Journal of Business Strategy: Volume 45 Issue 6

The magic number: three women on the board

Ashley Salaiz, Leon Faifman

This study aims to unpack the progress of board gender diversity among the 3,000 largest US listed firms by market capitalization (i.e. Russell 3000 Index). This study…

Design at the intersection between culture and innovation

Eric Dahlin, Rachel Sumsion

Narratives underscoring the necessity of innovation for success are pervasive. Yet, many new products fail or fail to produce their intended impacts. Conventional views typically…

Leadership: emotional and spiritual intelligence in the mix

Carri Reisdorf, Meghan Murray

One critical aspect of strong leadership communication is developing emotional (EQ) and spiritual intelligences (SQ). EQ helps individuals be more empathetic and effective, while…

ChatGPT: how it can support corporate social responsibility

Xudong Zhuang, Yu Wu

The purpose of this paper is to explore the impact of ChatGPT on the development of corporate social responsibility (CSR).

How to succeed with an AI-first strategy?

Mika Ruokonen, Paavo Ritala

The purpose of this paper is to identify the potential and the challenges for different firms in adopting an AI-first strategy. The study attempts to discern if any company can…

Netflix: rise, fall and recovery

Deanna Kathleen de Zilwa

Netflix is the market leader in the streaming entertainment industry. In 2020 and 2021, Netflix’s subscriber numbers and revenue increased. During the first two quarters of 2022…

How luxury brands appeal to young consumers: a different focus

Christine Ye, Yuna Kim

Advances in digital technologies coupled with the shift toward sustainable consumption present promising opportunities for luxury fashion brands to engage younger consumers. To…

The contribution of digitization to successful international expansion: lessons from Decathlon’s strategic movements

Philippe Rebière, Olivier Braun

The purpose of this paper is to explain to what extent digitization is an opportunity to international development of the firm by drawing on the international expansion of the…