Table of contents
Does message placement influence risk perception and affect?
Kenneth Lachlan, Patric R. SpenceA recent body of research in crisis communications suggests that risk awareness and negative affect concerning a risk may be separate psychological constructs. These constructs…
Virtue ethics, CSR and “corporate citizenship”
Steve Mackey– The purpose of this paper is to critiques corporate public relations from the perspective of philosopher Alasdair MacIntyre.
Corporate PR in a post-Citizens United world
Cayce Myers, Ruthann LariscyThe purpose of this paper is to provide an overview of the historical evolution of campaign finance laws and suggest the legal implications for public relations practitioners…
Communicating social media policies: evaluation of current practices
Morana Fuduric, Andreina MandelliThe main purpose of this paper is to explore the main characteristics of corporate social media guidelines (SMG) and determine whether companies communicate these guidelines…
Investor relations measurement: an industry survey
Matthew W. Ragas, Alexander V. Laskin, Matthew BruschPublicly-held companies collectively allocate tens of millions of dollars each year to investor relations, yet little research has been conducted into how investor relations…
Public relations education in Australia, 1950-1975
Damian John Gleeson– The purpose of this paper is to explore the foundation and development of public relations education (PRE) in Australia between 1950 and 1975.
ISSN:
1363-254Xe-ISSN:
1478-0852ISSN-L:
1363-254XOnline date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Jesper Falkheimer