Table of contents
Event leveraging of mega sport events: a SWOT analysis approach
Kostas Karadakis, Kiki Kaplanidou, George KarlisThe purpose of this paper is to identify the strengths, weaknesses, opportunities and threats (SWOT) that a host city can experience to utilize these for future strategy planning…
The men from down under: the legacies of Australia II
Holly Henderson, C.M. “Skip” Lissiman OAMThe purpose of this paper is to examine the legacy of Australia II 's victory in the America's Cup in 1983. Achieving sporting success at international events produces a variety…
The role of the media in influencing residents' support for the 2012 Olympic Games
Brent W. Ritchie, Richard Shipway, P. Monica ChienThe purpose of this paper is to examine the influence of the media on residents's support of the London 2012 Olympic and Paralympic Games within the two respective communities of…
Optimising the potential of mega‐events: an overview
Leo Jago, Larry Dwyer, Geoffrey Lipman, Daneel van Lill, Shaun VorsterThe purpose of this paper is to examine the reasons that mega‐events rarely realise their potential for host destinations and to suggest issues that need to be addressed in…
Setting parameters: operational budget size and allocation of resources
Wayne W. Smith, Stephen W. Litvin, Andrea Canberg, Stacy R. TomasThe purpose of this paper is to determine how festivals allocated their funds among various expense categories.
ISSN:
1758-2954e-ISSN:
1758-2962ISSN-L:
1758-2954Online date, start – end:
2010Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Dr Faith Ong
- Dr Louise Platt