Strategic Direction: Volume 21 Issue 5

Subject:

Table of contents

A template for shareholder value creation on M&As

Randy MacDonald

To provide a template for creating shareholder value through successful mergers and acquisitions (M&A) practices.

4809

Can Unilever create a masterpiece?: Competition challenge to a consumer‐goods leader

To analyze the current position of consumer goods giant Unilever, following a five‐year restructuring and the appointment of a new chairman, noting that its margins are being

3579

A problem shared: following in the footsteps of Marriott and Ritz‐Carlton: How two Taiwanese hotel companies tackle knowledge‐management issues

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

3752

Marketing strategies for small to medium‐sized enterprises: Lessons from a New Zealand vineyard

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

3200

Nokia feels heat as it tries to be cool: How a world leader plays catch‐up in a fickle market

To review the position of the Finnish mobile phone company Nokia and its strategies to retain a dominant role against increasing competition.

6366

The pros and cons of RFID: Data analysis

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

6528

BT rings the changes: Managing the transition from public to private

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Reputation: a resource more valuable than gold in e‐commerce: Intangible assets rule in virtual environment

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

1576

Can crisis consultants cut it?: Micronet are brought back from the brink

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

367

A classroom revolution: Meeting modern ergonomic standards

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

1464

Emerging technology: Bridging the terahertz gap

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Cover of Strategic Direction

ISSN:

0258-0543

e-ISSN:

1758-8588

ISSN-L:

0258-0543

Online date, start – end:

2002

Copyright Holder:

Emerald Publishing Limited

Open Access:

hybrid

Editor:

  • Miss Emma Steele