Journal of Fashion Marketing and Management: Volume 1 Issue 3

Stock changes in UK manufacturing with particular reference to the clothing manufacturing sector

Richard M. Jones

The concepts of supply chain management and quick response manufacturing systems have been forwarded in the clothing sector as a route to competitive advantage for manufacturers…

Fashion usage behaviour: Differences by product type

Kyungae Park

A consumer's post‐purchase product usage behaviour influences future decision making. Particularly, for fashion products, in which usage behaviour is highly observable, impacts of…

Counter‐flow of the international trade in apparel: Exporting by OECD countries and importing by developing countries

Zhiming Zhang

Apparel exports by OECD countries and imports of developing countries, the counter‐flow of international trade in apparel, were examined. Application of a gravity model indicated…

MFA in transition: Examining marketing strategies and organisations of the clothing manufacturing firms in Hong Kong

Ka‐leung Moon, Chun‐sun Leung, Man‐tsun Chang, Kwok‐wing Yeung

This paper investigates the relationship between generic marketing strategies and organisational designs of the Hong Kong clothing manufacturing firms. It also studies the…

A vision of sourcing for a global market

Simon Shepheard‐Walwyn

The pace of change has opened up — and will continue to do so — an increasing number of options for consumers to spend time and money. Successful companies will have to maintain…

Management trends in textiles and clothing

Mário de Araújo

This work analyses global trade and production of textiles and clothing and the organisational trends occurring in enterprises in order to enable them to face increased…

Close‐knit relationships hold the key to Italian fashion industry success

Terry Nolan, Bruno Condotta

The authors have traced the development of Italian knitwear production and marketing and attempted to contextualise a number of issues in conjunction with contemporary business…

Overview of the South African clothing industry

Paul Theron

The South African clothing industry is well established, catering to a wide range of customer needs. Manufacture includes men's, women's and children's clothing, outerwear…