The CASE Journal: Volume 20 Issue 4

Cannabis in Wisikk: a tempting venture

Ryan Stack, Storm Gould, Bertrand Malsch

This case was developed using a mixture of publicly available documents created by the partner community, general information from public sources like the First Nations Finance…

To digitalize or not digitalize: scaling up dilemma at Karan Handicraft

Diti Pundrik Vyas, Subhalaxmi Mohapatra, Karan Bhoja Marvada

The case study is based on field data including semi-structured interviews with the main protagonist and related stakeholders of Karan Handicraft, a leather craft artisan…

Millet magic foundation: a social initiative for alleviating poverty of the indigenous tribes of Mayurbhanj

Nidhi Mathur, DeviArchana Mohanty, Saurabh Gupta

The case study is based on a social entrepreneurial journey where the authors have used an interview method to get the insights from the protagonists and the employees. Rigorous…

A story of social entrepreneurship through the creation of the Hopeboots project

Sonya Graci, Yvette Rasmussen, Kaitlyn Washbrook

This case was developed by using primary data collected from two separate one on one interviews, a panel interview in which Josee was featured and secondary data collected from…

Banati foundation: using marketing to empower girls at risk and diminish the stigma associated with homelessness

Yasmin Abdou, Mariam Ferwiz, Carol Osama, Mohamed Aljifri

To write this case, several research methods were used. Most importantly, field interviews were conducted with employees at Banati foundation. The interviews were held with three…

Corporate governance at Pinterest: time for more changes?

Rita J. Shea-Van Fossen, Lisa T. Stickney, Janet Rovenpor

Data for the case came from public sources, including legal proceedings, court filings, company press releases and Securities and Exchange Commission filings.

Barnes & Noble, Inc.: charting the growth strategy

Shernaz Bodhanwala, Vandita Sanghvi

The case is written based on publicly available data from primary sources like the company’s annual reports and presentations and from secondary sources, as indicated in the…

Fraud from a CPA named Laws: missed red flags and conflict of interest

Deborah Goodner Combs, Lucas M. Dille

The case uses primary source documents, such as the court cases brought forth by the SEC and US District Attorney, for the specifics about the fraud and secondary sources for…

Let’s talk about that slap at the Academy Awards ceremony: understanding individual behaviors and social processes

Minnette A. Bumpus

The case was developed from secondary sources. This descriptive case was classroom tested in undergraduate organizational behavior courses.

Redefining the “shape” of things to come – a case study on marketing a taboo product and averting a potential crisis

Rumana Liza Anam

The case is based on interviews in 2022 with the founder of Shape, Monoshita Ayruani, supplemented by classroom testing and secondary sources such as textbooks, journals…

Carrot Health: digitizing health care through consumer analytics

John McVea, Daniel McLaughlin, Danielle Ailts Campeau

The case is designed to be used with the digital business model framework developed by Peter Weill and Stephanie Woerner of Massachusetts Institute of Technology (MIT) (Weill and…