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1 – 9 of 9Mital Chakma, Md Sohel Rana and Md Ashrafuzzaman Pramanik
This study aims to find out the causes for an increase in the number illegal E-taxis and the extent of these vehicles in the municipalities of Bangladesh.
Abstract
Purpose
This study aims to find out the causes for an increase in the number illegal E-taxis and the extent of these vehicles in the municipalities of Bangladesh.
Design/methodology/approach
Based on extensive literature review and field investigation, a set of questionnaires was developed to explore the actual causes for an increase in the number of illegal E-taxis, where ten predicted hypotheses were tested.
Findings
The result proved that the illegal E-taxi is very active in the study area. Besides the socio-economic condition of the commuter, education level of taxi drivers and commuter satisfaction level (safety and comfort) and provision of continuous and door-to-door service system are the main causes for increasing number of E-taxis in the municipality of Bangladesh.
Originality/value
Moreover, this study provides an effective thinking on socio-economic condition of drivers and the legalization of illegal E-taxis in the study area.
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Muhammad Khalilur Rahman, Md Sohel Rana, Mohd Nazari Ismail, Mohd Zulkifli Muhammad, Muhammad Nazmul Hoque and Md. Abdul Jalil
Tourists often travel to different tourism destinations in advancing the knowledge of diverse cultures, environments, history and social aspects. The purpose of this study is to…
Abstract
Purpose
Tourists often travel to different tourism destinations in advancing the knowledge of diverse cultures, environments, history and social aspects. The purpose of this study is to explore tourists’ perception of halal tourism and its impact on word-of-mouth towards halal tourism destinations.
Design/methodology/approach
A quantitative research approach was applied in this study. Data were collected via 375 survey questionnaires and were analysed using partial least square method. Data were collected from Malaysia’s capital city and tourist spots in Kuala Lumpur, the administrative capital city in Putrajaya, and several cities in Selangor, the richest state in the country.
Findings
The findings revealed that trip quality has a higher significant impact on satisfaction and trip value. The perception of a halal tourism destination is found to have a significant influence on satisfaction and trip value. Trip value is significantly related to satisfaction but not associated with word-of-mouth (WOM). Satisfaction of tourists has a significant impact on WOM towards travel destinations.
Research limitations/implications
This study comes up with a novel understanding of the theory of tourism practices by estimating non-Muslim tourists’ perception and its significant influence of WOM towards tourism destinations. The results of this study are significant to industry practitioners, policymakers and marketers in promoting halal tourism. The results of this study provide useful insights for Malaysia’s tourism industry, particularly for the tourism marketing in Kuala Lumpur and Putrajaya cities as tourist destinations.
Practical implications
This study comes up with a novel understanding of the theory of tourism practices by estimating non-Muslim tourists’ perception and the influence of WOM towards tourism destinations. The results of this study are significant to industry practitioners, policymakers and marketers in promoting halal tourism.
Originality/value
This study examined the potential impact of non-Muslim tourists’ perception of halal tourism destinations and their WOM for halal tourism destinations.
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Muhammad Mehedi Masud, Md Rajibul Ahsan, Noor Azina Ismail and Md Sohel Rana
Life insurance remains an essential part of financial and social security. The insurance penetration rate is high in the developed countries but very low in developing countries…
Abstract
Purpose
Life insurance remains an essential part of financial and social security. The insurance penetration rate is high in the developed countries but very low in developing countries such as Malaysia, with only 4.8% penetration and extremely low underwritings. Therefore, this study aims to scrutinize the underlying determinants of a household purchase behaviour of life insurance.
Design/methodology/approach
The data generated from the administration of survey questionnaires to 325 households were analysed, using structural equation modelling to obtain the research purposes.
Findings
The analysis reveals that the knowledge of life insurance, attitudes towards life insurance, subjective norms (SN), trust and risk perception, affect the tendency of a household to purchase life insurance. The results of this study also highlight that households’ purchase-propensity influences the purchase behaviour of life insurance. Concurrently, the intention to purchase has mediating effects on explanatory variables and purchase behaviour.
Originality/value
This paper established awareness, SN, perceived behavioural control, trust and risk perception as the key determinants promoting positive attitudes towards purchasing life insurance. The findings of this study can be successfully applied to different stakeholders in a similar context. This study suggests that the managers of life insurance companies should adjust their policy guidelines in accordance with the positive relationship between the constructs and consumers’ intention to purchase life insurance.
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Mohamed Battour, Muhammad Khalilur Rahman and Md. Sohel Rana
The study aims to determine the impact of non-Muslim tourists’ perception of halal tourism products and services (PHTPS) on trip quality, trip value, satisfaction and word of…
Abstract
Purpose
The study aims to determine the impact of non-Muslim tourists’ perception of halal tourism products and services (PHTPS) on trip quality, trip value, satisfaction and word of mouth (WOM) towards halal tourism destination.
Design/methodology/approach
A total of 375 non-Muslim tourists were surveyed in Malaysia using partial least square technique.
Findings
The findings showed that PHTPS has a significant impact on all four dimensions. The strongest relationship was found between PHTPS and trip quality, followed by PHTPS–WOM, PHTPS–satisfaction and PHTPS–trip value.
Originality/value
This study provides new insights into the theory and practice of non-Muslim tourists’ PHTPS and WOM towards halal tourism destination. The findings are valuable to tourism operators, managers and marketers with the understanding and responsibility to develop halal tourism products and services from non-Muslim tourists’ insights.
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Md. Anhar Sharif Mollah, Md. Abdur Rouf and S.M. Sohel Rana
The purpose of this paper is to investigate the current capital budgeting practices in Bangladeshi listed companies and provide a normative framework (guidelines) for…
Abstract
Purpose
The purpose of this paper is to investigate the current capital budgeting practices in Bangladeshi listed companies and provide a normative framework (guidelines) for practitioners.
Design/methodology/approach
Data were collected with a structured questionnaire survey taking from the chief financial officers (CFOs) of companies listed in the Dhaka Stock Exchange in Bangladesh. Garnered data were then analyzed using descriptive and inferential statistical techniques.
Findings
The results found that net present value was the most prevalent capital budgeting method, followed closely by internal rate of return and payback period. Similarly, the weighted average cost of capital was found to be the widely used method for calculating cost of capital. Further, results also revealed that CFOs adjust their risk factor using discount rate.
Originality/value
The findings of this study might help the firms, policymakers and practitioners to take a wise decision while evaluating investment projects. Additionally, this study’s findings enrich the existing body of knowledge in the field of capital budgeting practices by providing more reliable and comprehensive analysis taking samples from a developing economy.
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Santus Kumar Deb, Shohel Md. Nafi and Marco Valeri
This paper aims to measure the intention to use digital marketing strategies to enhance the performance of tourism business as well as the extent of digital renovation…
Abstract
Purpose
This paper aims to measure the intention to use digital marketing strategies to enhance the performance of tourism business as well as the extent of digital renovation applications in tourism for sustainable business in a new normal era.
Design/methodology/approach
This paper is an insight from the existing relevant literature on the tourism business from time immemorial. The conceptual framework of this study is designed based on previous studies of digital marketing practices for tourism businesses. Furthermore, data were collected from 270 respondents, of which the valid response rate is 72.97%. Partial least square (PLS)-structural equation modeling (SEM) is used to validate the conceptual framework and hypotheses testing.
Findings
Among the nine hypotheses path, seven were supported. This study result shows that perceived usefulness, perceived ease of use, social media marketing and tourism business performance are critical factors for adopting digital marketing in tourism. Thus, tourism service providers' intention has a positive impact to meet the expectation of tourists and adoption of digital marketing.
Research limitations/implications
The study's results will assist tourism researchers and service providers in understanding an authentic relationship between digital practices of tourism business and tourist satisfaction. In addition, the legacy of tourism business through digital marketing empowers the owner and community.
Originality/value
The study is the first to explore the relationship between tourism business performance and digital marketing during the new normal era for the empowerment of local community and expanded business in tourism sector.
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Muhammad Kamran, Hadrian Geri Djajadikerta, Saiyidi Mat Roni, Erwei Xiang and Pakeezah Butt
This study examines how board gender diversity (BGD) interacts with the “tough vs tender” trait in country cultures in influencing firms' corporate social responsibility (CSR).
Abstract
Purpose
This study examines how board gender diversity (BGD) interacts with the “tough vs tender” trait in country cultures in influencing firms' corporate social responsibility (CSR).
Design/methodology/approach
An extensive set of environmental, social and governance (ESG) data of 5,748 firms from 70 countries were collected from Bloomberg terminal, and national-level data on “tough vs tender” societies were collected from the official website of Hofstede. The data were analysed using hierarchical multiple regression (HMR) and bootstrapping estimation techniques.
