Anita Green and David Holloway
Russia has some of the worst drug and alcohol problems in the developed world. Hepatitis and HIV are reaching epidemic proportions, while opium, heroin and amphetamines are…
Abstract
Russia has some of the worst drug and alcohol problems in the developed world. Hepatitis and HIV are reaching epidemic proportions, while opium, heroin and amphetamines are causing misery in poverty stricken neighbourhoods. In a country that struggles to pay for many of its public services, those for drug and alcohol users are seriously struggling. In this report Anita Green, programme co‐leader and evaluator, and David Holloway, programme evaluator, explore the special relationship between Russian and British professionals in their bid to improve care for Russia's vulnerable people.
Anita J. Green and Alexandra J. Joy
The purpose of this paper is to provide a description of a small, early-stage feasibility project that used a motivational interviewing (MI) informed intervention on a psychiatric…
Abstract
Purpose
The purpose of this paper is to provide a description of a small, early-stage feasibility project that used a motivational interviewing (MI) informed intervention on a psychiatric intensive care unit (PICU).
Design/methodology/approach
The paper describes a MI informed intervention implemented on a PICU for service users who use cannabis. The intervention was evaluated using a feedback questionnaire post intervention. Due to the small number of service users (n=5) in the first cohort there is limited narrative and quantitative data available.
Findings
The project raised awareness for staff of the potential usefulness of applying MI informed interventions in a PICU setting. All participants stated the intervention should continue to be offered after the project. The intervention needs to be further developed with the possibility of it being used on an acute open ward environment with a larger cohort and consider the use of a randomised-controlled trial approach to validate the results.
Research limitations/implications
The small cohort (n=5) used for this feasibility project and the evaluation limited the opportunity to make general conclusions and recommendations. However, the learning gained can be applied to future applications.
Practical implications
Practitioners can consistently apply the MI informed intervention using templates as a guide when providing drug urine screening results.
Originality/value
The intervention is a novel approach. The authors found no literature on incorporating MI principles and skills with providing drug urine screening results on a PICU; the paper helps to address this dearth of clinical examples.
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The US feminist art movement of the 1970s is examined through selected works written by artists, critics, and historians during the 1990s. Books, exhibition catalogues…
Abstract
The US feminist art movement of the 1970s is examined through selected works written by artists, critics, and historians during the 1990s. Books, exhibition catalogues, dissertations, and articles place the movement within the broader contexts of art history and criticism, women’s history, and cultural studies. The art includes painting, drawing, collage, mixed‐media, graphics, installations, video, and performance. An increasing historical perspective allows scholars to examine the movement’s institutions and unresolved issues surrounding class, race, and sexual preference. Background is provided by an introductory essay, which summarizes the movement’s facets of protest, pedagogy, networks and professional associations, and art making while noting examples of publications and institutions that form part of the record of the movement. This article will be useful to librarians and scholars in art, women’s studies, history, sociology, and cultural studies.
Johanna Innerhofer, Luigi Nasta and Anita Zehrer
Although the role of human capital in the hospitality sector is critical, the industry faces challenges in attracting workers with a poor industry image frequently mentioned…
Abstract
Purpose
Although the role of human capital in the hospitality sector is critical, the industry faces challenges in attracting workers with a poor industry image frequently mentioned regarding labor shortages. This research paper attempts to investigate the factors influencing labor shortages by presenting the perspectives of employees and employers.
Design/methodology/approach
Precisely 232 rural hospitality industry employees (n = 128) and employers (n = 104) in Northern Italy were surveyed using a written close-ended online survey and a quantitative research design as part of a convenience sampling approach. For hypotheses testing, Spearman's rho was used.
Findings
A relationship between the shortage of professional workers and a variety of factors was found, including professional, digital, social and green skills, industry-intrinsic characteristics and symbolic image attributes of the industry. The findings show that some factors are more important for employees, while others are more significant for employers.
Practical implications
This study demonstrates several practical implications for the hospitality sector by addressing the under-researched stakeholder group of existing hospitality employees, e.g. improving working conditions, reduction of manual operations through digital technologies, realistic career planning, employer branding, identification of skill deficiencies and provision of specialized trainings.
Originality/value
Most research on labor shortages in the hospitality industry has focused on the perspective of either employees or employers. This study compares both perspectives, including the industry image, to gain a realistic picture of the relevant factors for a rural tourism destination in Northern Italy.
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Roberto Biloslavo and Anita Trnavčevič
The purpose of this paper is first, to review current literature on corporate identity, image and reputation; second, to analyse the “green reputation” on a sample of Slovene…
Abstract
Purpose
The purpose of this paper is first, to review current literature on corporate identity, image and reputation; second, to analyse the “green reputation” on a sample of Slovene companies based on their web sites and third, to present implications for companies and further research.
