true for this idea to be highly profitable” and testing the most critical of these “as early and as inexpensively as possible” is ‘the best way to reveal an ill-conceived project.
Originality/value
The two books, taken together, provide a wealth of insight for leaders seeking to diagnose their firm’s growth problems and looking for potential solutions for reviving innovation and growth.
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Michelle Chaotzu Wang and James Quo-Ping Lin
The purpose of this paper is to introduce a progressive strategy of the National Palace Museum (NPM) using new media art exhibitions as a creative marketing tool to interpret its…
Abstract
Purpose
The purpose of this paper is to introduce a progressive strategy of the National Palace Museum (NPM) using new media art exhibitions as a creative marketing tool to interpret its collection, generate cultural value and navigate the greater global context.
Design/methodology/approach
A review of museum marketing literature and the challenges presented by Taiwan’s sociopolitical situation contextualize discussions on marketing activities and the emergence of museum-commissioned new media art at the NPM within the past two decades.
Findings
Democratic potency inherent in the digital medium has enabled the NPM to transcend the conflicting cultural perceptions surrounding its collection and fulfill the function of market expansion and cultural transmission.
Originality/value
Specialized heritage museums, such as the NPM, do not traditionally create or collect contemporary artworks that engage in ongoing cultural dialogues. This paper brings into view the novelty of using the digital medium to generate cultural value as exemplified in the new media art commissioned by the NPM.
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Lesley White and Venkata Yanamandram
The purpose of this paper is to present a theoretical framework of the factors that potentially influence dissatisfied customers to continue purchasing from their existing service…
Abstract
Purpose
The purpose of this paper is to present a theoretical framework of the factors that potentially influence dissatisfied customers to continue purchasing from their existing service provider in the business‐to‐business (B2B) services sector.
Design/methodology/approach
This review paper synthesises the findings from previous studies on switching barriers, and relationship variables, dependence, and calculative commitment.
Findings
Five major factors deter customers from switching to an alternative service provider: switching costs; interpersonal relationships; the attractiveness of alternatives; service recovery; and inertia. These factors are mediated by dependence and calculative commitment.
Originality/value
This is the first comprehensive study of the factors that potentially influence dissatisfied customers to remain behaviourally loyal to a service provider in the B2B services sector. This important study has significance for marketers in developing strategies for customer retention and service recovery.
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Venkata Yanamandram and Lesley White
To investigate the determinants of behavioural brand loyalty amongst dissatisfied customers in the business‐to‐business (B2B) services sector.
Abstract
Purpose
To investigate the determinants of behavioural brand loyalty amongst dissatisfied customers in the business‐to‐business (B2B) services sector.
Design/methodology/approach
A qualitative study was conducted, with 28 personal interviews undertaken with managers who are involved in the choice of service providers. The respondents belonged to 24 organisations located in Australia. Template analysis and eyeballing were techniques used to analyse the data collected.
Findings
Assessment of the reasons why dissatisfied customers stayed with the service providers resulted in six categories. The categories were found to be, in order of decreasing frequency, impact of alternative providers, switching costs (18), others (17), inertia (14), investment in relationships (13), and service recovery (13). The results not only confirmed factors found in the literature, but also uncovered 11 other factors.
Research limitations/implications
The sample size, whilst appropriate for qualitative research, should be considered adequate only for exploratory analysis and a further quantitative study is needed to validate the study.
Practical implications
This study is important for those firms who have many prospective switchers because it is important to understand why these customers stay, and to what extent such firms can discourage such customers from leaving in both positive and negative ways. For those service firms that are attempting to attract these prospective switchers, an understanding of why they do not switch is important, as it will enable them to develop strategies to overcome these switching barriers and gain market share.
Originality/value
This research is the first study to investigate in a single model a range of barriers to switching in a B2B services context. The results that confirmed categories found in the literature also discovered 11 other factors not evident in the extant literature.
