Table of contents
The impact of language style accommodation during social media interactions on brand trust
Ana Jakic, Maximilian Oskar Wagner, Anton MeyerSocial media encourage interactions between customers and brands. Concerning the cues utilized during social media interactions, verbal cues (i.e. the language used) gain…
Internet of Things: understanding trust in techno-service systems
Tracy Harwood, Tony GarryThe characteristics of the Internet of Things (IoT) are such that traditional models of trust developed within interpersonal, organizational, virtual and information systems…
Business service outsourcing in manufacturing firms: an event study
Andreas Eggert, Eva Böhm, Christina CramerMany manufacturing firms entrust partners to provide services on their behalf. However, it is not clear whether and when firms can capture the potential value advantages of…
Consumer control in service recovery: beyond decisional control
Herm Joosten, Josée Bloemer, Bas HillebrandFocusing on decisional control of the outcome provides only a partial picture of how firms may handle customer complaints and ignores many (alternative) opportunities to recover…
Why are Generation Y consumers the most likely to complain and repurchase?
Raquel Reis Soares, Ting Ting (Christina) Zhang, João F. Proença, Jay KandampullyThe purpose of this paper is twofold: to examine generational differences in complaint and post-recovery behaviors after service failures and recoveries, and to investigate the…
“Supersize me!” The effects of cognitive effort and goal frame on the persuasiveness of upsell offers
Wibke Heidig, Daniel Wentzel, Torsten Tomczak, Annika Wiecek, Martin FaltlIn many industries, customers are offered the opportunity to revise their initial decision in return for a superior but more expensive service option, a selling technique that is…
Motivational bases for consumers’ underdog affection in commerce
Lee Phillip McGinnis, Tao Gao, Sunkyu Jun, James GentryThe understanding of the motives for consumers’ support of business underdogs is generally limited. The purpose of this paper is to help address this important research topic by…
Articulating the service concept in professional service firms
Ahmad Beltagui, Kjartan Sigurdsson, Marina Candi, Johann C.K.H. RiedelThe purpose of this paper is to propose a solution to the challenges of professional service firms (PSF), which are referred to as cat herding, opaque quality and lack of process…
ISSN:
1757-5818e-ISSN:
1757-5826ISSN-L:
1757-5826Renamed from:
International Journal of Service Industry ManagementOnline date, start – end:
2009Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr Jay Kandampully