Journal of Communication Management: Volume 16 Issue 4

Measuring return on investment (ROI) of organizations’ internal communication efforts

Juan Meng, Bruce K. Berger

The purpose of this research is to investigate how senior communication executives measure the effectiveness of organizations’ internal communication efforts and link the efforts…

Public relations scales: advancing the excellence theory

Alexander V. Laskin

This paper aims to develop five public relations scales as a substitutions for models/dimensions that were subject to much criticism. Based on this conceptual re‐evaluation of the…

Toward an integrated model of communication: the case of South Africa

Natalie T.J. Tindall, Derina Holtzhausen

The purposes of this research are to understand the complex communication environment of South Africa, to determine to which extent previously identified communication models can…

Toward a better understanding of nonprofit communication management

Brooke Fisher Liu

This study seeks to illustrate shared obstacles and opportunities that US nonprofit communicators face, broadening the understanding of nonprofit communication management beyond…

Cultural differences in use: the power to essentialize communication styles

Charlotte Jonasson, Jakob Lauring

Intercultural communication problems are most often argued to be caused by differences in cultural values. This exploratory paper aims to argue that attention should not only be…

Corporate Communication: Theory and Practice

Colleen Mills