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Yaw A. Debrah and Ian G. Smith
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on…
Abstract
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on work and employment in contemporary organizations. Covers the human resource management implications of organizational responses to globalization. Examines the theoretical, methodological, empirical and comparative issues pertaining to competitiveness and the management of human resources, the impact of organisational strategies and international production on the workplace, the organization of labour markets, human resource development, cultural change in organisations, trade union responses, and trans‐national corporations. Cites many case studies showing how globalization has brought a lot of opportunities together with much change both to the employee and the employer. Considers the threats to existing cultures, structures and systems.
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Retail warehousing is a subject of great topicality and interest. The property and planning press regularly contains new superlatives describing the behaviour of this sector of…
Abstract
Retail warehousing is a subject of great topicality and interest. The property and planning press regularly contains new superlatives describing the behaviour of this sector of the retail industry. ‘…furniture and DIY warehouse sales were £658 million in 1984 showing a growth of 25% per annum since 1981.’ ‘Since 1977 retail warehouse rents have increased by a staggering 16.5 per cent per annum…compared with 13.0 per cent per annum for prime town centre retail rents.’ In 1986 there were current planning applications for more than 1.75m sq. ft of retail warehousing in the outer south east alone and ‘there are now over 1,000 stores in the country, with an estimated 40 chains currently seeking sites for 1,900 out‐of‐centre stores.’ Such statements distract the attention and make more difficult an examination of the factors which have underlain the emergence and remarkable growth of retail warehouses. Retail warehouses are one particular type of retail outlet and should be considered within the context of those wider trends evident in the retail sector as a whole.
Mahafuz Mannan, Md. Fazla Mohiuddin, Nusrat Chowdhury and Priodorshine Sarker
The purpose of this paper is to link customer satisfaction, switching intentions, perceived switching costs, and perceived alternative attractiveness in the context of the…
Abstract
Purpose
The purpose of this paper is to link customer satisfaction, switching intentions, perceived switching costs, and perceived alternative attractiveness in the context of the Bangladeshi mobile telecommunications market (MTM). In addition, this study develops three key formative determinants of customer satisfaction: financial factor, technological factor, and customer service factor.
Design/methodology/approach
A model is developed and tested using PLS-SEM with a sample size of 442 respondents. The three key formative determinants of customer satisfaction were developed using a panel of five industry experts.
Findings
Financial, technological, and customer service factors were found to have significant positive effects on customer satisfaction. Customer satisfaction and perceived switching costs were found to have a significant direct effect on switching intentions, and perceived switching costs and perceived alternative attractiveness were found to have significant moderating effects on switching intentions through customer satisfaction. However, no significant direct effect of perceived alternative attractiveness on switching intentions was found.
Originality/value
This is the first study to link customer satisfaction, switching intentions, perceived switching costs, and perceived alternative attractiveness using structural equation modeling in the context of the Bangladeshi MTM. In addition, three key formative determinants of customer satisfaction are developed.
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The purpose of this paper is to analyse the relationship between debt policy and performance among family firms (FF), providing evidence on whether FF differ from non-family firms…
Abstract
Purpose
The purpose of this paper is to analyse the relationship between debt policy and performance among family firms (FF), providing evidence on whether FF differ from non-family firms (NFF). It also focusses on the possibility of asymmetrical debt policy impact on performance between periods of stability and economic adversity.
Design/methodology/approach
The paper employs panel data regression, considering a sample of Portuguese listed firms for the period between 1999 and 2014.
Findings
Overall, the author find evidence that debt contributes negatively to firms’ performance, which is consistent with the pecking order prediction, and that the relationship between debt and performance do not differ significantly between FF and NFF. After addressing the endogeneity issue, the author conclude that firms’ performance is negatively influenced by both short- and long-term debt. Considering the total debt, the negative relationship between the two variables differs from family and non-family companies. The results show that age and size influences positively, and the independence of the board directors influences negatively the firms’ performance. The empirical findings suggest that under economic adversity, the firms’ performance is negatively affected. Finally, the author conclude that return on assets appear to fit better than return on equity or MB when you want to relate debt and firm performance.
Research limitations/implications
A limitation of this study is the small size of the Euronext Lisbon that results in a small sample.
Originality/value
This paper offers some insights on the relationship between debt policy and firm performance from a country with weak protection of minority shareholders, concentrated ownership and a significant family control. It also gives the opportunity to analyse whether firm performance differs according to market conditions.
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