Journal of Systems and Information Technology: Volume 25 Issue 2

Generation Z’s adoption of IoT: protection motivation theory as the underlying model and gender as a moderator

Arif Mahmud, Mohd Najwadi Yusoff, Mohd Heikal Husin

The factors that motivate Generation Z individuals to use the Internet of Things for security purposes have yet to be explored. Therefore, the purpose of this paper is to close a…

Persuasive communication systems: a machine learning approach to predict the effect of linguistic styles and persuasion techniques

Annye Braca, Pierpaolo Dondio

Prediction is a critical task in targeted online advertising, where predictions better than random guessing can translate to real economic return. This study aims to use machine…

Designing a system to chart the development of the UK museum sector: an iterative approach

Alexandra Poulovassilis, Valeri Katerinchuk, Fiona Candlin

This paper aims to present the methodology for designing a system providing comprehensive data about the UK’s museums and enabling research into the history, status and long-term…

Inducing AI-powered chatbot use for customer purchase: the role of information value and innovative technology

Xuan Cu Le

This study aims to understand a customer-purchase mechanism in the artificial intelligence (AI)-powered chatbot context based on the elaboration likelihood model (ELM) and…