Table of contents
Exploring the role of internal communication during organisational change
Finbarr Daly, Paul Teague, Philip KitchenThis paper builds upon work already completed by the authors on the nature of the link between internal communication and the successful implementation of change management…
Federally regulated corporate communication: an analysis of dominant values
Deloris McGee WanguriApplying Sekhar’s system of values that governs ethical choices in business, this study examines two sets of data. The first is Regulation S‐P, recently instituted by the…
Sponsorship: perspectives on its strategic role
Richard R. DolphinAdvertising and sponsorship are both key areas of concern to management scholars. In the dynamic and sophisticated market world in which integrated marketing communication…
Freelance communications workers in the UK: the impact of gender on well‐being
Sandra L. Fielden, Ralph Tench, Johanna FawkesIn an era when all workers are experiencing ever increasing stress levels, it may be anticipated that the move from traditional employment to freelance working would have a…
Factors affecting internal communication in a strategic alliance project
Heather L.E. Lloyd, Richard J. VareyRecently, major projects have been conducted using a strategic alliance set‐up, where participating organisations work together, collaboratively, within the same organisation…
Can principles from Sun Tzu’s Art of War be used to address the problems of consensus‐seeking organizations?
Andrew Sai On KoThis is a wholly theoretical paper to explore the idea of implementing Sun Tzu’s Art of War to reduce the tendencies toward groupthink, which deals with the over‐cohesiveness of a…
ISSN:
1356-3289e-ISSN:
1758-6046ISSN-L:
1356-3289Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Martina Topic-Rutherford