Search results

Pricing and positioning strategies are of increasing strategic importance and are crucial to the long‐term competitiveness of small and medium‐sized enterprises (SMEs). Following the introduction of the Single European Currency (referred to as the “Euro” throughout this paper), the paper suggests that there will be a major squeeze on price differentials between European Union (EU) member states, creating a danger that existing price‐based positioning strategies will be undermined. This “European pricing and positioning time bomb” will affect UK SMEs (as well as larger businesses) over their short‐term planning horizon, even if UK entry into the Euro is delayed indefinitely. Strategic responses to the Euro will be most effective if they are planned and implemented at the earliest possible time. This paper explores and analyses the findings from a small sample survey of export‐active, consumer goods manufacturing, Northampton SMEs, carried out in late 1997. The aim is to establish their existing pricing and positioning strategies for EU Europe, their preparedness at that time for the introduction of the Euro and the main forms which their pricing and positioning strategies for the Euro were then taking. The findings suggest that most of the SMEs surveyed were in the early stages of planning for the Euro, but that many had not yet fully grasped its strategic marketing significance. Three categories of current marketing postures are identified: price standardisation, price but not product differentiation, and price differentiation supported by product differentiation between EU markets. The paper concludes by evaluating the effectiveness of responses based on these three alternative categories to the new marketing environment in EU Europe that the Euro will create. A set of strategic recommendations is also made for SMEs’ pricing and positioning strategies in the Euro context.

BSI has published a revision of BS 3G 100 General requirements for equipment in aircraft, Part 3 Characteristics of aircraft electrical power supplies. It specifics requirements for electrical power supplied to the terminals of airborne equipment and defines limits for those aspects of utilisation equipment that may adversely affect the characteristics of electrical power supplied to other equipment. Its purpose is to achieve compatibility between the utilisation equipment and aircraft electrical power supplies.

Full‐text documents are usually searched by means of a Boolean retrieval algorithm that requires the user to specify the logical relationships between the terms of a query. In this paper, we summarise the results to date of a continuing programme of research at the University of Sheffield to investigate the use of nearest‐neighbour retrieval algorithms for full‐text searching. Given a natural‐language query statement, our methods result in a ranking of the paragraphs comprising a full‐text document in order of decreasing similarity with the query, where the similarity for each paragraph is determined by the number of keyword stems that it has in common with the query. A full‐text document test collection has been created to allow systematic tests of retrieval effectiveness to be carried out. Experiments with this collection demonstrate that nearest‐neighbour searching provides a means for paragraph‐based access to full‐text documents that is of comparable effectiveness to both Boolean and hypertext searching and that index term weighting schemes which have been developed for the searching of bibliographical databases can also be used to improve the effectiveness of retrieval from full‐text databases. A current project is investigating the extent to which a paragraph‐based full‐text retrieval system can be used to augment the explication facilities of an expert system on welding.

The purpose of this study is to analyze the indexes of employability assets that affect students' employability in Indigenous contexts.

The study restructures the indicators developed from the survey the authors did for the Vital Outcome Indicators for Community Engagement (VOICE) research project into six employability indexes. The six indexes are reading and comprehension, numeracy, technological mastery, contribution to organizational performance, job searching skills and cultural awareness. The study has applied mixed research method, which is the combination of survey and secondary data analyses.

All six indexes have impacts on students' employability in various degrees with a high level of internal consistency among the indicators. The regression analysis reveals that the technological mastery, reading and comprehension and numeracy indexes significantly influence students' contribution to the organizational performance. The results also show that cultural awareness has impacts on employability but students do not connect it to the required employability skills. Such disconnection of cultural awareness with employability skills justifies the necessity to integrate Indigenous cultural contents into programs and curriculums in today's post-secondary education, particularly in the University College of the North (UCN), improving students' cultural knowledge, which, in return, enhances their employability in Indigenous contexts. The result is also applicable globally to countries which have large populations of Indigenous people such as Canada, Australia, New Zealand, Colombia, Mexico and other regions where workplaces are set in Indigenous contexts.

The research survey was only conducted within students of UCN Thompson campus.

