International Journal of Service Industry Management: Volume 15 Issue 4
Table of contents
Links between organisational and customer variables in service delivery: Evidence, contradictions and challenges
Alison M. DeanStudies in services management from the different perspectives of marketing, operations, human resources and psychology support the existence of a variety of links between…
The effect of customer card programs: A comparative study in Singapore and The Netherlands
Corine Noordhoff, Pieter Pauwels, Gaby Odekerken‐SchröderIn the service industry, loyalty cards represent an established phenomenon (e.g. hotel and airline industry). Developing this knowledge, the present study focuses on the role of…
The impact of interpersonal relationships on customer satisfaction and loyalty to the service provider
Paolo Guenzi, Ottavia PelloniThe focus on ongoing customer relationships is the most distinctive aspect of relationship marketing. To date we still have a poor understanding of the role played by…
Service case scheduling: An exploratory description and recommendations for solution
Jacob V. Simons, Gregory R. Russell, Mark E. KrausNumerous services involve the processing of individual customer cases. These cases require a service provider to accomplish several tasks, many of which involve precedence…
Maintenance of machinery: Negotiating service contracts in business‐to‐business marketing
Rajesh Kumar, Tore Markeset, Uday KumarAs industrial products are becoming more advanced and complex, the role of supporting services needed to exploit a product's function to an agreeable performance is becoming…