Multinational Business Review: Volume 11 Issue 3

Brand Naming in China: Sociolinguistic Implications

Fengru Li, Nader H. Shooshtari

Applying brand names to international markets remains a challenge to multinational corporations. Consumers’ sociolinguistic backgrounds shape their responses to brand names. This…

Internationalization and Performance: Traditional Measures and Their Decomposition

Chin‐Chun Hsu, David J. Boggs

Previous empirical results on the relationship between internationalization and firm performance have been mixed. Both monotonic and curvilinear relationships have been reported…

The Effect of R&D Investments on Market Value of Firms: Evidence from the U.S., Germany, and Japan

Sung C. Bae, Dongnyoung Kim

This paper examines the effect of R&D investments on the market value of firms in the U.S., Germany, and Japan. Specially, this paper investigates the empirical validity of the…

Estimating the Impact of Risks on Emerging Equity Market Performance: Further Evidence on Data from Rating Agencies

Harri Ramcharran

The allocative efficiency of global financial markets depends on, among other things, the informational reliability of risk data provided by rating agencies. This study extends…

The Impact of Budget Deficits on Currency Value: A Comparison of Asian and European Countries

Yuli Su, San, Tien‐Ming Su

This paper reexamines the relationship between budget deficits and exchange rates by applying Hakkio’s (1996) model to seven Asian countries and eight Euro‐currency countries over…

Medical Globalization: “A Fin de Siecle Phenomenon”

D. Douglas Miller

The economic phenomenon of “globalization” has broadly affected the health care industry and the medical profession in the late 20th century. Governmental and private sector…