Multinational Business Review: Volume 17 Issue 2

The State of Research on Multinationals and Emerging Markets

Rajesh K. Pillania, Marc Fetscherin

The purpose of this article is to investigate the state of research on multinationals and emerging markets. For this we look at existing literature from the disparate fields in…

What Causes Multinational Companies to Increase Resource Commitments During Financial Crises in Emerging Markets?

Tao (Tony) Gao, Talin E. Sarraf

This paper explores the major factors influencing multinational companies’ (MNCs) propensity to change the level of resource commitments during financial crises in emerging…

Location in Internationalization Strategy: Determinants and Consequences

Nitin Pangarkar, Lin Yuan

In this study, we examine the location strategies (e.g., developing versus developed countries) of Chinese multinational firms (Pantzalis 2001). We argue that domestic…

The Impact of Firm Resources on the Internationalization and Performance Relationship: A Study of Indian Manufacturing Firms

Chinmay Pattnaik, B. Elango

The previous decade has been characterized by emerging market firms expanding into international markets. This trend has led to scholars in the IB arena to grapple with the new…

The Role of HR in Cross‐Border Mergers and Acquisitions: The Case of Indian Pharmaceutical Firms

Pawan S. Budhwar, Arup Varma, Anastasia A. Katou

Mergers and acquisitions (M&) are increasingly becoming a strategy of choice for companies attempting to achieve and sustain competitive advantage. However, not all M&As are a…

Country of Origin Effect on U.S. Consumers’ Brand Personality Perception of Automobiles from China and India

Marc Fetscherin, Mark Toncar

Chinese and Indian car manufacturers are entering developed markets. The question arises how they will be perceived by consumers from those countries. Using the multi‐dimensional…

Internationalization Strategy of MNEs from Emerging Economies: The Case of Huawei

Sunny Li Sun

With the current rise of multinational enterprises (MNEs) from emerging economies (EE), more attention is now being directed to EE MNEs and what drives the internationalization of…

Internationalization and Company Performance: A Study of Emerging Russian Multinationals

Juha Vaatanen, Daria Podmetina, Rajesh K Pillania

Russia is one of the fastest growing emerging economies and large Russian companies, mainly resource exporters, have entered the global markets in recent years. The…