Strategic Direction: Volume 21 Issue 8

Subject:

Table of contents

Leading a competitive company: critical behaviors for competing and winning

Colin Coulson‐Thomas

To share key findings about how to compete and win from the Leading Performance Improvement and Corporate Transformation Research Program.

2409

InnoCentive takes the incentive: How open innovation boosts R&D

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

1620

The art of getting connected: How to get the best out of a networking event

To advise on the benefits of “networking” – while pointing out that there are many definitions of what a network is.

1701

Changes to schedule at the BBC: How will it handle job cuts and media speculation?

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Big is better – but not always: Focus needed in going for growth by M&A

To consider the motives for and expectations of mergers and acquisitions from various perspectives.

3359

High‐payback IT projects power National City Corporation: Innovative use of QFD pays off for regional financial services giant

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

The beauty of e‐mail marketing: is it just skin‐deep?: How a cosmetics firm benefited from direct electronic mail

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

3493

Getting better every day: How marrying customer relationship marketing to continuous improvement brings sustained growth

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

3585

Corporate behavior and strategy: When reputation counts

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

5181

Leading Europe in biotechnology: Sustainable future for UK biotechnology

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Funding the knowledge economy: Is the USA losing its innovation edge?

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Cover of Strategic Direction

ISSN:

0258-0543

e-ISSN:

1758-8588

ISSN-L:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele