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The paper aims to explore how Porter and Kramer’s “Creating shared value” (CSV) framework supports the multinational corporation’s business model to turn social problems into business opportunities in two contextually different international markets.

Conceptually, the paper uses the CSV framework to argue that evaluation of business models in different societal contexts (geographically, culturally and economically) might be able to shed more light on the firm-societal needs. Empirically, the paper conducts a comparative content analysis of the business models of an international brand of a three-wheeler vehicle – Piaggio Ape – in Italy and India since its launch right after World War II. The content for qualitative analysis was identified using the Nexis Uni database.

Findings reveal that CSV outlines the strategy for firms to integrate societal concerns uniquely into their business models, rather than solving them in isolation. However, the business model performances resulting from these firm–society linkages may vary in an emerging market and a developed market. Regulatory fit is yet another factor that decides how well CSV could be applied.

Given CSV’s contradictory perception in corporate governance literature, the study empirically establishes its theoretical value in explaining the actions and success of strategic decisions that large multinational firms take. The interactions between the underlying attributes of four CSV strategies, the regulatory fit and business model success are articulated in the form of propositions and an integrated CSV framework. Given the paper’s two-case comparative analysis, the generalizability of the identified attributes of the four CSV strategies is limited and therefore calls for future research using larger samples of firms practicing shared value perspectives.

Corporate and international business managers can use the study findings and the proposed framework to comprehend scenarios beyond business systems and to apply CSV as a tool to address market needs in concurrence with addressing environmental and societal concerns.

The paper is one of the initial attempts to evaluate and extend the “CSV” perspective in the international business context and, thus, promises a broad future research scope.

The purpose of this paper is to ascertain the determinants of mobile app stickiness (MASS) in emerging economies.

The study proposes a research model about how perceived interactivity (PI), perceived value, flow and self-efficacy influence MASS. The proposed model is then assessed in partial least square structural equation modeling using a survey sample of 587 mobile app users in India. Follow-up in-depth interviews are conducted to corroborate with statistical findings.

PI does not exert a significant direct influence on MASS. Rather, it is through perceived hedonic and utilitarian values and flow, which magnifies MASS. Also, mobile app users in emerging economies perceive an app to be interactive based on the app’s higher degrees of connectedness, non-verbal information and responsiveness, and not so much as reciprocity and control.

Besides the demographic and geographic limitations of the sample, the study emphasizes only the positive cursors of MASS, such as value and loyalty benefits. It presents a future scope to empirically examine stickiness using negative cursors, such as identity theft, stress and health issues.

The study serves as a potential landscape for mobile app developers, consultants and service providers to identify unique daily-life requirements for mobile apps in emerging economies.

The study creates a case for the mobile-commerce industry to consider socio-economic and socio-environmental factors while developing mobile apps for emerging economies.

Given the recent growth of mobile devices, services and broadband connectivity in emerging economies, this study provides a new perspective about different factors leading to MASS.

Using the resource-based theoretical view of the firm, this paper aims to explore how firms’ efforts to integrate blockchain technology (BCT) into their supply chain systems and activities enable certain supply chain capabilities and, consequently, improve their supply chain performance.

Using an abductive research approach, a qualitative content analysis was conducted on 126 cases of firms attempting to implement a blockchain technology-enabled supply chain system (BCTeSCS). These firms spanning across multiple industries were identified using the Nexis Uni database.

Findings reveal that present BCTeSCS efforts are more-oriented toward improving operational-level capabilities (information sharing and coordination capabilities) than strategic-level capabilities (integration and collaboration capabilities). These operational and strategic-level capabilities alongside BCTeSCS deliver several supply chains performance outcomes such as quality compliance and improvement, process improvement, flexibility, reduced cost and reduced process time. However, outcomes may vary by industry type based on their uncertainties.

Given the nascent state of BCT, accessibility to primary data about ongoing BCTeSCS efforts is limited. The presented framework is based on 126 cases of secondary information. Within this constraint, the paper finds scope to future empirical research by proposing a resource-based framework of BCTeSCS and related propositions.

The results and discussion of this study serve as useful guidance for practitioners involved in BCTeSCS integrations.

The paper creates a BCTeSCS scenario for stakeholders to assume its potential socio-economic and socio-environmental pressures.

This paper is one of the initial attempts to examine BCTeSCS efforts across multiple industries, and thus, promises a broad future research scope.

The purpose of this paper is to adopt two different perspectives of an organization’s absorptive capacity, namely, the asset perspective and the capability perspective, to examine its impact on enterprise resource planning (ERP) assimilation. While prior IT knowledge represents the asset perspective, organization’s combinative capabilities – formalization, cross-functional interfaces and connectedness – represent the capability perspective of absorptive capacity.

The study develops a hypotheses-based theory of absorptive capacity. Data for hypotheses testing are collected from Indian organizations using a cross-sectional survey method. Partial least-squares technique is used to test the proposed hypotheses.

The results reaffirm earlier work showing the importance of connectedness and cross-functional interfaces in ERP assimilation; other two factors (prior IT knowledge and formalization) were not found to be positively related to ERP assimilation. To obtain more insights regarding the latter unexpected results, the study checked the interaction effect of the nature of company ownership (private or state-owned). The results pointed to the existence of a negative relationship between prior IT knowledge and ERP assimilation particularly in the case of private organizations compared to state-owned organizations.

Previous studies on ERP have predominantly examined the influence of absorptive capacity on ERP implementation outcomes at the user level. The present study focuses on absorptive capacity at the organizational level using two perspectives. By utilizing two perspectives on absorptive capacity, namely, the asset perspective and the capabilities perspective, it illustrates how different aspects of absorptive capacity can be brought to light while studying its impacts.

Centralization, which indicates distribution of decision-making power in organizations, is well-discussed in innovation literature as one of the influencing factors of innovation implementation. Motivated by a gap in enterprise resource planning (ERP) research, the purpose of this paper is to investigate the influence of centralization on the success of ERP implementation.

Centralization is characterized twofold: policy-related centralization (PRC) and work-related centralization (WRC). ERP implementation success is captured in terms of user acceptance and the use of the ERP system. Using organizational innovation theory, six hypotheses relating centralization, ERP implementation success, and organization size are built and tested using data gathered from 51 Indian organizations that implemented ERP. The data are analyzed using partial least squares-structural equation modeling.

User acceptance is significantly inhibited by PRC. WRC has a negative influence on use. The negative influence of PRC on acceptance is more pronounced in the case of larger organizations. On the whole, a decentralized set-up is favorable to ERP implementation success.

The study highlights the impact of a centralized management structure on success of ERP implementation and in doing so, it demarcates the varied influence of two types of centralization. It contributes to the scarce research on ERP implementation using the strong theoretical basis of organizational innovation. The findings highlight the implications of centralization to the implementation outcomes, for organizations embarking upon ERP.