Internet Research: Volume 34 Issue 1

Guest editorial: Exploring the research opportunities and challenges in the metaverse

Xusen Cheng, Jian Mou, Xiao-Liang Shen, Triparna de Vreede, Rainer Alt

Augmented reality in the metaverse market: the role of multimodal sensory interaction

Chongyang Chen, Kem Z.K. Zhang, Zhaofang Chu, Matthew Lee

In the growing information systems (IS) literature on metaverse, augmented reality (AR) technology is regarded as a cornerstone of the metaverse which enables interaction…

Avatar design in Metaverse: the effect of avatar-user similarity in procedural and creative tasks

Runge Zhu, Cheng Yi

Through the lens of self-perception theory, this paper investigates how avatar design (i.e. avatar user similarity) affects users' self-awareness and shapes their task engagement…

Exploring the association between the Proteus effect and intention to play massive multiplayer online role-playing games (MMORPGs)

Seungjong Sun, Jang Hyun Kim, Kwan Min Lee, Dongyan Nan

Massive multiplayer online role-playing games (MMORPGs) are representative metaverse games that are thriving in academia and the industry. This study aims to develop an integrated…

The impact of interaction on continuous use in online learning platforms: a metaverse perspective

Wei Xu, Nan Zhang, Mingming Wang

As online learning is the embryonic form of education in the metaverse, it is extremely important to explore the behavioral preferences of users. The aim is to explore the impact…

Exploring the diffusion of digital fashion and influencers' social roles in the Metaverse: an analysis of Twitter hashtag networks

HaeJung Maria Kim, Swagata Chakraborty

The study aims to explore the digital fashion trend within the Metaverse, characterized by non-fungible tokens (NFTs), across Twitter networks. Integrating theories of diffusion…

A review of the literature on the metaverse: definition, technologies, and user behaviors

Zhongyun Zhou, Zidie Chen, Xiao-Ling Jin

As a sociotechnical system, the metaverse has sparked heated discussion. However, concerns abound that the concept is “old wine in a new bottle” used for capital hype. The mixed…

Men are from Mars and women are from Venus: dyadic collaboration in the metaverse

Shu Schiller, Fiona Fui-Hoon Nah, Andy Luse, Keng Siau

The gender composition of teams remains an important yet complex element in unlocking the success of collaboration and performance in the metaverse. In this study, the authors…

Buzzword or fuzzword: an event study of the metaverse in the Chinese stock market

Yingbo Xu, Wei Liu, Tong He, Sang-Bing Tsai

“Metaverse” has become a buzzword in the Chinese stock market. However, it remains unclear whether a firm's metaverse-related announcements will elicit positive stock market…

The psychological and functional factors driving metaverse resistance

Michael S.W. Lee, Damien Chaney

While the metaverse is promised to be the next big step for the Internet, this new technology may also bear negative impacts on individuals and society. Drawing on innovation…

Probably something: a multi-layer taxonomy of non-fungible tokens

Eduard Hartwich, Philipp Ollig, Gilbert Fridgen, Alexander Rieger

This paper aims to establish a fundamental and comprehensive understanding of non-fungible tokens (NFTs) by identifying and structuring common characteristics within a taxonomy…

How features and affordances of a metaverse portal engage users? Evidence from exergames

Meiyun Zuo, Yuanyanhang Shen

Building on the “needs–affordances–features” framework, the authors explored how users are motivated by their needs to actualize the feature-enabled affordances and engage in the…