Table of contents
Gaining the edge in new business development
Stuart E. JacksonMost managers understand that the ability of their business to out‐perform competitors and earn strong returns is greatest when they stick closely to markets that they know well…
CEO succession: some finer – and perhaps provocative – points
Dan R. Dalton, Catherine M. DaltonThe paper discusses some finer points on CEO succession.
We've got to stop meeting like this
Patrick MarrenThe paper provides the author's opinions about key issues in strategy and the future to the readership.
Google in China: government censorship and corporate reputation
James S. O'Rourke, Brynn Harris, Allison OgilvyThis paper examines the communication strategies organization, and tactics of Google as corporate executives and staff planned and began executing the company's global expansion…
The experts offer advice on Google
The purpose of this paper is to present the views of three experts on what, in the light of the article “Google in China: government censorship and corporate reputation”, Google…
The Chinese enterprise secret: sustained advantage in labor‐intensive industries
Lee Li, Gongming Qian, Brian GaberIn the past decade, Chinese enterprises have achieved superior cost advantages in the labor‐intensive industries. This paper explores the valuable resources that Chinese…
Tradition and innovation: the China business communication study
Michael B. Goodman, Jay WangWith China's economic development over the last two decades, the spirit and practice of Chinese companies have been radically transformed from administrative functions in a…
The Chinese are coming, and I'm afraid
John HumphreysIn the popular media there appears to be a growing refrain of the so‐called China threat. This paper offers an alternative perspective, in particular, how emerging Chinese…
Stop competing yourself to death: strategic collaboration among rivals
Adrian Slywotzky, Charlie HobanVigorous competition among companies for customers, talent, and capital serves everyone well, for the most part. But competition can be harmful as well, when companies fight over…
Social marketing: strengthening company‐customer bonds
Marios Katsioloudes, Jim Grant, Donelda S. McKechnieThis article discusses optimizing customer retention using customer relationship management (CRM) linked with social cause‐related marketing (SCRM). Establishing a socially…
ISSN:
0275-6668e-ISSN:
2052-1197ISSN-L:
0275-6668Renamed from:
Business Strategy SeriesOnline date, start – end:
1980Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Dr. Pierre Dal Zotto