Table of contents
Franchisor use of influence and conflict in a business format franchise system
Surinder TikooThis study aims to examine the relationship between a franchisor's use of different types of persuasive communication to influence its franchisees and franchisee perceptions of…
Buying association and its impact on promotional utility
Adilson Borges, Gérard Cliquet, André FadyEven if a sales promotion attracts consumers to the store, the hi‐lo performance will be uncertain if these consumers buy only promoted categories. Retailers need to pay attention…
Improving customer service performance within a food supplier‐retailers context
Dimitrios Theodoras, Lambros Laios, Socrates MoschurisThis paper aims to provide a strategic approach to the improvement of customer service performance and apply it to a food supplier that distributes its products to food multiple…
The influence of ethical trading policies on consumer apparel purchase decisions: A focus on The Gap Inc.
H. Iwanow, M.G. McEachern, A. JeffreyTo explore the extent to which consumers' ethical concerns impact upon apparel purchase decisions and highlight the value of The Gap's corporate code of conduct in meeting these…
Supermarket access and consumer well‐being: The case of Pathmark in Harlem
Marilyn LavinTo extend the research stream that, in the UK and USA has linked supermarket access to consumer diet by focusing on Pathmark, a supermarket chain that operates in the Harlem…
ISSN:
0959-0552e-ISSN:
1758-6690ISSN-L:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers