Strategic Direction: Volume 32 Issue 7

Digital music to sooth the angry birds: Opportunities offered in network-based innovation

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Are football clubs limited in their business strategy choice?: Large organizations in the English Premier League

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Getting to the heart of Volvo’s brand: Inner core strength withstands tests of time

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

The key role of marketing strategies: effectiveness within a developing economy

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

The importance of looking good: How e-reputations are made and broken through social media

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Use and abuse of the balanced scorecard: What really happens when research is used in practice

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Building bridges to make the supply chain greener: Views are shifting towards economic benefits of eco-friendly policies

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Duels, duets and the dynamics of interaction: Challenges abound when businesses join forces

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Diversity as a contributor to leadership effectiveness: Leadership styles to optimize employee skills and group outcomes

This article aims to focus on leader–follower interactions in contexts where diversity plays an important role, and it provides practical advice for implementing inclusiveness in…

Learning the PR trade: Leadership, training and communications competencies

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Strategic revenue analysis

Strategic revenue analysis is something that the authors have used in our consulting and classroom teaching for many years, yet has never been formally developed nor written about…

Competitive horizons