Table of contents
Managing customer preferences in a multi‐channel environment using Web services
Jai GaneshThe technology impact on the various functions in retailing has been increasing. As the number of channels for a retailer increases, managing the dynamics of customer behaviour in…
5306
A guide to developing and managing a well‐integrated multi‐channel retail strategy
Barry Berman, Shawn ThelenA well‐integrated multi‐channel format enables consumers to examine goods at one channel, buy them at another channel, and finally pick them up at a third channel. Multichannel…
20865
Developments in information and communication technologies for retail marketing channels
Alexis K.J. Barlow, Noreen Q. Siddiqui, Mike MannionOnline shopping is unattractive to many people, because they prefer a fuller social interaction engaging senses other than sight and sound prevalent in most online shopping…
10451
Radio frequency identification in the UK: opportunities and challenges
Peter Jones, Colin Clarke‐Hill, Peter Shears, Daphne Comfort, David HillierRadio frequency identification (RFID) is the generic name for technologies that use radio waves to automatically identify individual items that carry such identification tags…
8380
ISSN:
0959-0552e-ISSN:
1758-6690ISSN-L:
0959-0552Renamed from:
Retail and Distribution ManagementOnline date, start – end:
1990Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Neil Towers