Table of contents - Special Issue: The Future of Family Business: marketing challenges in times of crisis
Guest Editors: Marina Dabić, Božidar Vlačić, Ivana Kovač
Comparative analysis of the role of strategic orientation, strategic performance metric focus and strategic audacity in driving firm performance: family businesses vs nonfamily businesses
Goran VlasicAs family and nonfamily businesses differ in how they do business, the focus of this manuscript is on understanding how strategy-level models can be misinterpreted if family…
Family businesses navigating the COVID-19 pandemic through a gender perspective: the role of external and internal factors in stimulating dynamic capability development
Dafna Kariv, Luis Cisneros, Florence Guiliani, Rahma ChouchaneThe paper aims to decipher, through intertwined external and internal perspectives, how female and male owners of family businesses (FB) that have been affected by the pandemic…
Assessing the AI-CRM technology capability for sustaining family businesses in times of crisis: the moderating role of strategic intent
Ranjan Chaudhuri, Sheshadri Chatterjee, Sascha Kraus, Demetris VrontisThis study assesses the capability of artificial intelligence integrated customer relationship management (AI-CRM) technology for sustaining family businesses in times of crisis…
Bouncing forward or bouncing back? How family firms enact resilience in times of crisis
Lucija Mihotić, Mia Raynard, Dubravka Sinčić ĆorićThe study aims to develop theoretical understanding about how family-run businesses navigate unexpected and highly disruptive events by examining how family-based resilience…
The impact of family business brand trust and crisis management practices on customer purchase intention during Covid-19
Ourania Gkouna, Georgios Tsekouropoulos, Dimitrios Theocharis, Greta Hoxha, Athanasios GounasThe aim of the current study is to investigate the effect of consumers' brand trust in family businesses and the impact of crisis management practices on customer purchase…
Effective business model adaptations in family SMEs in response to the COVID-19 crisis
Sofia Brunelli, Rafaela Gjergji, Valentina Lazzarotti, Salvatore Sciascia, Federico ViscontiThe present paper aims at exploring effective business model adaptations in response to unexpected events such as the COVID-19 pandemic.
Strategic responses of the family businesses in accommodation industry: lessons for overcoming crises
Nuno Fernandes Crespo, Cátia Fernandes Crespo, Maria CaladoThe purpose of this study is threefold: 1) to examine the relevance of specific strategic orientations for family businesses in the context of an intense crisis such as the…
The role of emotions in B2B product advertising on social media: a family business case study
Emilio Pirraglia, Felice Giuliani, Roberta De Cicco, Claudio Di Berardino, Riccardo PalumboThe outbreak of Covid-19 increased the average time spent on social media (SM). This led to a transformation in how companies manage their digital marketing channels and created…
Business process innovations in family firms: evidence from Serbia
Mihailo Paunović, Marija Mosurović Ružičić, Marija Lazarević MoravčevićThis paper aims to explore the innovation performance of Serbian family firms, the differences in the innovation performance between family and non-family firms as well as…
Family businesses in tourism – the use of digital technologies in times of uncertainty and crisis
Marica Melović, Mehmet Emin Baynazoğlu, Neven ŠerićThe main purpose of this paper is to explore the impact of digital technologies on the promotion of tourist offer from the perspective of family businesses. The paper tries to…
Building resilience during the Covid-19 pandemic: the journey of a small entrepreneurial family firm in Brazil
Priscila Correa Franco Amaral, Angela Da RochaThe present study used a process approach to examine how a small entrepreneurial family business in the tourism industry evolved during different stages of the Covid-19 pandemic…
ISSN:
2043-6238e-ISSN:
2043-6246ISSN-L:
2043-6238Online date, start – end:
2011Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Associate Professor Vanessa Ratten