Table of contents - Special Issue: Predicting Consumer Behaviour Using Partial Least Squares Structural Equation Modelling (PLS-SEM)
Guest Editors: Joe F. Hair, Jun-Hwa Cheah, Christian M. Ringle, Marko Sarstedt, Hiram Ting
Unbundling subjective career success: a sequential mediation analysis
Zubeida Rossenkhan, Wee Chan Au, Pervaiz Khalid AhmedThis study aims to contribute to subjective career success (SCS) literature using sequential mediation modeling to interrogate the inter-relationships between dimensions of SCS…
Exploring consumer–brand engagement: a holistic framework
Man Lai Cheung, Guilherme D. Pires, Philip J. Rosenberger IIIThis paper aims to investigate the causal relationships between constructs related to consumer–brand engagement (CBE), including consumers’ enduring involvement, ongoing…
The role of competitive strategy in the performance impact of exploitation and exploration quality management practices
Julen Castillo Apraiz, Nicole Franziska Richter, Jesus Matey de Antonio, Siegfried GuderganThis study aims to advance understanding about quality management (QM) practices by clarifying how competitive strategy conditions the impacts of exploitative and explorative QM…
Predicting mobile network operators users m-payment intention
Choi-Meng Leong, Kim-Lim Tan, Chin-Hong Puah, Shyh-Ming ChongThis study aims to investigate the intention of using mobile payment (m-payment) services in Sarawak, Malaysia.
Psychological ownership in social media influencer marketing
Mandy PickSocial media, especially social media-based influencer marketing, has become an important factor in consumer decision-making. Studies have recently begun investigating how…
Brand image as the competitive edge for hospitals in medical tourism
Tat Huei Cham, Boon Liat Cheng, Mei Peng Low, Jason Boon Chuan CheokFollowing promising growth of the international medical tourism industry, competitions within the global market have escalated tremendously with increased involvement by numerous…
Assessing formative artscape to predict opera attendees’ loyalty
Berta Tubillejas-Andrés, Amparo Cervera-Taulet, Haydee Calderon GarciaThis paper aims to posit servicescape from a multi-dimensional formative approach beyond mere conceptualizations limited to its physical dimensions. An analysis is carried out to…
ISSN:
0955-534Xe-ISSN:
1758-7107ISSN-L:
0955-534XOnline date, start – end:
1989Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof Goran Svensson