Table of contents - Special Issue: Transforming Retail Channels in the Digital Era: Marketing and Operations Perspectives
Guest Editors: Marta Frasquet, Xavier Brusset, Herbert Kotzab, Christoph Teller
Exploring how digital kiosk customer experience enhances shopping value, self-mental imagery and behavioral responses
Aurély Lao, Mariana Vlad, Annabel MartinThis research analyzes how the dimensions of the customer experience derived from using a digital kiosk during the store visit influence shopping value, self-mental imagery and…
In or out? A field observational study on the placement of entertaining robots in retailing
Laurens De Gauquier, Malaika Brengman, Kim Willems, Hoang-Long Cao, Bram VanderborghtThe purpose of this paper is to empirically investigate the role of the placement (i.e. location) of humanoid service robots (HSRs) for entertainment applications in retailing by…
A model of adoption of AR-based self-service technologies: a two country comparison
Maria Jose Castillo S, Enrique BigneThis paper proposes a model that extends the technology acceptance model (TAM) by identifying factors that influence consumers' acceptance of augmented reality (AR) self-service…
At the source of integrated interactions across channels
Christophe BèzesThis research studies what full channel integration means for customers, how channels should be combined so that this integration is perceived by customers and whether a retailer…
Engaging shoppers through mobile apps: the role of gamification
Francesca De Canio, Maria Fuentes-Blasco, Elisa MartinelliThe purpose of this paper is to examine the influence of several intrinsic motivations driving consumers' intention to buy using a mobile app, namely: shopping gamification…
Comparing relationship of quality-satisfaction models: effects of B2B value co-creation
Vicente Sales-Vivó, Irene Gil-Saura, Martina G. GallarzaThis paper addresses both conceptual and empirical value co-creation and relationship quality in a triadic approach for a B2B industrial context by 1) reviewing the relationship…
Artificial intelligence in retail: applications and value creation logics
Lanlan CaoThis paper seeks to answer three questions about how retailers can benefit from AI. (1) What are the main strategies for retailers to improve their AI-related data management? (2…
The franchisor–franchisee relationship and customer data management in the digital era
Hanene Oueslati, Martine Deparis, Saloua Bennaghmouch-MaireThe digitalization of an organization implies centralizing the data collected. Nevertheless, the management of customer data in franchise networks is a delicate, complicated and…
Spatial decision support for social hybrid organizations: siting new social supermarkets in Austria
Eva Lienbacher, Julia Koschinsky, Christina Holweg, Christine VallasterIncreasingly complex societal challenges call for new, innovative solutions that social hybrid business models can provide. Social supermarkets (SSMs) are one example offering…
Ease or excitement? Exploring how concept stores contribute to a retail portfolio
Carys Jane Egan-Wyer, Steve Burt, Jens Hultman, Ulf Johansson, Alice Beckman, Clara MichélsenThe study aims to explore how concept stores (theoretically) differ from other experience-based retail formats, and hence, how they (practically) contribute to a diversified…
Perceived authenticity of online-only brands (OOBs): a quali-quantitative study with online consumers
Kokho Jason Sit, Giovanni Pino, Marco PichierriThe present study examines the dimensions that are meaningful to define the perceived authenticity of online-only brands (OOBs) (i.e. retail brands that trade exclusively online…
Value co-creation between consumers and distributors: the moderating effect of relationship characteristics
Natalia Rubio, Nieves Villaseñor, Maria Jesús YagüeAlthough value co-creation has been widely analyzed in digital contexts and various types of services (tourism, healthcare, etc.), it has received less study in the area of retail…
Data-driven digital advertising: benefits and risks of online behavioral advertising
Simone Aiolfi, Silvia Bellini, Davide PellegriniThe research aims to investigate how individuals can be persuaded to make purchases through repeated and personalized messages. Specifically, the study proposes a framework of the…
“Testing the water” – prior-online market entry in China
Sina Hardaker, Ling ZhangThe paper aims to investigate the new market entry strategy of the international grocery retailers Aldi Süd and Costco in China; analyzing if and how their prior-online market…
ISSN:
0959-0552e-ISSN:
1758-6690ISSN-L:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers