Table of contents
Competitiveness and Intellectual Property
Malcolm Hayward“If I see further,” said Isaac Newton, “it is because I stand on the shoulders of giants.” Recent rulings on patent law and intellectual property rights have made it considerably…
THE CASE FOR DIVERSITY IN GLOBAL BUSINESS, AND THE IMPACT OF DIVERSITY ON TEAM PERFORMANCE
Robert L. LattimerThose entrusted with leading corporations and organizations into the 215t century face profound changes. They must address severe competitive pressures, globalization of markets…
Kuwaiti Managers' Perceptions of the National Competitiveness of the U.S., Germany, and Japan
Abbas J. Ali, Abdel Aziz Taqi, Robert C. CampIn international business, the customers' perception is vital for marketing and strategic planning. This study is designed to address the perceptions of managers in Kuwait of the…
WHAT IS THE PROPER MARKETING MIX WHEN THE RECIPE IS TAIWANESE?
Monle LeeWhile the consumer movement was popular in economically advanced countries between 1965 and 1975, developing countries were not yet ready for such issues. The consumers in these…
MANAGING THROUGH CULTURAL DIFFERENCES
Dave Hanson, Conway LackmanCultural differences often pose major difficulties in international negotiations and management. These cultural differences reflect differences in the assumptions people make…
INTERNATIONAL HUMAN RESOURCE MANAGEMENT PRACTICES: THE CHALLENGE OF EXPATRIATION
Maali H. AshamallaBusiness is no longer limited by national boundaries. The majority of the world's large corporations perform a significant portion of their activities now outside their home…
ISSN:
1059-5422e-ISSN:
2051-3143ISSN-L:
1059-5422Online date, start – end:
1991Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditors:
- Dr Christian Ketels
- Dr Philippe Gugler