Table of contents
Asking prices, selling prices, and anchoring effects: The elusive relationship of pre-sale estimates to winning bids in fine wine auctions
Denton Marks, David M. WelschCommercial auctions of cultural goods are typically brokerage arrangements where potential buyers may consider pre-sale estimates (PSEs) in bidding. The economic theory suggests…
683
Anything but typical: how consumers evaluate origin products based on their cues
Nathalie SpielmannA recent stream of research has focused on typicality associations – those that bring origins and products together. Most of the research has focused on typical products but…
1059
Resilience in the context of Italian micro and small wineries: an empirical study
Abel Duarte Alonso, Alessandro BressanThe purpose of this paper is to study resilience among micro and small wineries. While the subject of organisational resilience has drawn the attention or numerous researchers…
1306
How aspects of a wine’s place affect consumers’ authenticity perceptions and purchase intentions: The role of country of origin and technical terroir
Julie Moulard, Barry J. Babin, Mitch GriffinThe purpose of this paper is to explore how two aspects of place affect consumers’ authenticity perceptions of a wine and their willingness to pay for it. One aspect of place is…
1906
ISSN:
1751-1062e-ISSN:
1751-1070ISSN-L:
1751-1062Renamed from:
International Journal of Wine MarketingOnline date, start – end:
2007Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Johan Bruwer