The results of this paper can be used as a guideline to adjust teaching/learning strategies with a focus on integrating Indigenous cultural components into UCN courses and programs, including other institutions with similar attributes to enhance Indigenous students' employability. UCN tri-council, faculty, community leaders, researchers, government and NGOs can also use the outcome of this paper to articulate polices that enhance students' employability. The outcome and strategic implication of the study can also be applicable to any institutions in a global Indigenous context.

The authors of the paper provide empirical evidence from the indexes of the employability assets including their indicators affecting students' employability. It is attested that cultural awareness index have impacts on students' employability in Indigenous context.

This paper considers the use of a hypertext system, GUIDE, for paragraph‐based searching in full‐text documents. Searching can be effected in GUIDE using both a conventional, word‐based approach and using the inter‐textual linkage facilities. The effectiveness of these retrieval techniques are evaluated by means of searches of three full‐text documents for which relevance data are available. The results of the searches are compared with those obtained from use of a nearest neighbour retrieval system that has been developed for the ranking of paragraphs within full‐text documents. The comparison suggests that the linkage facilities in hypertext do not provide a very cost‐effective mechanism for paragraph‐based retrieval.

Present and possible future developments in the techniques of document management are reviewed, the major ones being text retrieval and scanning and OCR. Acquisition, indexing and thesauri, publishing and dissemination and the document management industry are also addressed. The emerging standards are reviewed and the impact of the Internet is analysed.

The purpose of this paper is to investigate the impact of the new e-lending scheme on the users of libraries operated by Derbyshire County Council.

A web-based questionnaire was distributed to current and recent users of the e-lending service, and 452 responses were obtained.

The service is very highly valued, and its users would wish it to be continued and, if possible, extended and improved, most obviously by increasing the stock. The principal motivating factors for use of the service are convenience and time-saving, as opposed to physical remoteness from a library or accessibility issues.

This is one of the first, and the largest, surveys in the UK of a public library e-lending service, and it provides guidance for the future development of such services.

The purpose of this paper is to investigate practicing auditors' beliefs regarding the effect of prior involvement on the occurrence of quality threatening behaviour (QTB) during an audit. The authors examine the extent to which auditors' beliefs about QTB are consistent with the theoretical framework of Kanodia et al., according to which prior involvement in audit work would increase the likelihood of auditors suppressing evidence inconsistent with earlier audit decisions.

The authors conduct an experiment in which auditors assess the likelihood of perceived reputation threats associated with encountering disconfirming evidence late in the audit, and the likelihood that such evidence will be suppressed.

Auditors participating in the study believe that prior involvement will induce a perception of personal reputation threats in an auditor encountering evidence inconsistent with the conclusions of earlier audit work. Participants perceive an auditor with prior involvement in the audit work to be more likely to suppress audit evidence than an auditor with no prior involvement; this effect is largely explained by the personal reputation threats believed to be induced by prior involvement.

The findings provide important information, from the perspective of practicing auditors, about a situational antecedent of QTB that is present on most audit engagements. Prior involvement is perceived by auditors to induce a conflict of interest in reporting troublesome evidence uncovered late in the audit. These perceptions suggest it is important to raise reviewers' awareness of the possibility of undesirable behavior in such situations. Potential limitations of the study relate to generalizability of the results under different levels of misstatement risk and under different environments in audit practice. Also, the authors do not measure auditors' actual behaviour, but their assessment of hypothetical situations and beliefs about others' actions. Future research can examine actual auditor behaviour in the presence of prior involvement.

The paper provides evidence on auditors' beliefs about the effects on QTB of prior involvement, a factor that has not been previously studied in this line of research. The authors show that auditors' beliefs about QTB are consistent with Kanodia et al.'s theoretical framework. The study is the first to measure auditors' assessments of perceived reputation threats and to show their mediating effect on the predicted behavior of audit professionals.

The current method of information retrieval used for bibliographic and full‐text databases of journal articles assumes a semantic representation together with stemming, Boolean connectives and so on. This requires searchers to have a well‐defined idea of what it is that they are searching for. This is unhelpful for many categories of searcher, in particular expert browsers and non‐expert searchers. An alternative method is developed in this paper, based on the idea that articles advance an argument and that this argumentation can be represented in a manner which enables flexible and robust searching to be carried out.