Table of contents - Special issue: Colloquium on European Retail Research 2012 (CERR)
Guest Editors: Xavier Brusset
Effect of channel congruence on a retailer's image
Christophe BezesThe purpose of this paper is to assess whether the image of a retailer – beyond the distinct contributions of the website and the stores ‐ is improved by the perceived congruence…
Polarisation of the society: a possible outcome of the economic crisis?: Hungarian citizens’ purchases of food and household items in retail stores in the present economic crisis
Zsuzsa Deli‐Gray, Lászlo Árva, Tamás MaturaThis paper aims to evaluate the results of an empirical research whose objective was the analysis of the impact of the actual economic crisis on the expectations, preferences and…
International retailers' strategic responses to institutional environment of emerging market: Multiple case studies in China
Lanlan Cao, Daniele PederzoliThe purpose of this paper is to analyze the international retailers' strategic responses to the institutional environment in emerging markets.
Optimal pricing in retail: a Cox regression approach
Rudi Meijer, Sandjai BhulaiThe purpose of this paper is to study the optimal pricing problem that retailers are challenged with when dealing with seasonal products. The friction between expected demand and…
ISSN:
0959-0552e-ISSN:
1758-6690ISSN-L:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers