Table of contents - Special Issue: Marketing perspectives of logistics firms
Guest Editors: Michael Bourlakis, T.C. Melewar
Marketing perspectives of logistics service providers: Present and future research directions
Michael Bourlakis, T.C. MelewarThis paper aims to introduce the special issue on the marketing perspectives of logistics service providers and the relevant papers. The paper also aims to introduce the concept…
Relationalism in marketing channels and marketing strategy
Audhesh K. Paswan, Charles Blankson, Francisco GuzmanThe purpose of this paper is to examine the relationship between marketing strategy types – aggressive marketing, price leadership and product specialization strategies – and the…
The interface between retailers and logistics service providers in the online market
Yuan Xing, David B. Grant, Alan C. McKinnon, John FernieThe growth in online shopping has presented challenges for physical distribution service quality (PDSQ) provided by retailers, including both multi‐channel and pure players, and…
Supply chain commitment and business process integration: The implications of Confucian dynamism
Mohammad Asif SalamDespite intense research interest in supply chain management (SCM) over two decades, there is still uncertainty as to what SCM is and how behavioural determinants have an impact…
A conceptualisation of supplier‐perceived value
Egle Songailiene, Heidi Winklhofer, Sally McKechnieThe purpose of this paper is to provide a more comprehensive conceptualisation of supplier perceived value (SPV) in business relationships for B2B services.
Selecting logistics providers in Thailand: a shippers' perspective
Ruth Banomyong, Nucharee SupatnThe purpose of this research is to identify key attributes of freight logistics service quality and to examine how these attributes impact shippers' selection of third‐party…
Proactive improvement of logistics service providers as driver of customer loyalty
Carl Marcus Wallenburg, Peter LukassenThe purpose of this paper is to provide a differentiated view of relationship‐specific proactive improvement of logistics service providers (LSPs) that distinguishes between the…
Measuring the competitiveness of container ports: logisticians' perspectives
Gi‐Tae Yeo, Michael Roe, John DinwoodieThe purpose of this paper is to present an approach to measuring container port competitiveness, a key but neglected element of channel management in a complex and dynamic…
ISSN:
0309-0566e-ISSN:
1758-7123ISSN-L:
0309-0566Online date, start – end:
1967Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Prof. Greg Marshall