Findings
The findings show that BGD increases the extent of firms' CSR, with a more pronounced relationship in the tender than in the tough societies. Results are consistent in traditional (p-value based HMR) and robust (confidence intervals reliant bootstrapping) estimation techniques.
Originality/value
This study provides empirical evidence on tough vs tender societies' moderating role in the relationship between BGD and CSR from a rounded international setting. It also raises interesting insights about the dynamics in boards' responses to institutional forces as an avenue for future research.
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Abdul Rahim Norhayati Rafida and Ab Wahab Norailis
Environmental communication has been a profession and a subject of study for decades. Communication currently revolves around the anthropogenic ecological catastrophe, which makes…
Abstract
Purpose
Environmental communication has been a profession and a subject of study for decades. Communication currently revolves around the anthropogenic ecological catastrophe, which makes the field’s early self-description as a crisis discipline even more pertinent. How communication is used and perceived significantly impacts how human-caused climate disasters and other environmental and social problems develop and how solutions are offered. The phenomenon of technology has shown significant impacts on how people refer to environmental communication. While bibliometric analysis (BA) helps understand the trends, ChatGPT can generate information related to environmental communication. How are they different from each other? What are the limitations? This study aims to identify the trends and limitations of BA and ChatGPT that are associated with environmental communication.
Design/methodology/approach
A qualitative approach is used, which refers to BA using the Biblioshiny software (n = 867) and content analysis on ChatGPT 3.5. It uses a systematic technique for keyword search, namely, environmental and communication, from 2000 to 2022.
Findings
There has been a decrease in the scientific production of studies starting in 2021 and 2022, which is believed to be due to the COVID-19 pandemic. ChatGPT provides valuable information but is rather complimentary to BA. ChatGPT is unable to provide statistical information related to environmental communication among Scopus-indexed publications.
Research limitations/implications
This study focuses on the literature published in Scopus from 2000 to 2022. The keyword is limited to “environmental” and “communication.” Besides, the choice of keywords made it specific to the studies involved in the BA, which may not include some other studies if the keywords are not listed.
Originality/value
The originality of the research focuses on the field of environmental communication, its evolution within previous literature and the comparison between BA and the use of ChatGPT for understanding trends and limitations within this field. The text touches upon various aspects, such as the historical context of environmental communication, the impact of technology, the trends in scientific production among Scopus journal papers and the limitations of using ChatGPT compared to BA.
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This study aims to explore the conversion of metaverse marketing (MVM) into strategic agility among SMEs based on dynamic capabilities (DC) and dynamic management capabilities…
Abstract
Purpose
This study aims to explore the conversion of metaverse marketing (MVM) into strategic agility among SMEs based on dynamic capabilities (DC) and dynamic management capabilities (DMC) theories. This paper discusses how constructs such as immersive marketing technologies (IMT), customer immersion (CI) and managerial capabilities (MC) play critical role in the transformation of MVM into strategic agility (SA).
Design/methodology/approach
A theoretical framework based on DC and DMC theories, and a comprehensive review of the literature on MVM, IMT, CI, MC and SA, was developed in order to theoretically investigate the relationships between MVM and SA. In this theoretical framework, MVM is the independent variable, while the dependent variable is SA. Also, IMT and CI both mediate the association between MVM and SA, while MC moderate the association between MVM and SA in one stream; and CI and SA in another stream.
Findings
This research study develops a theoretical framework that recommends nine set of important research propositions in MVM. An extensive literature review was conducted to examine the theoretical framework on the effect of MVM on SA. The proposed theoretical framework suggests that brand community development and communication, experiential marketing and personalisation in MVM, once accessed through IMT (i.e. VR, AR, MR) and CI (i.e. customer engagement, customer absorption-customer acquisition and assimilation of knowledge, presence) can produce significant SA through customer experience management, value co-creation and process innovation.
Originality/value
This current study develops a theoretical framework that theorise the relationship between MVM and SA rooted in literature on MVM and SA, and also based on DC and DMC perspective. The moderating effect of MC on the relationship between IMT and SA on one hand, and CI and SA on the other, provides support to IMT and CI as mediators in the transformation of MVM into SA. This study also provides insight into SME adoption of MVM and how it generates SA. Lastly, the current study contributes to the body of knowledge on MVM, IMT, CI, MC and SA.
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