Design/methodology/approach
Content analysis and discourse analysis were used to examine sections of web sites related to sustainable development of 20 Slovene companies representing the pharmaceutical, chemical, energy, food production, retailing, automotive, construction, logistics, sales of oil products and domestic appliance industries.
Findings
The web sites of 20 Slovene companies studied show that all companies present their values about environment protection and social responsibility, which they relate to sustainable development. However, “green” identity is not fully exploited in terms of being used as a distinctive feature of a company and as such it does not sufficiently contribute to gaining competitive advantage for a company.
Research limitations/implications
Although constituted by all relevant Slovene companies, the sample is limited in size. Further research could be done with a larger sample to test the findings. Different tools and media of marketing communication and a stakeholder survey could confirm the importance of the findings and significance for green reputation development.
Practical implications
Senior company management can use the findings from the research presented here as a starting‐point for the development of corporate reputation as a “green” company through appropriate use of corporate communication.
Originality/value
The research paper contributes to the scarce literature on green reputation development, which is almost non‐existent with regard to non‐multinational companies from post‐transition and transition economies. The paper also reveals new findings about the problem of standardisation within “green” marketing communication.
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Critics maintain that for profit, business corporations should be more “responsible,” that they should take account of all constituencies affected by their operations and should…
Abstract
Critics maintain that for profit, business corporations should be more “responsible,” that they should take account of all constituencies affected by their operations and should even assume responsibility for broader societal problems which they may only impact tangentially. Defenders of a narrower set corporate goals and constituent interests argue that corporations should be concerned exclusively with maximizing the profits they can earn for shareholders within the law. This controversy regarding corporate goals and stakeholder interests has spanned most of the twentieth century.
To demonstrate how a company's retail store design relates to its brand and is influenced by, and contributes to, its corporate values.
Abstract
Purpose
To demonstrate how a company's retail store design relates to its brand and is influenced by, and contributes to, its corporate values.
Design/methodology/approach
The case study briefly summarises the significance of corporate values, branding and design in the retail industry, and subsequently explores The Body Shop's application of these elements to its business. The case study is contextualised by The Body Shop's retail environment forming a particularly important communication channel for the company.
Findings
The Body Shop has in many ways been the victim of its own success. Being a unique proposition, and having effectively created its own retail category, it has appeared slow to evolve its brand identity. The strong association between the company and its campaigning founder, increasing competition and changing consumer attitudes, have been significant factors in the company's struggle to re‐align and update its brand.
Research limitations/implications
The case study largely draws on secondary sources. However, it is informed by one of the authors' experience and knowledge of The Body Shop's design process, which has previously remained unpublished.
Practical implications
The problems of planning and managing store design as a communications channel are highlighted. In particular, it demonstrates the difficulties in aligning a retailer's visual identity with its brand and market.
Originality/value
The case study examines the under‐researched relationship between retail branding and design, and contributes to knowledge of the problems created over time by strongly held ethical values, for both branding and design.
Priyanka Prasad, Anita Kochhar and Mohammed Javed
The purpose of this paper is to develop and standardize nutrient dense, easily digestible and affordable ready-to-eat supplementary foods from locally available ingredients for…
Abstract
Purpose
The purpose of this paper is to develop and standardize nutrient dense, easily digestible and affordable ready-to-eat supplementary foods from locally available ingredients for malnourished children and to assess their nutritional composition.
Design/methodology/approach
To develop supplementary foods, wheat and green gram were germinated, dried and made into flour. Potatoes of “Kufri Pukhraj” variety procured from university were washed, peeled, sliced, boiled, dipped in potassium metabisulphite solution, dried and grounded into flour. Spinach leaves were washed, dried and made into powder. Five wholesome ready-to-eat supplementary foods, namely, panjiri, mathi, seviyan, biscuits and pinni, were developed from germinated cereal, pulse and potato flour and spinach leaves powder. The products were standardized with potato flour and spinach leaves powder. The developed products were analyzed for proximate composition by standardized methods.
Findings
One-way analysis of variance and Tukey’s test was used to obtain differences in organoleptic scores within different levels of treatments. All five supplementary foods were acceptable at 30 per cent level of potato flour and 2.5 per cent level of spinach leaves powder. Mean scores of panjiri, mathi, seviyan, biscuits and pinni were significantly different (p < 0.05). Significant (p < 0.05) difference was observed in terms of moisture, crude protein, crude fat, crude fibre and ash content among the developed products.
Practical implications
The developed ready-to-eat supplementary foods can be recommended for supplementary feeding programmes running in the country.
Originality/value
The paper aims at the development of high energy protein supplementary foods for malnourished children. The developed complementary food blend is made up of variety of food groups like cereal, pulse, root and tuber and green leafy vegetables to provide wholesome nutrition to children. This is different to originally provided supplementary foods to children made up of only cereal. The developed products also add a variety to supplementary foods given to malnourished children in supplementary feeding programmes.