Ana Garcez, Mário Franco and Ricardo Silva
This study aims to analyse the influence of the pillars (hard and soft skills) of digital academic entrepreneurship on students' entrepreneurial intention.
Abstract
Purpose
This study aims to analyse the influence of the pillars (hard and soft skills) of digital academic entrepreneurship on students' entrepreneurial intention.
Design/methodology/approach
This was done by adopting a quantitative methodology involving empirical research with a sample of 761 university students from two countries and adopting structural equation analysis to validate the theoretical model proposed.
Findings
The results indicate a direct influence between hard and soft skills and entrepreneurial intention, and a positive, indirect influence between these and entrepreneurial intention mediated by the dimensions of the theory of planned behaviour (TPB) – entrepreneurial attitude, subjective norms and perceived behavioural control. Therefore, the pillars of digital academic entrepreneurship have a direct and indirect influence on university students' entrepreneurial intention.
Practical implications
This study also contributes to better operationalization of entrepreneurial education in university environments, since the development of hard and soft skills can be planned better based on the model proposed here. Considering the relations between the dimensions of hard and soft skills and those of TPB, this study shows there can be an influence on students' entrepreneurial intention.
Originality/value
In this study, a new and innovative construct is inserted in the model of entrepreneurial intention: “structural pillars of digital academic entrepreneurship” through structural equation modelling, to determine the degree of influence of these pillars (hard and soft skills) constructs on HEI students' entrepreneurial intention.
Details
Keywords
Ana Garcez, Mário Franco and Ricardo Silva
Digital technology changes the organizational structure of traditional firms, creating opportunities for entrepreneurship. These modifications are known as “digital…
Abstract
Purpose
Digital technology changes the organizational structure of traditional firms, creating opportunities for entrepreneurship. These modifications are known as “digital transformation” (DT). In addition, higher education institutions (HEIs) are altering the form of student–lecturer and teaching–learning interaction, where DT restructures the bases of soft skills (SS). Since SS are difficult to measure, this study aims to analyze the bases of SS for digital academic entrepreneurship, responding to the following research question: What are the bases of digital academic entrepreneurship and how are they formed?
Design/methodology/approach
An extensive integrative review of the literature revealed that due to the editable, re-combinable, reprogrammable and generating nature of digital technology, the basis of DT, it is necessary to develop SS in higher education students.
Findings
The results show that the competencies can be developed considering three major groupings: (1) individual characteristics, (2) cultural characteristics and (3) knowledge sharing.
Practical implications
Since SS are not easily taught, this study shows how the use of digital tools can help and support this type of process. It is suggested, therefore, that those in charge of HEIs should use the pillars presented in the framework proposed here to guide their institutions' strategic planning. With these pillars in mind, the aim is to stimulate an entrepreneurial mentality in students and develop digital academic entrepreneurship.
Originality/value
An innovative conceptual model of digital academic entrepreneurship is proposed from the perspective of SS, where the interlinking of those groupings is permeated by DT, as well as the disruptive role of digital technology, leading to the development of an entrepreneurial mentality in HEI students.