Asia-Pacific Journal of Business Administration: Volume 16 Issue 5

Entrepreneurial orientation, social media and SME performance: an emerging economy perspective

Patrick Amfo Anim, Emmanuel Arthur, George Kofi Amoako

This study examines the role of social media adoption (SMA), opportunity recognition (OR) and opportunity exploitation (OE) in mediating the relationship between entrepreneurial…

Effect of augmented reality applications on attitude and behaviours of customers: cognitive and affective perspectives

Mohammad Iranmanesh, Madugoda Gunaratnege Senali, Behzad Foroughi, Morteza Ghobakhloo, Shahla Asadi, Erfan Babaee Tirkolaee

Understanding how to retain users of augmented reality (AR) shopping apps and to motivate them to purchase is vital to the success of AR apps. This study assessed the chain effect…

Leadership behavioural integrity and employee engagement: role of organisational career development and feedback self-efficacy

Lipsa Jena, Subash Chandra Pattnaik, Rashmita Sahoo

The present study purports to unravel the mechanism in relationship among leadership behaviour integrity, organisational career development and employee engagement. Further, it…

The role of green innovation in the relationship between green HRM practices and sustainable business performance; evidence from the mining industry

Abdul-Razak Suleman, Michael Kyei-Frimpong, Bridget Akwetey-Siaw

Drawing on the natural resource-based view (NRBV) theory, the study aimed to examine the mediating role of green innovation (GI) in the nexus between green human resource…

Supervisor incivility and service employee creativity: a moderated mediation model of negative affect state and core self-evaluation

Anjaly A., Nemat Sheereen S.

The present study examines the effect of supervisor incivility on service employee creativity and the mediating mechanism of negative affect state on the said relationship with…

The impact of team support, financial incentives and public sector motivation on employee motivation: an empirical study of the public sector in Vietnam

Hoa Dinh Nguyen, Thi Ngoc Chau, Quyen Vo Thuc Huynh

This study aims to investigate the relationship of employee motivation to team support, financial incentives and public sector motivation in various agencies under the Binh Dinh…

How green sustainability efforts affect brand-related outcomes

Amy Wong

Utilizing the Stimulus-Organism-Response framework, this study examines how stimuli such as green sustainability efforts and brand image affect organisms namely brand experience…

Environmental concerns in brand love and hate: an emerging market’s purview of masstige consumers

Swati Singh, Ralf Wagner

Fashion brands are one of the strongest means of expressing consumers identity. This study explores and empirically validates the concepts of brand love and hate for masstige…

Understanding consumers' intentions to use drone food delivery services: a perspective of the theory of consumption values

Kian Yeik Koay, Mei Kei Leong

The purpose of this study is to examine the factors influencing consumers' intentions to use drone food delivery services from the perspective of the theory of consumption values…

Does economic policy uncertainty matter for a firm's leverage and speed of adjustment?

Muhammad Aftab, Saman Shehzadi, Fiza Qureshi

This research intends to investigate the impact of economic policy uncertainty (EPU) on the firm's leverage and its adjustment speed.

Why might home-based work duties be perceived by female academics as extreme? A qualitative study

Mohamed Mousa, Beatrice Avolio

This study aims to answer the following question: Why might home-based work duties be perceived by female academics as extreme?

An empirical investigation of the impact of marketing analytics capability on SME performance: a resource-based view approach

Kwabena Abrokwah-Larbi

The aim of this study is to empirically investigate the impact of marketing analytics capability on business performance from the perspective of RBV theory.