Journal of Communication Management: Volume 8 Issue 1

Risk, reputation and trust

Simon Webley

As a result of corporate malpractice and clear guidance given by a number of committees set up by major private sector institutions, risk, reputation and trust are high on the…

Global protocol on ethics in public relations

Chris Skinner, Gary Mersham, Jean Valin

This paper explores the creation of a global protocol on ethics in public relations. It begins by looking into the global ethical debate. It examines existing codes of ethics of a…

Ethical obligations of public relations in an era of globalisation

Kenneth Starck, Dean Kruckeberg

Two sets of questions animate this discussion: (1) What is corporate social responsibility? Why is it desirable? How can it be assessed? (2) Why should public relations…

Communication ethics: Principle and practice

Robert Beckett

Communication ethics, this paper argues, is a discipline ready for application to communication management and is particularly relevant as we enter an “age of information”. With a…

The myth of the “ethical guardian”: An examination of its origins, potency and illusions

Jacquie L’Etang

The paper takes up the challenge offered in the call for papers for this special issue to explore the notion of public relations as “ethical guardian”. The approach taken is to…

Social facts and ethical hardware: Ethics in the value proposition

J. Graham Spickett‐Jones, Philip J. Kitchen, Jon D. Reast

Providing a framework for integrating aspects of externally directed corporate and marketing communication efforts, this paper makes a case for the communication of positive and…

The ethics of engagement in the UK public sector: A case in point

Anne Gregory

Public consultation and engagement in public services has become increasingly important to UK governments. This has taken on greater significance for the Labour government as it…

The registration of lobbyists in the Scottish Parliament: The lessons for communications professionals

Ian Coldwell

A key issue that has shaped opinion on ethics in the fields of public relations and public affairs in Scotland since 2000‐2001 has been the debate on the proposed registration of…

Separating advertising from programme content: The principle and its relevance in communications practice

Barbara Baerns

Ostensibly, it is a plausible assumption that advertisements receive greater attention when disguised as editorial content. This assumption does not, however, stand the test of…