Corporate Communications: An International Journal: Volume 12 Issue 3

Communicating corporate responsibility through corporate web sites in Spain

Paul Capriotti, Angeles Moreno

The main objective of this study is to examine the presence and organization of information on corporate responsibility that is on the corporate web sites of companies that belong…

One reputation or many?: Comparing stakeholders' perceptions of corporate reputation

Sabrina Helm

The firm's reputation is one of its most valued intangible assets. Scientific and managerial interest in corporate reputation grows steadily. Reputation management – one of the…

Language and ethnicity in international management

Jakob Lauring

Managing people in a multinational corporation most often means, communicating across cultural as well as linguistic boundaries. Through the study of Danish expatriates in Saudi…

Integrating ethics with strategy: analyzing disease‐branding

Patricia J. Parsons

The purpose of this paper is to analyze the ethics of a specific communication strategy to support the contention that ethics needs to be an integrated operational consideration…

A global strategic plan for corporate philanthropy

Carmen Valor

Criticisms of corporate philanthropy (CP) are different across cultures. In essence, opponents of CP fear the lack of economic returns or the lack of social efficacy of corporate…

Communication capital: Modelling corporate communications as an organizational asset

Nando Malmelin

The purpose of this paper is to develop a new model of communication capital which addresses the current challenges of corporate communications within the framework of…

Public Affairs in Practice: A Practical Guide to Lobbying

Rob de Lange

Special issue on Integrated communications

Special issue on Communicating organizational change